Nick Zekitz, founder of airtrafficcontrol.io, shares the company's early customer count with Nathan Latka.
0:00 / 0:06exact quote · 6.7s
720p mp4 · rendered on demand · StarZero watermark
“Right now we are, ah, proof of concepted or more at eight, so not a whole lot.”
quote is from the automated transcript, cleaned for reading:
filler sounds and stutters are removed, nothing is rephrased. names can be misheard
(the analysis reads context, assessments check outside sources). how →
More from Nick Zekitz
Insight
Nick Zekitz: Marketing Personalization Is Just Complex Segmentation That Cannot Scale
“And when they say personalization, what they really mean is harder and harder and more demanding versions of segmentation. That that just doesn't scale, right? And frankly, marketing has hit the breaking point where account-based marketing, segmentation-based …”
Nick ZekitzMar 18, 2021▶ 2:17Marketing Personalization Tool Gets First 8 Customers, $1m ARR Shortly
PredictionNot checkable as stated
Zekitz: airtrafficcontrol.io will exceed $1M ARR in year one
“Oh, a hundred percent. Yeah, I have absolutely no doubt that we'll be over a million in year one.”
Nick ZekitzMar 18, 2021▶ 9:26Marketing Personalization Tool Gets First 8 Customers, $1m ARR Shortly
Opinion
Zekitz: Twilio Struggles to Prove Revenue Attribution to Customers
“I think one of the problems that happens with consumption models in other businesses is that, yeah, hey, this is a shortcut to, say, build a product, right? You know, and Twilio has a really hard time saying, hey, when you build stuff on top of all this is how…”
Nick ZekitzMar 18, 2021▶ 12:27Marketing Personalization Tool Gets First 8 Customers, $1m ARR Shortly
Insight
Zekitz: Higher ed buyers are averse to paying early-stage startups
“Higher ed is really averse to kind of paying for you to get to product.”
Nick ZekitzMar 18, 2021▶ 11:06Marketing Personalization Tool Gets First 8 Customers, $1m ARR Shortly
Disclosure
airtrafficcontrol.io charges 2.5 cents per personalized content impression
“So our model is a consumption based model. So every time somebody sees something that's been personalized to them, it's two and a half cents.”
Nick ZekitzMar 18, 2021▶ 3:29Marketing Personalization Tool Gets First 8 Customers, $1m ARR Shortly
Disclosure
Nick Zekitz: airtrafficcontrol.io averages $5,000 to $10,000 per month per customer
“Yeah, for us, we're right in there right around anywhere between five and 10 K per month.”
Nick ZekitzMar 18, 2021▶ 3:55Marketing Personalization Tool Gets First 8 Customers, $1m ARR Shortly
Made with StarZero
Turn any episode into a week of clips.
This entire site, over 2,600 episodes transcribed, diarized, checked and made playable,
runs on the StarZero media pipeline. Drop in your own episode and the podcast clipper finds the
moments worth sharing, cuts them, captions them, and reframes them for every feed.
We use essential cookies to make the site work. With your permission we
also use analytics cookies (Google Analytics and Mixpanel) to understand
usage and improve StarZero. See our Cookie Policy.