Disclosure certainty 3/5 debate potential 3/5

Motiva AI acquires $50k ACV customers for under $500

David Gutelius · 1541 Brain Behind Sales Outreach Platforms Hits $150k MRR, 36 Customers · Oct 13, 2019 · at 11:34

Motiva AI founder David Gutelius discusses enterprise acquisition costs and founder-led sales with host Nathan Latka.

0:00 / 0:06exact quote · 6.6s
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“Yeah, four, 405 hundred bucks. Okay. For that customer. No, I don't have a sales force, so that's a big.”

quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →

More from David Gutelius

Assertion Not checkable as stated
Motiva AI claims zero customer churn
“Oh, so the actual churn is zero. We haven't lost a single customer.”
David Gutelius Oct 13, 2019 ▶ 9:21 1541 Brain Behind Sales Outreach Platforms Hits $150k MRR, 36 Customers
Disclosure
Motiva AI contract values range from $20,000 to millions
“So it's anywhere from on the low side, about 20,000 dollars a year, all the way up to a couple of million.”
David Gutelius Oct 13, 2019 ▶ 4:10 1541 Brain Behind Sales Outreach Platforms Hits $150k MRR, 36 Customers
Disclosure
Motiva AI's average annual contract value is $50,000
“Average, I would say it's probably about 50.”
David Gutelius Oct 13, 2019 ▶ 4:26 1541 Brain Behind Sales Outreach Platforms Hits $150k MRR, 36 Customers
Disclosure
Motiva AI serves a couple dozen enterprise customers
“But it's a couple dozen.”
David Gutelius Oct 13, 2019 ▶ 5:42 1541 Brain Behind Sales Outreach Platforms Hits $150k MRR, 36 Customers
Assertion Not checkable as stated
Motiva AI's net revenue retention sits between 130% and 140%
“We're probably, yeah, we're probably one 40 off the top of my head. One 31 40.”
David Gutelius Oct 13, 2019 ▶ 10:20 1541 Brain Behind Sales Outreach Platforms Hits $150k MRR, 36 Customers
Disclosure
Motiva AI faces an eight-month enterprise sales cycle
“It's generally about eight months to get to from beginning to end.”
David Gutelius Oct 13, 2019 ▶ 13:09 1541 Brain Behind Sales Outreach Platforms Hits $150k MRR, 36 Customers
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