The Numbers Museum

Every specific figure ever claimed on the show. 244 match this view. Red rows are numbers the cited sources contradict.

All Dollars Multiples Percentages Big numbers

Figure	As spoken	The claim	Who	When	Checked?
3×	“three X”	Sam Blond: Brex SDR ACV tripled after tying quota to revenue	Sam Blond	Nov 23, 2023	—
3×	“three X”	Blond: In-person sales visits tripled early Brex conversion rates	Sam Blond	Nov 3, 2023	—
3×	“three X”	Lemkin: Rep quotas must hit 3.5x to 5.5x OTE to cover support costs	Jason Lemkin	Jul 12, 2023	—
3×	“three X”	Specht: 2x to 3x Growth Results in 15x Valuation Multiples	Peter Specht	Jul 27, 2023	—
3×	“three X”	Specht: Minimum growth benchmarks are 2.5x for Series A, 2x for B	Peter Specht	Jul 27, 2023	—
3×	“three times”	Lemkin: SaaS Account Executives Must Close 3x to 5x Their OTE	Jason Lemkin	Jun 16, 2023	—
3×	“three X”	Lemkin: Late-Stage VC Growth Rounds Are Capped at $500M Valuations	Jason Lemkin	Jun 16, 2023	—
3×	“three X”	Lemkin: 3x SaaS fund returns require 10x public revenue multiples	Jason Lemkin	May 18, 2023	—
3×	“three X”	Blond: Brex saw a 3x deal size jump from automated lead scoring	Sam Blond	Apr 5, 2023	—
3×	“three times”	Amplitude Tripled Lead-to-Pipeline Conversion Rate via Product-Led Sales	Mark Velthuis	Mar 10, 2023	—
3×	“three times”	Lemkin: Marc Benioff Is Repeating His Past Mistake by Cutting Sales	Jason Lemkin	Feb 3, 2023	Supported
3×	“three times”	Rippling doubled revenue per customer with zero drop in win rates	Matt Plank	Dec 15, 2022	—
3×	“three X”	Bessemer's cloud portfolio historically averaged 3x growth between $1M-$10M ARR	Christoph Janz	Oct 13, 2022	Supported
3×	“three X”	Janz: Series A and B startups still need 2x to 3x growth	Christoph Janz	Oct 13, 2022	—
3×	“three X”	Husid: Miro grew 3x year-over-year right before the pandemic	Andrey Husid	Aug 9, 2022	—
3×	“three times”	Firestone: Community members drove 2x pipeline and 3x lower attrition	Holly Firestone	Jun 1, 2022	—
3×	“three X”	Lemkin: SaaS sales quotas at scale range from 3x to 5x OTE	Jason Lemkin	Nov 30, 2021	—
3×	“three X”	Filev: Wrike Was Three Times More Capital Efficient Than Direct Competitors	Andrew Filev	Aug 28, 2019	—
3×	“three times”	OpenView writes $5M–$25M checks across 3–5 deals yearly	Ashley Smith	Sep 11, 2019	—
3×	“three times”	Bazin: Doctolib Rebuilt Salesforce From Scratch Three Times	Agnes Bazin	Aug 7, 2019	—
3×	“three times”	Connecting Third-Party Apps Triples Dropbox User Retention	Yamini Rangan	Aug 13, 2019	—
2.6×	“2.6 X”	Lemkin: Revenue Per Employee Up 2.6x at HubSpot Since 2021	Jason Lemkin	Jan 2, 2026	Contradicted
2.5×	“2.5 X”	Shen: Private cloud multiples expanded from 1.5x to 2.5x of public multiples	Christina Shen	May 3, 2018	—
2.4×	“2.4 X”	Cabane: Automated outbound shows 8x lower marginal cost than SDR teams	Guillaume Cabane	Feb 7, 2024	—
2.2×	“2.2 X”	Lemkin: Revenue Per Employee Up 2.6x at HubSpot Since 2021	Jason Lemkin	Jan 2, 2026	Contradicted
2×	“two X”	Lacour: AI Assistant Doubled Personio Expansion SDR Pipeline Per FTE	Philippe Lacour	Jan 7, 2026	—
2×	“two times”	Lemkin: Profitable PagerDuty Trades at Just 2x Revenue on $500M ARR	Jason Lemkin	Jan 2, 2026	Supported
2×	“two times”	Lemkin: PagerDuty trades at 2x revenue with flat customer count for four years	Jason Lemkin	Dec 17, 2025	—
2×	“two X”	Cursor's Jacob Jackson: AI Tools Have Already Accelerated Many Developers Over 2X	Jacob Jackson	Sep 5, 2025	—
2×	“two X”	Norton: Revenue Operating Systems Are Mission-Critical Above $10M ARR	Kyle Norton	Jan 29, 2025	—
2×	“two X”	SaaS startups need 2x to 3x YoY growth for Series A interest	Christoph Janz	Sep 25, 2024	—
2×	“two X”	Lemkin: Dropbox trades at only 2x ARR despite generating huge cash flow	Jason Lemkin	May 3, 2024	Partly supported
2×	“two X”	2023 Series B SaaS Startups Raised at $6M to $12M ARR	Christoph Janz	Sep 27, 2023	—
2×	“two X”	A Truly Great Sales Rep Can Close 10x What Average Reps Close	Jason Lemkin	Aug 21, 2023	—
2×	“two X”	Specht: Over 90% of VCs expect Series B burn multiples under 2x	Peter Specht	Jul 27, 2023	—
2×	“two times”	Lemkin: SaaS Startups Should Spend Only 75% of New ARR Bookings	Jason Lemkin	Jun 16, 2023	—
2×	“two X”	Bessemer's cloud portfolio historically averaged 3x growth between $1M-$10M ARR	Christoph Janz	Oct 13, 2022	Supported
2×	“two times”	Capital-efficient founders retain double the equity scaling to $100M ARR	Christoph Janz	Oct 13, 2022	—
2×	“two times”	Firestone: Community members drove 2x pipeline and 3x lower attrition	Holly Firestone	Jun 1, 2022	—
2×	“two X”	Janz: SaaS companies under $25M ARR need 2x growth for investor excitement	Christoph Janz	Jun 29, 2022	—
2×	“two X”	Targeting outbound emails based on tech stack signals doubled reply rates	Romain Lapeyre	Feb 11, 2022	—
2×	“two X”	Butterfield: Slack spends twice as much on Workday as its own software	Stewart Butterfield	Apr 28, 2020	—
2×	“two times”	Public PLG companies command a 10x EV-to-revenue valuation multiple	Ashley Smith	Sep 11, 2019	Partly supported
2×	“two X”	Western: One or Two Portfolio Companies Drive Entirety of VC Fund Returns	Alex Western	Jan 29, 2019	Supported

The Numbers Museum

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