Loyalty
topic on 3 shows · 5 statements across 4 episodes
We Live to Build
the Knowledge Project
Capital Allocators
5 statements about Loyalty, every show
Housel: Professional Loyalty Is Only Rewarding When Directed at the Deserving Few
“Loyalty to people who deserve your loyalty is a very rewarding thing. The important thing is people who deserve your loyalty, which is a small list. A lot of people do not deserve your loyalty. But loyalty to someone who deserves your loyalty is unbelievably r…”
Ury: Maintaining old friendships is a proxy for partner loyalty
“Of course, that's a hard thing to find out on a first date, but one proxy for that that I found is asking people about old friendships. People who have friendships from different phases of their life, do they hang on to people, or when they move, do they let t…”
Griffith: Excessive loyalty to an individual becomes disloyalty to the team
“One of the things I've learned is if you're overly, in the professional context, if you're overly loyal to an individual and give them too many chances, eventually you're disloyal to the team. And ultimately your loyalty is to the firm and to your, to a fund o…”
Hartsoe: True customer loyalty begins only after three or more transactions
“When they buy the second and the third time, they still have not necessarily decided that you are the company for them in that particular category. So it's not until they make additional transactions three plus that you start getting into the realm of loyalty …”
Hartsoe: Retention is transactional cross-selling while loyalty is emotional brand pull
“Retention is a transactional activity. What I want to happen when the problem is retention is I want to encourage you to buy a slightly different product of the product line. So maybe you came in and you bought a shirt and now I want you to buy a pair of pants…”