SMB Market
topic on 2 shows · 6 statements across 6 episodes
6 statements about SMB Market, every show
Fraser: Top jewelry brands represent only 12% of the industry
“That's only about 12% of the entire industry. And so the industry is actually primarily made up of the SMB market.”
Moraitakis: Workable avoids enterprise contracts to protect its SMB market lead
“To be honest with you, we're not so keenly interested in million dollar contracts because that would necessarily mean that the product would become less appealing to the smaller customers.
Right now, the way the market is we are the leading player with compani…”
Caputa: Databox keeps CAC and pricing low to target SMBs
“My ambition is to build like similar to what I was about, build a very big business in the SMB market. Keep, I'm purposely keeping my CAC low for that reason, my price low for that reason.”
Halligan predicts the next giant companies will emerge in SMB, not enterprise
“All the competitions up in the enterprise, SMB is where I think the next big, giant companies are going to go.”
Nelson: Existing BI tools fail SMBs on cost or capability
“I tried several to try and solve the problem, and they were either insanely expensive, really complex to manage, or they were too simple and just didn't, like, give us what we needed. It was things like our latest tweets and, you know, Facebook likes. It wasn'…”
Risner: Votigo Decided to Expand into SMB Market by Acquiring Heyo
“So we've actually been you know, kind of been thinking about entering the space for a while and just recently kind of, you know, really, you know, made the decision and, you know, from a strategic standpoint to kind of open the floodgates, if you will to the S…”