SalesFuel

9 statements across 1 episodes · 4 bullish · 1 bearish · 1 people on the record · first statement Sep 24, 2017 by C. Lee Smith · said 22 times in 2 episodes since 2017 · across every show →

Mentions by year

brought up most by Nathan Latka (18), C. Lee Smith (4)

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2017 22 mentions in 2 episodes 11 per episode

every mention, scene by scene, with the transcript →

Everything said about SalesFuel, oldest first

Sep 24, 2017 positive
Disclosure
SalesFuel reached $6M to $10M in revenue without outside capital
“Still bootstrapped a hundred percent.”
C. Lee Smith Sep 24, 2017 ▶ 12:28 792: SaaS: $7m ARR Founder Used Ice Cream To Get Customers, How?
Sep 24, 2017
Disclosure
Smith sent artisan ice cream on dry ice to win a deal
“I actually sent a bunch of ice cream packed in dry ice just to get a return phone call or like that. So I got the return phone call, which was a thank you, which led into a sales discussion. And that's probably the weirdest thing I've done lately to get a sale…”
C. Lee Smith Sep 24, 2017 ▶ 10:03 792: SaaS: $7m ARR Founder Used Ice Cream To Get Customers, How?
Sep 24, 2017 positive
Insight
Smith: Effective sales closers are rarely bad at customer discovery
“It's rare that you have somebody that's a good closer that, that, that really is not very good in the discovery process. That's really where you get all your leverage in the discovery process.”
C. Lee Smith Sep 24, 2017 ▶ 3:10 792: SaaS: $7m ARR Founder Used Ice Cream To Get Customers, How?
Sep 24, 2017 negative
Insight
Why SalesFuel avoids per-seat pricing for its SaaS product
“Our pricing model is a subscription base and it's based on the size of the sales team. And what we don't do is we don't do a per seat license because then we don't want people to cherry pick and say, okay, I want this sales person, but not that sales person. W…”
C. Lee Smith Sep 24, 2017 ▶ 6:51 792: SaaS: $7m ARR Founder Used Ice Cream To Get Customers, How?
Sep 24, 2017 positive
Assertion Not checkable as stated
SalesFuel maintains an exceptional 98 percent annual client logo retention rate
“Our retention rate year over year is 98, is above 98%. That's, that is client retention.”
C. Lee Smith Sep 24, 2017 ▶ 14:38 792: SaaS: $7m ARR Founder Used Ice Cream To Get Customers, How?
Sep 24, 2017
Disclosure
Smith: SalesFuel spends over $250k yearly on research and content marketing
“Probably see for just those three things, I would say in excess of a quarter of a million dollars a year.”
C. Lee Smith Sep 24, 2017 ▶ 17:19 792: SaaS: $7m ARR Founder Used Ice Cream To Get Customers, How?
Sep 24, 2017
Disclosure
SalesFuel generated between $6M and $10M in 2016 revenue
“Let's say it's between six and 10.”
C. Lee Smith Sep 24, 2017 ▶ 5:11 792: SaaS: $7m ARR Founder Used Ice Cream To Get Customers, How?
Sep 24, 2017 positive
Disclosure
SalesFuel still grandfathers 15-year-old clients at their original pricing
“Typically how we do is like, we have somebody who was a client of ours, 15 years ago, and we have several of them. They're still paying the same rate that they were paying 15 years ago.”
C. Lee Smith Sep 24, 2017 ▶ 15:37 792: SaaS: $7m ARR Founder Used Ice Cream To Get Customers, How?
Sep 24, 2017
Assertion Not checkable as stated
Smith: SalesFuel has 1,500 paying customers
“1500.”
C. Lee Smith Sep 24, 2017 ▶ 8:22 792: SaaS: $7m ARR Founder Used Ice Cream To Get Customers, How?
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