AI

“Students build not only the kind of the tool, the software that the business needs, and then get to put that on their resume and their, you know, application for college and university, but they also get to learn by kind of using the tools that likely are goin…”

“Basically, anything where you can get data behind the behavior of the users can be improved with AI.”

“I believe that all product managers will be AI product managers in the future.”

“Don't do it for your MVP. It makes zero sense. Do not waste time of data scientists that can train models with using powerful machines that are going to take weeks to train. This is because if you have an MVP and you just want to get buy-in for an idea or a fe…”

“What I'm advocating for and what I'm telling people is that in the future, everything will be AI by default.”

“I think the real PM job is the least likely to get replaced over time. Because you need, you know, real subject matter expertise. You need to, you know, be trading off a lot of different types of things and making good decisions for the company and for your cu…”

“And so the effect ultimately that we've seen from a human capital point of view is displacement. So we're actually, we have more people now than we've ever had. But the nature of the work that they do is more strategic.”

“We're entering the era where we collapse the stack in every organization, where instead of having to go to someone for anything, you can kind of do more things yourself. It's very empowering to get the answer from data as opposed to having to go to a data scie…”

“I think that there will be far more people engaged in delivering experiences. You know, I'm very long the experience economy, because I think that there will be Some people liberated to focus more on the non-scalable things that really move the needle for expe…”

“And I actually think that the role of AI, you know, going forward will be to have applications increasingly meet us where we are. You know, to this day, we've always had to generalize onboarding experiences for the most part for everyone. And I'm really excite…”

“There is this distinction between AI music and real music that, that doesn't exist for sure. Very talented real musicians are using AI. To get better and to help create new ideas. So that distinction doesn't really exist. It's all going to be AI. The question …”

“How do you optimize in a world where it's not so much about optimizing for the platform, but teaching the AI What you do and why you're the best in the world at it.”

“We're really going to bring the magic of Webflow University, the magic of AI, All together so that you can just use and learn Webflow so much faster. Learn Webflow in the context of what you're doing as opposed to going into a different tab and like looking fo…”

“Venture capitalists in the next five years will blow at least half a trillion dollars in the AI space alone on me too. Demand chasing category, existing category competing startups that have a 10 X better product. No one cares.”

“And I think you can see this now too, with all the AI stuff is like, you see a new, like gravity, everybody's kind of trending towards a similar set of things. And I think the real winners are gonna be the ones who kind of look at that and be like, actually, w…”

“AI will be able to ingest all the things people say and do, And when people die, it'll be able to replicate that person, you know? And so like, there's an afterlife.”

“People don't end up losing jobs. The jobs get moved around and also, you know, for customer support, for example, it's a high attrition job. So people saying like, Hey, everyone's going to lose their job. A bot's going to take over. It's like, maybe some of th…”

“This is a like meteor coming towards you. Like this is, you know, bigger than mobile as a kind of technology shift, as big as the internet. Maybe it's bigger than the internet itself as a kind of social, you know, technology shifts, the way it'll shape, shape …”

“Any product that has any kind of workflow in it, Which is, is almost all B to B SaaS products. Any product that has multimedia in it, they're in the fire, they're in the meteor line or whatever. I don't know if this metaphor is working, but like, you know, the…”

“Radiologists will not take x-ray. Well, I guess it might take them, but they won't analyze them for sure. They'll look at what AI says, check that it's right. And then it's like kind of bedside manner time. Like, you know, tell the patient, maybe tell them wha…”

“At the end of the day, AI is a management technology. It, like, the thing it does is manage intelligence and other intelligences.”

“The thing that makes sense is to pick actions today that make ethical sense in a wide variety of future scenarios. And do those.”

“So it's actually be really easy, you know, not in the not too distant future. It'd be very easy for someone to just be like, summarize for me, everything my company is doing. And You won't need, like, tons of middle managers to do that for you or just, you'll …”

“I should say I would never ask a coding question like, you know, post November, 20, 22 after after, after we got like AI to help us code. I just, I think it's a superpower.”

“What AI has done for us is it's massively expanded the frontier of things we could think about our problem, hypotheses we could have, maybe things we could test. It's just an astronomical explosion of explanations and ideas and principle. And I really think ac…”

“In the same way that AI generates a lot of ideas, AI also generates a lot of pros. And in data science, that can actually be deadly because you're getting more explanations that sometimes maybe are extraneous, you know?”

“There are areas that I will still go and write in C even today. I don't trust someone inverting metrics for me in an efficient way if it needs to run on a very small CPU. So I'll do that myself. On the other hand, there is going to be elements that I'm going t…”

“Just to kick cryptos corpse one last time. Like there was some tweet, like at the beginning of the year that I saw that somebody was like, yeah, it took like the AI bros, like a week to come up with as many use cases as you know, crypto came up within that dec…”

“I think the way that the internet made distribution of information free, I think AI is going to make pixels free.”

“I think engineering is actually like one of the highest leverage things that you could be using AI to do today. And like really unlocking like, Probably on the order of at least a 50% improvement, especially for some of the like lower hanging fruit software en…”

“If you are fundamentally a backlog administrator, good luck protecting that because already people are doing that. You know, it's only a matter of time before that becomes pretty well supported. So that is not a good job prospect. Now then we can talk about a …”

“The largest employer of the world is inefficiency. And if you take that away too quickly, we'll have a very, very jobless world.”

“No matter what the job is, you make that the minimum criteria that if they cannot use that, leverage that, they'll become a liability in five years anyways.”

“Are the ratios between PMs and other teams going to shift over time? Yes. Are the skills required going to shift? Yes. Could they shift much faster than we all anticipate? Probably.”

“I think there's this real identity shift that's going to happen where PMs think that their value is Is coming from their, you know, ideas that they manifest into the world and how they individually manifest them. And I think we're gonna shift to like, are you …”

“Communication lowercase c I feel like is one of the places that's going to be replaced. You know, there's, and I call it lowercase c is like the functional trading of information That allows other people to do jobs. Like, I think that these language models and…”

“In my mind, one of the biggest shortcomings of AI, the way that a lot of people are building it today is that it's like optimized for the demo. Or optimized for the tweet, right? And it's basically this situation where, like, I think about it as, like, in my m…”

“So to me, if Google thinks they can, because of their power and the fact they're got a multi-trillion dollar Market cap, and they've got a near monopoly position on, on something they can hold back the tide. You see, the water finds a way to flow, right?”

“What I think is going to be really interesting is that over time, I think AI is going to actually change our ability to model out potential outcomes on experiments and start to Whether, whether it's a more informed way of doing ice or replaces ice that, that u…”

“When you become an AI first kind of leader is that there's a realization that you don't control the experience anymore. You control the ingredients.”

“Yeah, I think we all, I think we're in for AI of, AI-nophobia at that point, where you're gonna get to a point where AI is gonna feel so intimate, so personal, that it would actually feel concerning to you to be away from it.”

“So ultimately it came down to AI is the ultimate matchmaker. It's underutilized. It's misunderstood. It's run separate from the team. And in a marketplace, it's all about value exchange. And if I'm able to do value exchange really well, then people will come b…”

“AI is going to create more jobs, not destroy. Everybody got that wrong. Almost everybody except the people who understood creative destruction, but you have to be close to the frontier. That's where the job creation happens.”

“Being a 10 X PM, for example, is becoming more and more table stakes, especially like you mentioned with AI, that's just the tailwind for all of that.”

“So if you're a PM who's, who's doing the kind of route work, it's going to take your job away. But if you're a PM who actually is strategic and can pull the pieces together and be creative and think how you do something that it's going to differentiate, becaus…”

“And in five to 10 years, I think the lines between product managers and engineers and designers are going to blur because AI will enable product managers to build prototypes, to build designs, designers to build a pro like Figma already has their Figma AI.”

“I think the PM role Is the best positioned to thrive in a world of AI? Because if you just think about, you have a tool that can just build a thing for you, just like you're staring at this blank thing that can build anything for you, which function would you …”

“I don't think you'll need fewer. I think you'll be able to do more things. So like, think about every company, our head of sales came to me the other day and you need to hire more engineers because we just have so many things we need to build. Like when have y…”

“We've seen a vast reduction in the cost of distribution of information. And now we're seeing a reduction in the cost of information production. And most of it is slop. And so in this cacophony, How do you stand out? You stand out by having good taste. I think …”

“Websim to me is in a disruptive thing, things that look alien and weird and yet are compelling. Those are what we should be paying more attention to as opposed to, you know, take an existing playbook and like slap some AI on it, you know?”

“I think overall it will become a tool and be very useful, especially in a lot of different fields. But I think this sort of time frame in which it's more novelty is gonna have kind of a not the best impact on things like illustration, but eventually we'll all …”

“And this is one of my strongly held beliefs about the art of product management, which I've made a career out of, is I think AI will collapse The talent stack. So what I mean is these jobs that have been separate will start to become one”

“I've realized it's exactly the opposite, that you may not need any other function if you have a PM, because if you think about it, what are these AI tools amazing at? They're amazing at building things. You tell them what to build, they build them. The hardest…”

“It almost feels a little bit like AI will be as common as the database to some degree for SAS applications.”

“You want to kind of leave some knobs and levers for your customer to feel like they're still in control of the experience. And that's kind of like the Ikea effect applied to AI. Like people feel more empowered when they can actually have an impact on the end e…”

“One thing that I think is really difficult now is having roadmaps, especially if you're doing anything in AI, but really any, anything that AI could affect. You want to be able to react to it really quickly.”

“But I could imagine like whatever, five years from now someone running, you know, a billion dollar company with zero employees, where it's like the support is handled by AI. The development is handled by AI.”

“We have people manually taking notes and not using AI to take notes. The reason for this is what we found is we want people to lean in to this experience. We want you to focus and engage and pay a lot of attention. And if you know somebody else is taking notes…”

“AI very soon is going to stop being a feature. The same way electricity is not a feature. That lots and lots of things run on electricity, but they're not electricity companies. They just happen to use electricity.”

“And then in the age of AI, more and more of our choices in every industry are being made at the surface, right? And I think that's another opportunity, another argument that design will increasingly commoditize tech to some degree, and that having this designe…”

“Look, it's gonna be a long time before, you know, I think jobs in the small town where I have a home will ever get You know, impacted, but in the large town where I have a home, San Francisco, well, then I just gave you an example where I think that jobs will …”

“In the world of AI, it seems like distribution is more likely to get hard than easy. So, so like you know, if you think about, for example, diminishing returns on cold email, because cold email is getting easier and easier to send even worse spam. Like it soun…”

“The most likely outcome is that the currently dominant companies are going to get more dominant. But I don't think this idea that it would just cause a spring up of a whole bunch of new, new apps that will more easily challenge the incumbents makes any particu…”

“If you don't have measurements, like in the old machine learning, whatever metrics you use, you're not going to advance. You're going to have V-one and then you're going to have V-two, and you have no way to know if you've made a progress.”

“I think there is a crossover point where the sort of the human judgment will be inferior to sort of something that's able to process, you know, multiple signals simultaneously.”

“And so this is the, this is part of the problem with AI is AI is literally creating all these filters to help people make it easier to sift through the interview or the resumes, but it's not actually helping you find job fit.”

“I don't know how much of WordPress's code right now is AI assisted or something like that. But I think over the next five years, it definitely approaches maybe a majority.”

“AI is so good at reasoning and understanding and searching things. And it can do a much better job of finding and searching things if all the information are together. That's what realized AI is really good with bundled offerings. AI is really good with horizo…”

“Now we're sort of at the tail end of SAS. There's so many verticalized SAS average company to use like almost a hundred tools. It's not. It's kind of madness, right? So there's more, the market shifting towards more of a bundling approach. And with AI, and wit…”

“Yeah, I think if you spend a full week on trying to reach an outcome, the best way to learn is like, I want to do this thing, and then I'm going to use AI to do that thing. And then you've spent a full week, you're in the top one percent in the global populati…”

“AIs can do that on absolutely massive scale and propose changes to a human to say like, oh yeah, that sounds like a good change to make it a bit more intuitive. And it can also automatically run, spin out A-B tests so that you can see with data, all these impr…”

“Like there's more things that can be done than there's people available to do them. It's just such a rare thing. And honestly, it's not gonna last forever. Like we are gonna catch up to this, but.”

“What's fascinating is that you can seek help from other AIs to get unstuck. And those escape hatches of like actually understanding and seeing the code underneath and even being able to say, okay, now let's use Git, let's turn this into a less, more of a hybri…”

“And if you can use tokens that are relevant, so neo-brutalist, minimalist, newspaper-like, vintage, make it look like a telegram. Like you can sort of like try and reach for things that you Maybe it would not naturally come to mind and you would be surprised a…”

“As we talk, it's interesting the way I'm thinking about this now, there's almost like three core skills in building apps with AI. There's figuring out what to build. There's making it look good, like design, and then there's getting it unstuck.”

“AI was probably going to write well over 90% of the software, in which case the role of a developer and what they're doing in the ID is maybe reviewing code.”

“So at this point, then most of the value is probably not going to accrue at purely the, at least this is our belief at the infrastructure layer, it's going to accrue somewhere else. Where is the layer that you can actually differentiate on? And we believe the …”

“The junior engineers we see going a little too wholesale, relying on AI for everything, and we're not yet in a place where you can kind of do that end-to-end on a professional tool, you know, working with 1000 of other people within a long-lived code base.”

“A lot of the progress of AI can be attributed to some very simple, elegant ideas that have stayed around, and the vast majority of ideas that have been put out there haven't had staying power and haven't added a ton.”

“By and large, I would say, on average, as a group, the senior engineers underrate what AI can do for them and stick to their existing workflows.”

“I think the exciting thing about AI is, in a bunch of places, and I think this is, you know, very much still true of our space, and you can talk about how we think about that and how we deal with that, but you know, I think that just the ceiling is really high…”

“I think it's gonna be more consequential than the internet. I think it's gonna be more consequential than, you know, any shift in tech that we've seen since, since the advent of computers. And I think it's gonna take a while. And I think it's gonna be a multi-…”

“And so in that lens, I really think that programming is, if anything, is only going to become more and more important as AI gets more powerful.”

“The people who went here are going to be the kind of hybrid cyborgs who fuse with the AIs, right?”

“This is the most compressed tech cycle that we've ever experienced. Right. It's all in the order of weeks and months versus years and decades. If you think about like mobile and cloud and internet, and there's just like so much happening the intelligence overh…”

“What I do think on the flip side is the taste making and kind of the edit editing function becomes really, really important, right? In a world where the supply of ideas, supply of prototypes becomes even more like an order of magnitude higher, you'd have to th…”

“But for solving, like, the bottom 70 percentile problems why is my card declining? Why is there a hold on my card on? What happened to the replacement card I shipped? Why is it not arrived? Like, basic questions. AI automating now, almost, we have 60, 70% of t…”

“Being cheaper is a race to the bottom, especially when you think about sort of scaling laws and how things are playing out. Every company is sort of becoming an AI company at this time. And so as models get cheaper, more capable, being cheaper is not going to …”

“There's a value creation aspect to using AI that doesn't kind of neatly fit the mold of SaaS-based pricing or seed-based pricing or even usage-based pricing”

“I think if anything, taste is going to become a distinguishing factor in the age of AI, because there's going to be so much drivel that is generated by AI, can be generated by AI, that power is at anyone's fingertips. But truly the companies that are going to …”

“What I've learned though, is like the process of knowing what to ask the AI, how to compose the question, how to even think about like structuring a change between the backend and the front end. Those are still very difficult and specialized skills, and they s…”

“Not just sort of delegating all of your cognition to the, you know, to the AI, cuz they won't always get it right. And also kind of like, you know, kind of short circuits, any kind of independent thought.”

“So this idea that, that AI is going to take stuff over and is ultimately like really dystopian and malevolent towards humans and stuff like that. It's actually something that's created by Hollywood. And we're all like, and now we're like trying to outlive how,…”

“As a PM, you might get a chance to do that. I don't know, a couple times a week, maybe, maybe less often than that. And when you have this little tool, you can do it infinity times. You can do it, you know, you can spend an afternoon doing it. And so again, li…”

“One thing I'm going to be, I think it's going to be really important in the future is being able to figure out how to ask the right questions. You know, we humans are inherently inquisitive, but, you know, being inquisitive and turning that into the right ques…”

“And I think now people are saying people need to learn how to prompt, which I think is very true for the tool set right now, but I don't know how relevant that is in the future because I think we're still, again, in the palm trio phase. I think that the AIs wi…”

“The output of the AI is probably not going to be quite as good as a human process, so it can just be a little bit cheaper. Yeah, for now. But it has to be a lot cheaper. It has to be, you know, I've heard people offer a 10 X cheaper than the legacy sort of man…”

“That's definitely the first and biggest use of AI in Sprint so far is, is in, you know, making prototypes that look more realistic faster.”

“One phenomenon we've seen when teams are building things really quickly with AI is that the more AI generated or assisted they are, the more generic they tend to turn out, which makes sense if you think about how LLMs were developed, you know, they're all basi…”

“I think we're just getting to a point where for pretty much all of these, you know, all the usual applications, AI is going to be good enough that we can get rid of the interfaces more or less where you're like digging into all the things that it's actually do…”

“I hate the headlines that are like, it's going to replace jobs. Or like, it's going to unemployed like two thirds of the workforce. Like, I don't think that's true.”

“So a really good example is there's a big complaint that it's like, well, how can I have an AI do this? Like, I can't trust that they're going to do it well. So I just do it myself. And I'm just like, yeah, that's exactly what every first time manager says. Yo…”

“And so the way I think about it, I think like my best granularity of forecast for like, could we have an X risk or extremely bad outcome from AI is somewhere between zero and 10%.”

“But with things that are like lower skill jobs or like less headroom on, on how good they can be, I think there will be a lot of displacement.”

“Even for me, I'm, and being like at the center of a lot of this transformation, I'm not immune to job replacement either. So just some vulnerability there of like, at some point, it's coming for all of us.”

“So I think in the immediate term, there will be a massive expansion of the pie and the amount of labor that people can do.”

“Back in the day, we used to say that you should revisit your pricing strategy, overall pricing model, you know, how much you're charging at least once in two years. With AI, that's probably reduced in half because of the scale with which and the speed with whi…”

“In the classic SaaS situation, we used to say if you can charge 10 to 20% of the value, that's actually great. But in AI, you can actually charge 25 to 50% because it is autonomous.”

“If a AI is generating this code by definition, if you have to read every line that is going to be the limiting factor for producing the code or worse, you're just not going to read every line and you're going to emit a bunch of unsafe unverified code into the …”

“Python is probably the most common generated code just because how much it's in the training data and data scientists love Python and I love Python too. It's such a comically bad thing for AI to generate just because it's one of the most inefficient programmin…”

“We're moving out of the era of the specialists and into the era of the generalists, and I think AI is just accelerating this.”

“I don't see a reason why you wouldn't have, you know, AIs that, you know, can render their own UI in some way.”

“I think people are actually just getting used to this technology in, like, a really interesting way where I find, and this is why the product needs to evolve too, that this idea of delegating to an AI, it's not natural to most people. It's not like you're goin…”

“You know, obviously, as soon as AI came around, I jumped hard on AI and announced that we were going to spend nearly a hundred million dollars of our own cash on that.”

“You see all these companies saying we do AI and they've just sprinkle a little bit of crappy AI and they've got the same cultures. It won't work.”

“Even if it does make us ask some hard questions of ourselves and think carefully about its impact on humanity, it actually is superior at the things we describe as personal and human relative to humans themselves.”

“The abundance of AI is going to make automated things worth zero, just like The value of cheap content on YouTube. Why do people subscribe to some channels and pay more? Why do people pay to rent movies? Because some things have more quality, more beauty, more…”

“Providing a customer with a highly engaged, instantly available, expert, consistent, fast, charismatic, funny, friendly, personal agent. Available for literally every single customer at every minute of the day around the clock is so much more personal than mak…”

“Like, AI is something you have to play with, and ideally, you're playing with both the, like, kind of packaged up, you know, app or solution that you've built with it, but you're also playing around directly with the underlying primitives. You're using The mod…”

“Regardless, I think that now we're entering this moment where like every, I mean, certainly every software product, in my opinion, has to be refounded because like AI is such a paradigm shift It's not even like, just like the shift from desktop to mobile or on…”

“Especially in the AI age, the idea of standups, isn't really even make as much sense, right? These people should be, you know, communicating and collaborating hourly, basically to solve the problem, because certainly they're working in new problems.”

“We think of AI and its core capabilities as ordinance level, meaning like at some point we'll think of this as more powerful than the fusion bomb.”

“AI makes, allows me to do many of those jobs myself. Now I'm not gonna do them at the what's called the PhD or the highest, one percent, 10% level. But if I was You know, at the zero or a 10th percentile, it can certainly get me even today, very quickly up to …”

“This also drives home the point that your open codes have to be detailed, right? You can't just say janky because if the AI is reading janky, it's not going to be able to categorize it. Even a human wouldn't, right? It would have to go and remember why you sai…”

“Over and over and over, like I saw some of the highest performers just being people that had very high agency, had that clock speed, had that energy. Yes, they cared about the mission, but they didn't necessarily need to have deep experience on that matter. An…”

“It might happen. The space is moving super fast, but I don't think it's going to happen. Like it's definitely not gonna happen in the next year. The idea that it happens in the next two years, I think is like very far-fetched, but nothing's impossible here.”

“Pinterest is in trouble. Feels like this is what people use Pinterest for. Here's all the inspiration. Now it's just AI doing it all.”

“In many ways, the AI version of Google and stories and reels, they're all kind of similar in that they're new formats in the world that people are expecting and wanting more of. And by adding them, It becomes complimentary, not replacement. And in both cases, …”

“And what we're finding is that AI is expansionary. And so there's actually just more and more questions being asked and curiosity that can be fulfilled now with AI. And so that's where you get the growth. And so all like the core Google search isn't really cha…”

“What we found is that people Are asking these questions in Google, like they're trying to get this out of Google. And so if you can just have an AI that's powerful enough to answer a really hard calculation, someone's trying to figure out or like take a pictur…”

“It's interesting for that survey we ran, I think it was 16 or 17% of respondents that were designers who said the development in tech tools, AI are a threat to my role. So only 17%.”

“I think this is happening now too, even more in the age of AI, and the value is moving up the stack even more. That's why the design is the differentiator more than ever, because it's not just dev tools are a little better. It's, wow, you can create a lot of c…”

“Another thing that's not day to day, but I find it's very good at, and this is under explored, is whenever you have a space of possibility, and there are many dimensions to that space.”

“And AI won't get you there alone. AI is still in the realm of kind of law of averages and better prompting can help, of course”

“If that's all you're looking at, it's not going to be sufficient anymore because AI has now changed the way we think about feedback loops.”

“We're actually seeing that space applies fairly well in these new emerging contexts like AI, because we still want to look at, so space is an acronym, right? So we still want to look at satisfaction. We still want to look at performance.”

“So these are things that I think we were waiting for the calendar vendor to build as features into calendar, but we don't need to do that anymore because AI is able to orchestrate this for us.”

“I think what's changed for us is much different and it has nothing to do with AI. It's that what we talked about earlier is moving from our GM structure to a functional structure.”

“Although I think that it's a little bit like the analogy of if you build a bigger highway, you'll just get more cars on the road. So I think the fact that everyone's building software means that there's more software to be built, more coordination to happen, a…”

“So when you have some very senior engineers and they're thinking about things like architecture and design and race conditions, orchestration, things like this. That's still an area where AI isn't quite there.”

“I don't think that things have Progress far enough that it's really impacted in a fundamental way how you would, how many people you would need to sort of build an app of the scale of cash app, for example.”

“Just because AI is all the rage and investors really like AI, doesn't necessarily mean it should be front and center in, but if it can genuinely help your customers to achieve their goals, so, you know, the thing that I was mentioning before, enabling people…”

“In the age of AI, where it's all about Sucking the oxygen out of the room and winning the deal and getting your foot in the door as quickly as humanly possible before someone else tries to take that. You want to get to the enterprise as fast as humanly possibl…”

“It wasn't part of the original vision, although the spirit was there, which is, we want to make it incredibly fast and effortless for people to create content. So, it just so happened that AI was a magical gift that allowed us to do all those things. Along the…”

“I think scaling laws of more data, more GPUs and bigger current model architecture is there's still a lot to be done there, but I absolutely think we need to innovate more.”

“Let's give AI all the data, including modern instruments data of celestial bodies, which Newton did not have, and give it to that, and just ask AI to create the sixth, 17th century set of equations on the laws of bodily movements. Today's AI cannot do that.”

“Like, I do remember the companies, the tech companies, I, I'm not gonna name names, but I will, I was in a conversation in one of the early days, I think it is in the middle of 2015, middle of 20 16 some tech companies avoid using the word AI because they were…”

“I feel AGI is more a marketing term than a scientific term. As a scientist and technologist, AI is my North Star, is my field's North Star, and I'm happy people call it whatever name they want to call it.”

“I see personal coaching as still critical for what is your vision of your life? How do you want to shift your core behavior to align with that vision? But that AI can play a real helpful role in between on the tactics.”

“And now that we're literally redoing here at Vercel as we speak, and it actually works. And that's because you can bring AI to bear on it.”

“Their biggest issue in deploying AI is actually just getting through procurement.”

“I think on prospecting, It can replace a fair amount because the average SDR wasn't doing overly sophisticated research in the first place. So where I think the last part to go, as I mentioned, will be in deep enterprise prospecting where, you know, you can be…”

“Basically the full remit of GTM Eng will be to go through each of the different functions within GoToMarket and break down all the different workflows that they do and then turn those into agents where, you know, AI is better placed than the human to do that t…”

“You've seen the rise in probably the last, like, 18 to 24 months of the go-to-market engineer which you know, different, different folks define slightly differently, but it, it's kind of bringing one technical prowess to bear on go-to-market in general, so you…”

“The platform for us as an example is re-architecting all of our core platforms so AI can reason over it. So we're building kind of this composable UI components with server side that we actually build. We're basically building for AI to be ready to bring it in…”

“And I think we're going to see companies with even crazier ratios, like a hundred billion per employee in the next few years. AI is just going to get better and better and make things more efficient. So that ratio just becomes inevitable.”

“Now, I don't think AI is replacing everybody's jobs. So like, please don't like, don't look at it as a, as that cliche saying. I actually often call AI as like average intelligence that helps me get the platform up. And then I add my human thinking and my huma…”

“There's this narrative going in the market always that like new hires, sorry, new grads have no jobs in the market left because all of the entry level jobs are automated. I actually think that's quite false because new grads, especially AI native new grads.”

“Any data that AI has access to, the user can make it leak it. Any actions that it can possibly take, the user can make it take them.”

“There's two ways to make money in software, bundling and unbundling. And you just gotta get the timing right, so this is a period of bundling. Points, so here's the problem. Point solutions don't have enough data in the age of AI to be useful.”

“I think 70% of their jobs will be safe by the end of next year, but I think it will decline to 40 or 50.”

“Whatever vendor you look at, 50 to 80% of support is done by AI.”

“What's a much bigger issue is that people just won't be backfilled with humans. We will use AI to backfill.”

“AI is replacing the jobs people don't want to do today. And it is displacing The media, the mid pack and the mediocre. They are, their jobs are at risk. They are at risk. The best humans, it is true that they will get superpowers from AI, but I'm not sure the …”

“The classic qualifier qualifying inbound leads, which is a crappy experience for customers should be similarly extinct within mostly extinct in 12 months.”

“The email based cadence SDR will be 90% displaced by AI next year.”

“AI has led to some layoffs. But even though most of the ones we read, it's just a justification to do layoffs. It's just a reason to blame it on it.”

“It's almost always impossible for it to be bottom-up. You can't have a bunch of engineers go and get buy-in from the leader if they just don't trust in the technology, or if they have misaligned expectations about the technology, right?”

“Insurance pre-authorization is a very ripe use case for AI because clinicians spend a lot of time pre-authorizing things like blood tests, MRIs, and things like that, right?”

“No company at OpenAI we talk to is, has never had been the case that, oh, AI cannot help me in this case. It has always been that, oh, there is this, like, set of things that it can optimize for me, and then let me see how I can adopt it.”

“I think Martin Fowler at some point had this term called semantic diffusion back in The 2000 which kind of means that someone comes up with a term, everybody starts butchering it with their own definitions, and then you kind of lose the actual definition of it…”

“Where is AI failing to create value today, it's mainly about not understanding the context. And the reason that it's not understanding the context is it's not plugged into the right places where actual work is happening.”

“AI is a powerful tool. It's incredibly powerful for existing businesses and existing structures. It's not a great startup opportunity.”

“Going back to your prompts, understanding what was not good enough, iterating on them, and then seeing how AI's responses get better. I think that's probably one of the most important things. And one of the things that divides between people who are like okay …”

“Cause this is one of the things that comes up a lot in this podcast is writing code is now so easy. The main challenge people have is reviewing the code that AI has written.”

“And I think we're probably just the very beginning of all three of those. And those all feel like kind of, you know, historical, you know, moment shifts, you know, comparable in magnitude to maybe the fall of the Berlin wall in you know, kind of moments like t…”

“Even if AI, like, triples the pace of economic change in the economy, it's going to just translate to, like, a much higher rate of economic growth is going to transfer, translate to a much higher rate of job growth. And, you know, there, there'll be some level…”

“Where the really great people are becoming like spectacularly great, right? And so you just, you kind of use it, use the term you think about like the super empowered individual, right? So the individual who is like really good at coding or really good at maki…”

“You can actually use, you can play the AI off against each other and get them to argue with each other. And yeah, these are all the kinds of skills that are going to become, I think, incredibly valuable.”

“Now programmers are going to be a 10 times or a hundred times or a thousand times more productive than they used to be.”

“People who really want to, like, improve themselves and, like, develop their career should be spending every, every spare hour, in my view, at this point, talking to an AI, being like, all right, train me up. Like, tell me, super-empower me. Tell me how to, yo…”

“The consequence of massive productivity growth, what that literally means mechanically is more output requiring less input, right? So you get more economic output for less input, right? So you're substituting in AI for human workers or whatever, and as a conse…”

“The most common thing in the world, which is sand, converted into the most rare thing in the world, which is thought. Right. And so AI is, it is the philosopher's stone. Like, it is that. It actually is that. And it's just this incredibly powerful tool.”

“The AI coding thing, you know, really hit critical mass and the world's best programmers, right? Including like Linus Torvalds, you know, for the first time over the holiday break, basically said, yeah, AI is now coding better than we can.”

“Even if AI, like, ticks up, even if AI triples productivity growth in the economy, which would, like, be a massively big deal, it would take us back to the same level of job churn that was happening between 1870 and 1930.”

“AI is not going to have as rapid It's not going to be, again, this kind of utopian or dystopian view of, like, everything changes overnight. I think it just kind of can't happen because of the reasons that Peter articulates, which is there's just, there's so m…”

“It's hard for me to imagine actually a one person billion dollar company, even if AI is handling so much of your support, because there's just so many random edge cases that I'm just constantly filling out forms.”

“We actually need AI to work because we're going to need, you know, we're going to need machines to do all the jobs that we're not going to have people to do. Because we're literally going to depopulate, we're going to depopulate the planet over the next hundre…”

“And I think we all, you know, kind of, I think assume that AI now is going to get really good at reasoning. In, in any domain in which there are verifiable answers, and so that, you know, that's going to include, like, many very important domains.”

“People like me, people watching that are like, should I start learning how to code? If you haven't done it yet, I, I'd honestly say no. Like, you're optimizing for the wrong skill set. We won't be rewarded in the world of AI for faster raw output. We will be r…”

“AI, as you pointed out, regardless of your background is an amplifier. So, you know, if you don't know what you're doing, you're just going to produce garbage faster.”

“AI is never going to be able to write a good joke. Never, never, never. It just doesn't have that layer that just doesn't understand what's funny. Like if you ever try to use AI to write jokes, like they're awful. They're always going to be awful.”

“AI is going to replace translators. It's going to replace most journalists because it does good research. It can write good copy, whatever, not, not elite journalism. It's not going to be able to replace all the writers.”

“It's like, yeah, if, you know, if people are so high leverage, at some point there will likely be a one person billion dollar startup.”

“And so I'm just extremely bullish on this general category of, like, And I think it's underrated because it's so different from what we think about in Silicon Valley, people tend to not think about it. But how can we apply AI and some of the tools and framewor…”

“You know, it might, we might end up in in a world where there's just, like, a handful of big players that are offering platforms and supporting all of these startups, but, you know, the types of venture-scale return startups that can really hundred or thousand…”

“But I think ye olde enterprise sales, where there's actual trust built up between two carbon based life forms, I think will be very, very, very late to go in the white collar world.”

“Most of the world still does not use quad code. Most of the world still does not use AI. So it just feels like this is one percent on, and there's so much more to go.”

“I think it's going to be a lot of the roles that are adjacent to engineering. So yeah, it could be like product managers. It could be design, could be data science. It is going to expand to pretty much any kind of work that you can do on a computer because the…”

“I mean, it totally can do that if you wanted to.”

“We will have original insights generated that don't exist in the human corpus of knowledge. And we will have the physical world get augmented to language where capacity is augmented to humans.”

“I mean, we just had our first product that we think we will be in the next two weeks, 100% written with AI.”

“I think that survival of humanity depends on a successful AI, because at some point, if you have, you know, 60% of your population that's in a demographic where you don't have enough people to take care of them, like that, that could cause a lot of human suffe…”

“When I got this new job to run all product for Cisco, there's zero chance I would have been able to do it if AI wasn't there. Because I didn't know anything about so many domains that we were in. And I had to get an accelerated, you know training course within…”

“This design process that designers have been taught where you go and you go off and you do a bunch of research and discovery, and then you like diverge, you converge, diverge, converge. And it's like this process that we sort of treated as gospel and tried so …”

“I think it will get better at taste and judgment and design. Yeah. Like I think we might be holding onto that a little bit too much and saying like, oh yeah, like, you know, a designer or somebody will always know the best thing to ship or the best version of …”

“The core root of fear is, is misunderstanding. And I think the, if you at home are very anxious about the impact of AI in some variant on your own job, the best thing that you can do is Spend time to understand it. And you will quickly see the limitations.”

“Yes, I think the real impact of AI in the next. Five to 10 years really is going to be in farming, in mining, in construction, in self-driving trucks. That's where you're going to have a real impact.”

“Actually, when these decisions are happening faster, building is happening faster, the flip side of that is mistakes compound faster as well. And strategy clarity becomes so much more important to anchor people on.”

“The leverage actually shifts from doing that work and being the synthesizer to deciding what work actually survives and encouraging other people to buy into that process.”

“And now it's a hundred percent of code will be soon written by AI.”

“I expect by the end of this year, it will not be uncommon to have an engineer say that almost all of that code is written by AI.”

“So my prediction is that we're going to see a challenging disaster. Like at some point, this is going to catch up with us and it's going to be Very, very, very bad, and that will hopefully help us start trying to figure out how not to do this. At the same time…”

“The art of journalism is you talk to a bunch of people and some of them lie to you and you figure out what's true. So as long as the journalist treats the AI as yet another unreliable source, they're actually better equipped to work with AI than most other pro…”

“We're all moving in the direction where Our code is mediated through AI at some point.”

“I think that that, that one is, is going to mean that, like, in my eyes, the work with PMs is, like, not going away, actually, and anytime soon, and that, that piece, especially for larger projects, you don't need to do as much of it for smaller stuff, right? …”

“Sadly, I think that geography and actually diversity is going to take a step back. I think that we were very good about driving more breath. As we grew the industry, we started looking at people who were from different backgrounds to populate it, including dif…”

“You don't even need to be an engineer. You just have to be opinionated on what you want to see.”

“So alignment won't go away. It's just, it's not going to have as much theatrics. And I think a lot of companies that are larger do have theatrics that I think the eyes are going to remove.”

“I predict in the next 12 to 24 months, we're going to see massive shedding of staffs and then massive rehiring. But the re you might see a company shed 30,000 and hire 8000, but the 8000 people they're going to hire are going to all be AI first.”

“I think now with AI and with how much that has accelerated engineering and with how quickly the model capabilities are improving, the timelines for a lot of our product features have gone down from six months To one month and sometimes to one week or even one …”

“I would really push people towards building apps that you're actually using every single day. Cause I think only through that usage, are you actually getting the value? Like if you build a prototype app that. Isn't helping you get more done, then the AI isn't …”

“And I think we're going to enter a period of time where there's going to be a huge amount of societal pushback on a lot of the changes that are coming with AI.”

“I think the first 10% of every project are now free. That's how I would describe it. So there is no point for most things to, for example, write a, I don't know. I, the thing is, has changed. I've never really been great at this, but like, there's no point in …”

“It's increasingly looking like AI can route inside of these boards pretty well, and it's looking like AI is going to be able to do some basic component selection and layout on these boards.”

“I don't see it that way. I think we need them. I also think that we need to build new technologists. Like there's a, there's the obvious question of what happens if we don't have teams that were have senior and junior people. But I think what you find when you…”

“What you can do behind a keyboard with AI is going to saturate. Now, I don't know when it's going to saturate. Nobody else knows either. But when that happens, the next frontier is the physical world.”

“The only AI native people essentially Who use AI so natively that it's like baked into their engineering process are 20 years old or 21 years old or 20. I mean, it's very hard to find someone who's in their thirties who can be truly fully AI native. And so we…”

“When we are benchmarking against humans, AI against humans, we're actually really always talking about one human using AI versus another human using AI, because AI doesn't use itself. It may be able to in this like slightly somewhat recursive way, but there's …”

“My experience is that your company is only going to go as far as your CEO goes in AI, and it's not something you can delegate.”

“If an engineer is not using AI, like I'm not going to work with them.”

“If IBM had invented AI, you can bet it would not be like this. And it would be like a bajillion dollars, and only like the top companies could use it, and they would be using it in the weirdest, most uninteresting ways.”

“I think people think of the edge of AI as being in San Francisco, and I actually don't think that that's where it is. I think the edge of AI is wherever AI meets like a real human doing something, because the people in San Francisco, they're making it, but the…”

“We connected everybody and unfortunately that meant we connected all the bad people and all of our own worst instincts and every problem in society. And so that will happen again with AI. You know, the, we can deep fake news are like the obvious thing we can s…”

“The chatbot is a blank screen in a jagged edge. And what am I supposed to do and what will work? And that's a big problem. And the solution to that problem is to wrap it in, in use cases.”

“I was looking at this as whole, there's a sort of US government called own data set called own natural or something like that, which tries to kind of analyze every single job and then people try and kind of score it and they try and say, well, you know, this p…”

“Even if like the model stopped, you're getting better tomorrow. If this is it, and we hit a brick wall tomorrow, this is an incredibly useful technology that's going to change the world and get rolled out over the next 10 years.”

“So I know people aren't going to tear out SAP and replace it with X, Y, Z. Maybe in five, in like three, five, 10 years, yes, that whole estate will look radically different. And all those jobs will have changed, but it will take, you know, two, three, four, f…”

“You can look at, you know, Google, Apple, Facebook, Amazon, and say, it's hard to see a problem for them, really, with all of this. You can certainly see questions for all of them and one of them may drop the ball, but it's worth, you know, kind of remembering…”

“My most controversial opinion is that I think that AI is as big a deal as the internet or mobile and only as big a deal as the internet or mobile.”

“Even if you look at like, 13 to 18 year olds or something, it's still like kind of 15, 20% of people are daily active users, and another 20% are weekly active users. And then the other 60% of those people in that demographic, how long you say they are not usin…”

“And so, you're supposed to, like, Completely re- imagine all of the internal workflows of your company and work out which of them could be automated really quickly with AI. That's a project. That's a project that needs like five or 10 people to sit down and sp…”

“AI needs context. AI needs a lot of context. And in a home, you want to make everything very seamless. And the way you get best context is by having sensors properly placed around the home that don't necessarily invade privacy, but allow you to pick up a lot o…”

“There's a one question we got to back up and really explore, which is, is AI a new platform? And I would argue that it is not yet a new platform. It is an important technology. We have a new kind of portal to that in GPT or whatever chat we use, AI chat, but i…”

“I think AI is being used more to build one idea in three months than a hundred ideas, you know, in a day.”

“Cause I just want to make sure we keep sharing the knowledge and, you know, making the tool equitable. Cause if not, I'm concerned that the divide grows larger and larger.”

“Cause if you're using the goalposts from last year, it's like, well, a hundred percent of our product right now is AI written code.”

“I think if you ask an AI just for a strategy lazily, you're not gonna get something great. You're gonna get something pretty predictable that probably the competition would expect you to do.”

“It's more of a generalist role I would claim than some of these other roles. And this is the error of the generalist. If you would ask me the AI error”

“Half of the people in tech are feeling incredible, energized, amplified, excited about the technology and the future of, you know, their role. And the other half feel like the future is unclear. They feel destabilized. They feel Diminished other negative emoti…”

“And what you can see is that as you move from the people who feel amplified to the people who feel diminished, career optimism goes down significantly. Burnout or reports of burnout go up significantly. Layoff worry. Also rises significantly.”

“Losing my job to AI is actually second to last on that list. And instead, what we saw rise up to the top is the expectation to do more for the same Pay.”

“This finding, this insight around the impact of AI on your identity and on every single other variable around your job is about three times as large as those other effects. So this technology, this era that we're in is having an outlier level outsized impact o…”

“You can see here that 97.2% of people are saying that AI is making them better at their job. And close to 50% of people are saying that AI is making them very much or extremely better. At their job.”

“I think research has a very, and design has a very important part to play in raising the ceiling of what's possible. Whereas AI has mostly lowered the bar, but it hasn't, hasn't raised the ceiling.”

“The data, data analysts basically are the most worried about losing their job.”

“What you're going to see is that AI has an outlier level, outsize impact on how people feel about their work more so than any other characteristic of their job, whether it's their role. The company they work for, the company size, their level, et cetera.”

“The old type of emotion, the old type of burnout was just completely grim. You know, it, it's, it was all about these negative emotions that come from disengagement and exhaustion. Whereas now when the kill talks about finding exhaustion, it's about people. Al…”

“One thing we saw people who feel amplified and energized reporting is that they actually went deep on specific tasks and specific jobs to be done rather than trying to be the generalist who does everything. I think it's the people who try to be Or lean too muc…”

“Only three percent of people reported that AI hasn't shifted their identity.”

“And perhaps the most significant finding of them all is that people would not recommend junior people, early career people entering into the tech workforce at this moment, given what's happening with AI.”

“We're starting to see this AI guilt and in particular amongst people who are early in their career, in the sense that people who are early in their career feel like leveraging the psychology is a little bit like cheating in a sense. And that guilt declines wit…”

“We are seeing that designers and researchers are the most negative. And just to clarify what I mean by that, what you can see in the slide is that when it comes to AI identity shifts, designers and researchers are the highest in feeling either destabilized or …”

“There aren't any traditional roles anymore. We're just all builders these days, whether that's an official thing within a company or not.”

“It's still the case that creating incredible, novel creative experiences, not something that this technology is quite capable of.”

“Every time you, not the AI, solve a problem and get over a barrier, it increases, it raises your baseline of self-efficacy, of self-confidence, of self-belief, and every time you offload that to your favorite AI model, you're lowering that baseline, and your t…”

“So instead of that needing to be only the experts who were here for 20 years and saw every experiment or know where to find it, we're now able to do that faster within product and tech across all functions. And a big unlock for us is our business stakeholders …”

“What you don't want is like a AI that just agrees with you, right? What you want is this technology to actually augment and grow and like get to a better outcome. And so sometimes it's Having Claude push back makes me better, and so that's great. Like a cowork…”

“I also think one of the flip sides of we say we need fewer, it's like fewer of for the same output. Doesn't necessarily mean fewer of in macro, because if you are using these systems right, you can just grow more quickly. You can build more things. You can tak…”

“Maybe one way to put it is I think it already is an incredible product designer. It really is actually already great. The cool thing about it though, is it's accessible to every single person. And it's a tool that anybody can use. I do think it's really good. …”