Living Security

includes Living Security Teams, Living Security Training, Living Security Phish

31 statements across 2 episodes · 16 bullish · 0 bearish · 1 people on the record · first statement May 31, 2020 by Ashley Rose · said 36 times in 2 episodes since 2020 · across every show →

Mentions by year, the whole family

brought up most by Nathan Latka (24), Ashley Rose (12)

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every mention, scene by scene, with the transcript →

Everything said about Living Security, oldest first

May 31, 2020
Assertion Not checkable as stated
Three-quarters of Living Security's 2019 revenue came from SaaS
“In twenty-nineteen, we were three-quarters SaaS revenue, and then we had another portion of our revenue that was services-based.”
Ashley Rose May 31, 2020 ▶ 2:02 LivingSecurity.com: Guess What Multiple They're Raising $5m Series A At
May 31, 2020
Assertion Not checkable as stated
Ashley Rose: Living Security has reached nearly 60 licensed customers
“We are at 58, so all 60 licensed customers.”
Ashley Rose May 31, 2020 ▶ 5:42 LivingSecurity.com: Guess What Multiple They're Raising $5m Series A At
May 31, 2020 positive
Prediction Not checkable as stated
Living Security expects a Series A to reach cash flow positive
“We think between five and eight million, we can take that in the door and we can actually get to cash flow positive.”
Ashley Rose May 31, 2020 ▶ 12:05 LivingSecurity.com: Guess What Multiple They're Raising $5m Series A At
May 31, 2020 neutral
Assertion Not checkable as stated
Living Security charges $5 to $20 per user annually
“So we price per user is between five and 20 dollars per user per year. Most of our clients are training between a thousand to 3000 of their users.”
Ashley Rose May 31, 2020 ▶ 4:29 LivingSecurity.com: Guess What Multiple They're Raising $5m Series A At
May 31, 2020
Disclosure
Living Security's VP of Sales carries full team quota responsibility
“He's responsible for full team quota. So anything, any difference between the sales rep and then what we're looking to hit for the team, he would be responsible for making up and then he'll also be responsible for growing the team.”
Ashley Rose May 31, 2020 ▶ 15:49 LivingSecurity.com: Guess What Multiple They're Raising $5m Series A At
May 31, 2020 positive
Assertion Not checkable as stated
Rose: Living Security's Expanded Online Accounts Exceed Six Figures
“The larger expanded accounts on our online platform are over six figures.”
Ashley Rose May 31, 2020 ▶ 11:03 LivingSecurity.com: Guess What Multiple They're Raising $5m Series A At
May 31, 2020 positive
Disclosure
Living Security cross-sells enterprise SaaS via in-person cybersecurity escape rooms
“With our cybersecurity escape room essentially it's an in-person training experience that we actually enable our clients to run continuously throughout the year with a subscription to the platform that manages it. And then that client, they usually bring, you …”
Ashley Rose May 31, 2020 ▶ 3:27 LivingSecurity.com: Guess What Multiple They're Raising $5m Series A At
May 31, 2020 positive
Assertion Not checkable as stated
Living Security grew monthly recurring revenue 10x over a single year
“A year ago we were just over a 10 K in MRR. So we've seen over a 10 X growth from January of 2019 to 20 20.”
Ashley Rose May 31, 2020 ▶ 11:17 LivingSecurity.com: Guess What Multiple They're Raising $5m Series A At
May 31, 2020 neutral
Disclosure
Living Security's lead-gen physical card game costs $5 to $7 per unit
“I think it's about five to seven dollars at this point, where we bought, like, larger packs, and then, yeah, and then obviously just shipping on top of that.”
Ashley Rose May 31, 2020 ▶ 18:56 LivingSecurity.com: Guess What Multiple They're Raising $5m Series A At
May 31, 2020 bullish
Disclosure
Living Security targets greater than a 10x revenue multiple for Series A
“We're looking at higher than a 10 X multiple.”
Ashley Rose May 31, 2020 ▶ 12:41 LivingSecurity.com: Guess What Multiple They're Raising $5m Series A At
May 31, 2020 neutral
Assertion Not checkable as stated
Living Security reports a $24,000 average annual contract value
“So our average currently is 24,000 per year, and that's for a good person of their organization.”
Ashley Rose May 31, 2020 ▶ 4:13 LivingSecurity.com: Guess What Multiple They're Raising $5m Series A At
May 31, 2020 positive
Assertion Not checkable as stated
Living Security achieves a six-month CAC payback on a $24,000 ACV
“So we're at about a 50% year paybacks around a six month payback period. So just around that 10 ish thousand.”
Ashley Rose May 31, 2020 ▶ 13:50 LivingSecurity.com: Guess What Multiple They're Raising $5m Series A At
May 31, 2020 positive
Assertion Not checkable as stated
A physical card game pop-up is Living Security's top lead generator
“That's actually our biggest form submission on our website.”
Ashley Rose May 31, 2020 ▶ 18:20 LivingSecurity.com: Guess What Multiple They're Raising $5m Series A At
May 31, 2020 bullish
Assertion Not checkable as stated
Living Security surpasses $115,000 in monthly recurring revenue
“We're over one 15 at this point total.”
Ashley Rose May 31, 2020 ▶ 7:45 LivingSecurity.com: Guess What Multiple They're Raising $5m Series A At
May 31, 2020 positive
Assertion Not checkable as stated
Living Security primarily targets Fortune 1000 enterprise customers
“We work mostly in the Fortune 1000 Enterprise and they are buying training from us that again, it's delivered through an experience. The experience can either be online or in person, but they're subscribing to a SaaS application to help them run and enable the…”
Ashley Rose May 31, 2020 ▶ 2:21 LivingSecurity.com: Guess What Multiple They're Raising $5m Series A At
May 31, 2020 positive
Assertion Not checkable as stated
Living Security boasts 1% gross churn and 312% net revenue expansion
“Right, so one percent revenue churn, gross revenue churn, and then over another, I think it was 312% in growth.”
Ashley Rose May 31, 2020 ▶ 9:45 LivingSecurity.com: Guess What Multiple They're Raising $5m Series A At
May 31, 2020 positive
Assertion Not checkable as stated
Half of Living Security's new customers convert directly via the website
“But we're actually seeing about 50% of our new customers come through our website.”
Ashley Rose May 31, 2020 ▶ 14:31 LivingSecurity.com: Guess What Multiple They're Raising $5m Series A At
May 31, 2020 positive
Assertion Not checkable as stated
Living Security converts up to 25% of card game pop-up visitors
“If they hit the pop-up I don't have the exact number. I'd probably say it's like 20 to 25% we're getting an email.”
Ashley Rose May 31, 2020 ▶ 18:34 LivingSecurity.com: Guess What Multiple They're Raising $5m Series A At
May 31, 2020
Disclosure
Living Security sets its first sales rep quota just above $500K ARR
“Just north, yeah.”
Ashley Rose May 31, 2020 ▶ 16:45 LivingSecurity.com: Guess What Multiple They're Raising $5m Series A At
May 31, 2020
Disclosure
Living Security has raised $1.75M in total equity funding
“To date, we're at around 1.75 raised total.”
Ashley Rose May 31, 2020 ▶ 5:29 LivingSecurity.com: Guess What Multiple They're Raising $5m Series A At
May 31, 2020
Disclosure
Living Security's co-founders maintain an even 50/50 equity split
“We're an even fifty-fifty split.”
Ashley Rose May 31, 2020 ▶ 5:13 LivingSecurity.com: Guess What Multiple They're Raising $5m Series A At
Jun 1, 2021
Assertion Not checkable as stated
Rose: Living Security generates over $250K in monthly revenue
“So we're over that.”
Ashley Rose Jun 1, 2021 ▶ 8:22 LivingSecurity SaaS Breaks $3m ARR, 150% Retention, New Unify Product To Create More Insights for Security Leaders
Jun 1, 2021
Disclosure
Rose: Living Security assigns expansion quotas to four Customer Success Managers
“We've got five account executives. We've got six BDRs and then our CSM team also carries a quota from an, from a growth and install based upsell perspective. And we've got four CSMs that carry quotas right now.”
Ashley Rose Jun 1, 2021 ▶ 15:14 LivingSecurity SaaS Breaks $3m ARR, 150% Retention, New Unify Product To Create More Insights for Security Leaders
Jun 1, 2021
Assertion Not checkable as stated
Rose: Living Security serves about 130 corporate customers
“We're about 130 different customers”
Ashley Rose Jun 1, 2021 ▶ 4:40 LivingSecurity SaaS Breaks $3m ARR, 150% Retention, New Unify Product To Create More Insights for Security Leaders
Jun 1, 2021 positive
Assertion Not checkable as stated
Rose: Living Security reached about 150% net revenue retention last year
“So last year's numbers were about 150% net revenue retention.”
Ashley Rose Jun 1, 2021 ▶ 16:29 LivingSecurity SaaS Breaks $3m ARR, 150% Retention, New Unify Product To Create More Insights for Security Leaders
Jun 1, 2021
Assertion Supported
Rose: Living Security closed a $14M Series B in March 2021
“We closed our fourteen million dollar series B in March of this year.”
Ashley Rose Jun 1, 2021 ▶ 5:45 LivingSecurity SaaS Breaks $3m ARR, 150% Retention, New Unify Product To Create More Insights for Security Leaders
Jun 1, 2021 bullish
Disclosure
Rose: Living Security aims to upsell Unify to 25-50% of customers
“Over the next 12 months, we're targeting anywhere from, you know, 25 to 50% of our customer base, really selling Unify into, and then expand from there.”
Ashley Rose Jun 1, 2021 ▶ 13:47 LivingSecurity SaaS Breaks $3m ARR, 150% Retention, New Unify Product To Create More Insights for Security Leaders
Jun 1, 2021
Disclosure
Rose: Living Security employs 60 core staff and 15 Ukrainian developers
“We have 60 people on our team, and then we have about 15 engineers and developers in Ukraine.”
Ashley Rose Jun 1, 2021 ▶ 14:04 LivingSecurity SaaS Breaks $3m ARR, 150% Retention, New Unify Product To Create More Insights for Security Leaders
Jun 1, 2021 bullish
Prediction Not checkable as stated
Rose: Living Security will exceed $1M monthly revenue in 12 months
“In the next 12 months, yes.”
Ashley Rose Jun 1, 2021 ▶ 8:55 LivingSecurity SaaS Breaks $3m ARR, 150% Retention, New Unify Product To Create More Insights for Security Leaders
Jun 1, 2021
Assertion Not checkable as stated
Rose: Living Security's ACV is between $25K and $35K
“ACV is still in the 25 to 35,000 dollar range.”
Ashley Rose Jun 1, 2021 ▶ 7:10 LivingSecurity SaaS Breaks $3m ARR, 150% Retention, New Unify Product To Create More Insights for Security Leaders
Jun 1, 2021 positive
Assertion Not checkable as stated
Rose: Living Security lost only one software customer last year
“So our, from a software perspective well, we lost one customer on our software last year.”
Ashley Rose Jun 1, 2021 ▶ 16:40 LivingSecurity SaaS Breaks $3m ARR, 150% Retention, New Unify Product To Create More Insights for Security Leaders
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