Amazon Basics, every mention

28 scenes across 13 shows · ← back to Amazon Basics

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All-In 12TBPN 11My First Million 4Acquired 3BG2 Pod 320VC 2the Y Combinator Startup Podcast 2Latent Space 25 more shows

every year every show All-In 12 TBPN 11 My First Million 4 Acquired 3 BG2 Pod 3 the Y Combinator Startup Podcast 2 Cheeky Pint 2 Latent Space 2 20VC 2 BigDeal 1 the Startup Ideas Podcast 1 Top Founders 1 the MAD Podcast 1

Verbatim, from the transcripts: passages where Amazon Basics comes up on All-In, TBPN, My First Million, Acquired, BG2 Pod

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Citrini Research’s viral piece, AI and the economy, 90s Nostalgia | Diet TBPN Feb 24, 2026 · 5 mentions

  • ▶ 18:16 unnamed speaker Is that a good analogy that like, okay, the big AI labs will have Amazon Basics for SaaS, but people will probably still want certain brands. 5 times in the scene

REACTION: The 2028 Global Intelligence Crisis Feb 23, 2026 · 5 mentions

  • ▶ 27:41 unnamed speaker I was thinking about Amazon basics and like that hasn't destroyed every company, every brand, like, and why is that? 5 times in the scene

Ben Thompson from Stratechery on AI ads, the end of SaaS, and the future of media Feb 12, 2026 · 2 mentions

  • ▶ 34:39 John Collison E-commerce aggregators, like Amazon and lots of others, have led to, you know, fairly anonymous manufacturers of lots of everyday goods, the kind of Amazon Basics type stuff, at a much lower price point than they, you know, were at… 2 times in the scene

Trader Joe’s: Hawaiian shirts and counter positioning (Audio) · Acquired Oct 27, 2025 · 2 mentions

  • ▶ 1:46:25 Ben Gilbert Are Amazon Basics batteries differentiated?
  • ▶ 1:46:30 Ben Gilbert Also, it's kind of interesting that Walmart has great value, Target has Good & Gather, Amazon has Basics, Costco has Kirkland Signature, Trader Joe's has Trader Joe's.

AI Expert: Automate or Be Automated Apr 9, 2025 · 1 mention

  • ▶ 37:58 Codie Sanchez And, uh, comparing it to the Amazon basics, which are like somewhere between 200 to 400% cheaper.

AI Semiconductor Landscape feat. Dylan Patel | BG2 w/ Bill Gurley & Brad Gerstner · Bg2 Pod Dec 23, 2024 · 3 mentions

  • ▶ 1:06:02 Dylan Patel Their whole thing at reInvent, if you really talk to them when they announced Trinium II and our whole post about it and our analysis of it is, like, supply chain-wise, this is, looks, you know, you squint your eyes, this looks like an…
  • ▶ 1:15:00 Dylan Patel Yeah, so, so funnily enough, Amazon's chip is the Amazon, I, I call it the Amazon's basics TPU, right? 2 times in the scene

Inside Facebooks Secret "Red Book" (ep18) Dec 6, 2024 · 1 mention

  • ▶ 1:44:24 John Coogan Uh, Jesse Powell says, uh, POV, you are staying in a 1000 dollar a night Airbnb, and it's a picture of, uh, Amazon basics, um, polyester sheets, I guess.

IKEA (Audio) · Acquired Nov 18, 2024 · 1 mention

The Four Wars of the AI Stack - Dec 2023 Recap Jan 26, 2024 · 2 mentions

  • ▶ 52:21 unnamed speaker You know, there's a market for the, the, the, the Amazon basics of, like, everything, you know, one model has everything, and then there's a market for, no, like, the basics are not good enough. 2 times in the scene

Our 2020 Predictions For OpenAI Came True… Here’s What’s Next (#508) Oct 17, 2023 · 2 mentions

All-In Summit: Tobi Lutke on consumer spending, teams, Amazon, AI, and more Sep 13, 2023 · 1 mention

4 Robot Businesses That Will Take Over The Fast Food Industry (#359) Sep 8, 2022 · 1 mention

How To Pick Startup Winners With Jason Calacanis Jul 28, 2022 · 1 mention

  • ▶ 39:43 Jason Calacanis And they got rid of, they're getting rid of Amazon basics so they can remove that attack vector for, um, the, um, you know, regulators.

E82: All-In Summit: Claire Cormier Thielke on China + Q&A with Flexport's Ryan Petersen May 24, 2022 · 1 mention

  • ▶ 55:13 Jason Calacanis Um, we had this great moment where, you know, we engaged China, we built a bunch of iPhones, Amazon basics, you know, whatever it is, Nike shoes.

Fireside Chat - Azeem Azhar (Author, The Exponential Age) with Matt Turck (Partner, FirstMark) Mar 8, 2022 · 1 mention

  • ▶ 12:50 Azeem Azhar They will be looking at your, at what products you're selling, and they'll figure out whether they should build an Amazon Basics by looking at the data that competes with you.

E66: $FB's big drop, Rogan/Spotify mess, Xi/Putin meetup & supply chain issues with Ryan Petersen Feb 5, 2022 · 1 mention

  • ▶ 1:08:37 David Sacks And I would say Amazon with respect to the verticals where they're competing with their own, uh, with the basics.

Brainstorming The Best Business Ideas To Start In 2022 with Noah Kagan Jan 18, 2022 · 1 mention

E43: Innovative venture strategies, Zymergen's implosion, Square acquires Afterpay & more Aug 6, 2021 · 1 mention

E42: China's tech crackdown, CRISPR breakthrough, practical climate change solutions & more Jul 30, 2021 · 2 mentions

  • ▶ 19:18 Jason Calacanis You have to let other app stores in Apple or, you know, just coming down and saying to Amazon, you can't sell Amazon basics anymore in 30 days. 2 times in the scene

E36: New FTC Chair, breaking up big tech, government silent spying, Jon Stewart, wildfires & more Jun 18, 2021 · 3 mentions

  • ▶ 5:13 Jason Calacanis Um, and she thinks one remedy is to kill Amazon basics because the marketplace shouldn't own the goods as well. 3 times in the scene

E6: Big Tech antitrust aftermath, potential effects of an M&A clampdown on Silicon Valley & more Jul 31, 2020 · 3 mentions

  • ▶ 1:15:21 Jason Calacanis How consistently do you do that as your playbook when you look at, ah, Amazon Basics? 3 times in the scene

Analyzing Billions of Transactions to Understand Consumer Behavior - Michael Babineau and Kevin Hale · Y Combinator May 29, 2019 · 1 mention

Ryan Petersen on Building Flexport, a Modern Freight Forwarder · Y Combinator Aug 30, 2018 · 1 mention

  • ▶ 9:45 Ryan Petersen That's how they, they look at their sales data and then be like, which, which product should we clone and go make an Amazon basics version of that product.

1015 How He's Using $10m In AdSpend to Power New SaaS Offering May 5, 2018 · 1 mention

  • ▶ 12:42 Nathan Latka They go create the Amazon basics brand of the sheet that's doing well created by, you know, somebody else.

20VC: a16z's Alex Rampell on The Struggle Between Innovation vs Distribution, When How To Determine Whether An Application is Optimised Through Centralised or Decentralised Networks & Why Most ICOs Today Are Ridiculous Nov 13, 2017 · 1 mention

  • ▶ 9:42 Alex Rampell It's very, very hard to displace them, because you can build something on their platform, so you can say, all right, I'm going to build a great little battery pack for the iPhone, and then Amazon rolls that out as Amazon Basics, or I'm…

20VC: Dollar Shave Club's Series A & B Lead Investor, David Pakman on The Requirements For A Successful Subscription Business & Why A Lot of Investors Do Not Like Consumer Aug 10, 2016 · 1 mention

  • ▶ 12:25 David Pakman One of the areas of that investment thesis is will Amazon Amazon you by effectively commoditizing the category by, by, by launching an Amazon basics or, you know, an Amazon branded commodity version.
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