Joseph Michael

Founder, LearnScrivenerFast.com · 1 appearance on the record.

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founderoperator@ScrivenerCoach ↗learnscrivenerfast.com ↗

Joseph Michael is an online educator best known for creating Learn Scrivener Fast, a popular video course that teaches writers how to master Scrivener writing software. He later expanded into writing productivity coaching, online course creation consulting, and the Unchained Writer community.

9statements → 6claims → 1claims resolved → 3.89/5average certainty → 1.22/5average debate potential → ≈4.5/5argument clarity, estimated → 2said about them ↓

1 supported 0 partly supported 0 contradicted 5 not checkable as stated how the 6 claims stand · each chip opens the sources

1 prediction · 5 assertions · 1 insight · 2 disclosures · every statement was checked. The prediction and assertions are the 6 claims: statements the public record can support or contradict. 1 is resolved, and 5 name no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how Joseph argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

Their most notable supported claim

Assertion Supported
Learn Scrivener Fast course costs $297, exceeding the software's $45 price
“We have three tiers to my course, the highest being 297, so the course is actually more than the software, which a lot of people kind of jaw drop with, wow, how do you make that work?”
Joseph Michael Feb 7, 2016 ▶ 3:53 How to Make $500k Teaching Someone Elses Software with Joseph Michael

How they sound: not measured why? →

We measure speaking style by listening to the audio itself, and a fair number needs at least 2,000 words from one person on tape we have measured. There is too little of Joseph Michael on measured tape to publish a rate. This says nothing about how they speak.

Everything Joseph Michael said on Top Founders that made the record, most notable first. Filter by type, assessment or year in the ledger →

Assertion Supported
Learn Scrivener Fast course costs $297, exceeding the software's $45 price
“We have three tiers to my course, the highest being 297, so the course is actually more than the software, which a lot of people kind of jaw drop with, wow, how do you make that work?”
Joseph Michael Feb 7, 2016 ▶ 3:53 How to Make $500k Teaching Someone Elses Software with Joseph Michael
Insight
Software creators struggle to admit their products have steep learning curves
“My marketing angle is that Scrivener is hard to learn, right? And it's a learning curve and from product creators, they have a hard time admitting that about their own product. And so there's that little bit of disconnect right there.”
Joseph Michael Feb 7, 2016 ▶ 14:46 How to Make $500k Teaching Someone Elses Software with Joseph Michael
Assertion Not checkable as stated
Learn Scrivener Fast generated $500k in 2015 revenue
“And so, for instance, this last year, we're coming off a 500,000 year in revenue off of a tiny niche in Scrivener.”
Joseph Michael Feb 7, 2016 ▶ 4:03 How to Make $500k Teaching Someone Elses Software with Joseph Michael
Assertion Not checkable as stated
Learn Scrivener Fast achieved 30% sales conversion on a JV webinar
“We did a webinar together. We had, you know, like, 30% conversion rates on, you know, the sales.”
Joseph Michael Feb 7, 2016 ▶ 6:05 How to Make $500k Teaching Someone Elses Software with Joseph Michael
Prediction Not checkable as stated
Learn Scrivener Fast targets doubling revenue to $1M in 2016
“Well, we're hoping to double that again. We're hoping to hit a million this year and here's why.”
Joseph Michael Feb 7, 2016 ▶ 11:52 How to Make $500k Teaching Someone Elses Software with Joseph Michael
Disclosure
Learn Scrivener Fast built a 60,000-subscriber email list via webinars
“The last two years I've built my email list up over to it's just hit over 60,000 people on it that are very targeted, that are full of webinar attendees”
Joseph Michael Feb 7, 2016 ▶ 11:58 How to Make $500k Teaching Someone Elses Software with Joseph Michael
Assertion Not checkable as stated
Learn Scrivener Fast enrolled over 15,000 students
“Now with over 15,000 students in my course, the sales reflect success.”
Joseph Michael Feb 7, 2016 ▶ 13:57 How to Make $500k Teaching Someone Elses Software with Joseph Michael
Disclosure
Webinars were Joseph Michael's best customer acquisition channel for two years
“I dropped everything and focused strictly on webinars for the last two years. And I haven't found anything better.”
Joseph Michael Feb 7, 2016 ▶ 8:17 How to Make $500k Teaching Someone Elses Software with Joseph Michael
Assertion Not checkable as stated
Half of Learn Scrivener Fast buyers already own the software
“It's a, it's about half and half. Like a lot of people that buy my course already have Scrivener.”
Joseph Michael Feb 7, 2016 ▶ 14:13 How to Make $500k Teaching Someone Elses Software with Joseph Michael

The other half of the tape: Joseph Michael's own voice is left out of every number here. Other people bring the name up 2 times in 1 episode on Top Founders. every mention, with the transcript →

Who brings them up most Nathan Latka 2

Every mention by year

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Appearances (1)

EpisodeDateSpeaking time
How to Make $500k Teaching Someone Elses Software with Joseph Michael Feb 7, 2016 10m
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