e Commerce Site
topic on 7 shows · 7 statements across 7 episodes
the Y Combinator Startup Podcast
the Knowledge Project
Lenny's Podcast
the Neon Show
Capital Allocators
How I Built This
20VC
7 statements about e Commerce Site, every show
E-commerce platforms should not reinvent standard search UI unless habit-forming
“As a consumer, you need to feel comfortable, especially in something that's not habit forming, right? Like people learn to use Snap over time, and I found Snap to be utterly unintuitive at the beginning, but it was habit forming, and they did teach people a ne…”
Stripe research found 99% of top e-commerce sites have checkout flow errors
“We've done research on the checkout experience in some of the top sites, e-commerce sites. And we found that 99% of the top e-commerce sites have errors in their checkout flow that actually hinder more impactful, more seamless, quicker checkout, and therefore …”
Barry Beck: Building an e-commerce site cost nearly $600,000 in 1999
“I think it probably, to build out at that time, would probably cost, it cost probably nearly 600,000 dollars to build an e-commerce site, and today,
You can build it on Wix for free.”
Papa: Improving site performance 1-2% yields a 10% sales increase
“You improve site performance a percent or two, you're going to sell 10% more, believe it or not.”
Cialdini: 6,700-Site Study Found Scarcity of Supply Top Conversion Driver
“There was a study of 6700 E-commerce sites and A-B tests that were done for various components inside those sites. Does the site have free delivery? Does the site have a search function? Does every appeal end with a call to action? They had 29 of those. The to…”
Anandan: India e-commerce transacting base is under 20% of active users
“In a country where, you know, we have four hundred million plus, over four hundred million daily actives, only about seventy million Indians actually, ah, today transact now with e-commerce sites, right? So, ah, you know, it's still less than 20% of the active…”
Schwartz: E-commerce sites need custom cross-linking, not standard plugins
“When it comes to e-commerce, There has to be a good plug-in or something built internally because you're not going to want to have, like, say, a red sweater cross-linked over to, like, a dog leash, right? So, like, that's where a plug-in that sort of, you know…”