California, every mention

77 scenes · ← back to California

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every year anyone Shane Parrish 28Shep Gordon 3Rory Sutherland 3John Mackey 3Gabriel Weinberg 3Diana Chapman 3BJ Fogg 3Winston Weinberg 2Walter Isaacson 2Ravi Gupta 2

Verbatim, from the transcripts: the passages where California comes up

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What 12 Years of Failure Taught Steve Jobs About Success Sep 1, 2026 · 1 mention

  • ▶ 25:23 unnamed speaker Birkenstock's California mystic, and then Ross Perot, the, you know, the straight-laced Texas, uh, you know, the veteran, the military veteran who's gonna run for president.

The Mindset Behind Building a Great Little Business | Brad Jacobs Aug 4, 2026 · 1 mention

  • ▶ 35:52 Brad Jacobs So one of my favorite investors in my companies has been Orbis, uh, out in California and in Bermuda, and they're contrarians.

The Mindset That Unlocks Your Full Potential | Dr. Gio Valiante Jul 7, 2026 · 1 mention

  • ▶ 25:48 Dr. Gio Valiante If you look at the world of golf, you know, historically great golfers out of Texas and California, these great golf states.

Speed, Stress, and Better Decisions | Winston Weinberg May 12, 2026 · 2 mentions

  • ▶ 10:39 Winston Weinberg I started using it to do very basic, like, here's a fact pattern, here's a statute in California, you know, apply this fact pattern, uh, to the same statute, or the statute to the fact pattern, and it got really good outputs. 2 times in the scene

Ray Kroc : How McDonald’s Took Over America Jan 27, 2026 · 7 mentions

  • ▶ 0:24 Shane Parrish Two brothers in California did all of that.
  • ▶ 15:27 Shane Parrish Operators wanted to know about this place in California run by two brothers named McDonald's, and they were running eight multi-mixers simultaneously, 40 milkshakes churning at once.
  • ▶ 25:15 Shane Parrish He stopped to visit an old friend from his lily tulip days who had retired to California.
  • ▶ 26:06 Shane Parrish The McDonald's Brothers building was designed for California. 2 times in the scene
  • ▶ 34:26 Shane Parrish New stores were popping up in Illinois, California, and Tennessee, but growth created its own problems.
  • ▶ 37:38 Shane Parrish Tired of pouring every ounce of energy of his life into building something great, well, two men in California collected a half a percent of every dollar he made.

The Multidisciplinary Approach to Thinking | Peter D. Kaufman [Outliers] Jan 13, 2026 · 1 mention

  • ▶ 9:37 Shane Parrish Peter claims that in California, 98% of the time, a stranger will smile and say good morning right back.

Bernie Marcus: The Story of Home Depot Dec 16, 2025 · 3 mentions

  • ▶ 24:13 Shane Parrish Farrow was a legend in California Home Improvement, a wild man with an enormous afro who'd just opened a store called HomeCo.
  • ▶ 39:49 Shane Parrish They'd hired an expensive California ad agency, and they were producing exactly nothing of value.
  • ▶ 56:59 Shane Parrish Bernie fired the expensive California agency producing nothing and charging a lot.

Why Everyone Is Wrong About AI (Including You) | Benedict Evans Sep 2, 2025 · 1 mention

  • ▶ 20:06 Benedict Evans Well, if you do like this, this, this ridiculous law that California had a year or two ago, if you treat this as like nuclear weapons and you say this is incredibly dangerous and we need to have it under extremely tight control so that…

How John Bragg Built 3 Empires From a Small Town [Outliers] Aug 26, 2025 · 1 mention

Sol Price: The Retail Legend Who Taught Sam Walton, Jim Sinegal, and Jeff Bezos [Outliers] Aug 12, 2025 · 2 mentions

  • ▶ 2:42 Shane Parrish Moved to California for the dry air, so the family packed up and drove from New York to San Diego.
  • ▶ 21:50 Shane Parrish Here's this Jewish lawyer from California breaking every rule the Texas establishment holds sacred.

Ryan Petersen: Building Flexport Aug 5, 2025 · 1 mention

Harvey Firestone: Men and Rubber [Outliers] Jun 3, 2025 · 1 mention

Elad Gil: How to Spot a Billion-Dollar Startup Before the Rest of the World May 13, 2025 · 3 mentions

  • ▶ 6:37 Shane Parrish Why did all these people concentrate in San Francisco almost or California?
  • ▶ 48:14 Elad Gil Well, so in California, for example, the law is up until age eight.
  • ▶ 1:25:22 Elad Gil Um, and, and space and defense is roughly all, uh, or was California, Southern California until, uh, SpaceX moved some of its operations.

Pierre Poilievre: What I Want to Build (and Break) To Fix Canada Apr 13, 2025 · 1 mention

Cornelius Vanderbilt: The First Tycoon [Outliers] Apr 8, 2025 · 7 mentions

  • ▶ 38:25 Shane Parrish In early, far from Vanderbilt's bustling New York, two men carried gold nuggets into an adobe building in California, triggering one of history's greatest economic frenzies, the California Gold Rush.
  • ▶ 50:54 Shane Parrish Mail steamship companies, which had long dominated the California route, saw their revenues collapse as they tried to match Vanderbilt's prices. 2 times in the scene
  • ▶ 52:58 Shane Parrish Acquire accessory transit, get rid of Morgan and his allies, use Vanderbilt's cost-cutting expertise to make it profitable again, then consolidate it with U.S. mail and create a monopoly over all passenger traffic between New York and…
  • ▶ 58:20 Shane Parrish Simultaneously, Vanderbilt intensified his dominance of the California steamship traffic and boldly targeted the Atlantic shipping lanes. 3 times in the scene

Codie Sanchez: Your Blueprint to Financial Freedom Jan 7, 2025 · 1 mention

  • ▶ 41:43 Codie Sanchez So this business, we had put in, like, twelve million dollars into this business, and it was like, uh, it was a products business located out of California, and, um, basically, like, I can't remember, but it felt like two weeks later,…

Adam Karr: The Investing Blueprint Nov 12, 2024 · 2 mentions

  • ▶ 15:14 Adam Carr And then he decided he wanted to go into politics, became governor of California.
  • ▶ 1:00:05 Adam Carr We had a position in a company called PG&E, which is a California utility.

John Mackey: Building Whole Foods Oct 29, 2024 · 4 mentions

  • ▶ 40:01 Shane Parrish Some of the acquisitions you made, you had choices, uh, and one of the early ones was, what was the California chain, Mrs?
  • ▶ 1:08:00 John Mackey I talked to him in the book about how we had, uh, uh, the first Californian in New York, um, attacked us for mispricing, which, uh, 2 times in the scene
  • ▶ 1:59:20 John Mackey Now, we're doing breath work, we're doing meditation classes, and when, when psychedelic therapy is legal in, uh, in California, like it is in Colorado and Oregon, we'll be doing that under therapeutic sessions.

John Bragg: The Blueberry Billionaire Oct 1, 2024 · 1 mention

  • ▶ 19:21 John Bragg You know, I asked one of the guys about their business model, and they said ABC, almonds, blueberries, cranberries, and then they go to Florida for the winter, and then they go back to California and the almonds, and they do the route over…

Brad Jacobs: How To Build a Billion Dollar Company Mar 19, 2024 · 1 mention

  • ▶ 34:30 Brad Jacobs So one of my favorite investors in my companies has been Orbis, uh, out in California and in Bermuda, and they're contrarians.

Dr. Becky Kennedy: The One Thing You Can Say That Changes Everything Feb 6, 2024 · 1 mention

  • ▶ 1:24:04 Dr. Becky Kennedy You know, I don't know, like, imagine, imagine being on a plane flying to California, and like, it's not just turbulent, like, major issues, and you have to make an emergency landing, and the pilot's like, well, I don't know, we've got to…

Best of 2023: Conversations of the Year Dec 26, 2023 · 1 mention

  • ▶ 51:21 Ravi Gupta And I think that even the words on the back of the iPhone, where it says, you know, designed in California, assembled in China, like it doesn't say made in China.

Frank Slootman: Doing Less, Doing Better Aug 8, 2023 · 1 mention

  • ▶ 43:23 Frank Slootman Should we just stop, you know, underwriting in this geography altogether, which is what's happening in California right now?

Ravi Gupta: The Realities of Success Apr 18, 2023 · 1 mention

  • ▶ 22:58 Ravi Gupta And I think that even the words on the back of the iPhone, where it says, you know, designed in California, assembled in China, like it doesn't say made in China.

Nathan Myhrvold Mar 21, 2023 · 1 mention

  • ▶ 32:15 Nathan Myhrvold It's just one building will burn down, or maybe you have a tragic wildfire that, like, destroys a whole town, as occurred in the mountains in California a few years ago.

Jim Dethmer: The Pillars of Integrity Mar 7, 2023 · 1 mention

  • ▶ 1:46:38 Jim Dethmer he, at that point, lived out in Newport, California, and I was out there doing a workshop or something, and we were going to meet for dinner, and, uh, he showed up.

Les Snead: Building a Super Bowl Champion Aug 23, 2022 · 1 mention

  • ▶ 1:16:14 Les Snead Maybe it's that morning plunge I do in the Pacific, where every, every morning, one of the first things I do within the 1:30 minutes of waking up, when I am in California, is I,

Luke Burgis: The Power of Mimetic Desire May 31, 2022 · 1 mention

Andrew Huberman: The Science of Small Changes Mar 22, 2022 · 1 mention

#130 Diana Chapman: Trusting Your Instincts Feb 8, 2022 · 3 mentions

#124 Douglas Rushkoff: The Perils of Modern Media Nov 16, 2021 · 1 mention

#121 Walter Isaacson: Curiosity Fuels Creativity Oct 5, 2021 · 2 mentions

  • ▶ 10:43 Walter Isaacson Little town in California.
  • ▶ 24:44 Walter Isaacson It's sort of big bangs coming out of intense places like Kendall Square, Cambridge, or the Berkeley area now in California where Jennifer Doudna is, but then dispersing.

#116 Jeff Immelt: Leadership In A Crisis Jul 27, 2021 · 2 mentions

  • ▶ 45:51 Jeff Immelt When he was just starting Salesforce and I spent, you know, I'd go to California and say, you know, teach me about cloud computing and how do you view CRM and not do it at a big meeting, but doing it one-on-one over dinner. 2 times in the scene

#110 Jim Collins: Relationships vs. Transactions May 4, 2021 · 1 mention

#107 Matt Ridley: Infinite Innovation Mar 23, 2021 · 2 mentions

  • ▶ 45:47 Shane Parrish I mean, for the last 50 years it's been, say, Silicon Valley in California, and that seems to be coming to an end right now, and before that it was Victorian Britain, and then, you know, before that it was Renaissance Italy, um, and at… 2 times in the scene

#95 Code Cubitt: Coachability Is Critical Oct 27, 2020 · 2 mentions

  • ▶ 4:49 Code Cubitt So I cut my teeth as an analyst and then I moved to California. 2 times in the scene

#91 Russ Hudson: The Pursuit of Presence Sep 1, 2020 · 1 mention

  • ▶ 31:19 Russ Hudson One thing that they were studying out in California a few years back at UCLA Medical and some other places was the fact that what we're calling mindfulness or presence changes some things about the human brain.

#88 Derek Sivers: Innovation Versus Imitation Jul 21, 2020 · 1 mention

  • ▶ 25:29 Derek Sivers While I was away in California, my company grew from four million, sorry, sorry, no, it grew from one million

#86 BJ Fogg: The Science of Lasting Change Jun 23, 2020 · 3 mentions

  • ▶ 1:53 BJ Fogg I was raised Mormon in California, and within that religion, you know, you can't smoke, you can't drink, and you're supposed to study the scriptures and pray and so on.
  • ▶ 11:59 BJ Fogg Um, in California, one of my garages is converted to a gym, like a CrossFit gym.
  • ▶ 48:42 BJ Fogg In our California home and here in our Maui home, I have a drawer with my vitamins and supplements in it.

#85 Bethany McLean: Crafting a Narrative Jun 9, 2020 · 1 mention

  • ▶ 22:59 Bethany McLean There was a book, and I'm struggling to remember the name of it, I did a review for the Washington Post on it, um, by a professor, I think he's, it's one California school, and he studied the history of companies that do try to have a…

#82 Bill Ackman: Getting Back Up Apr 28, 2020 · 1 mention

  • ▶ 46:46 Bill Ackman And I was very happy the next day when California, you know, the first day shut down and the following day when New York state shut down.

#81 Jason Calacanis: Intelligent Risk Apr 14, 2020 · 1 mention

  • ▶ 16:18 Jason Calacanis And so, really, I think a lot of my success is the network I had built, the location I was in, California, and the timing, starting at the bottom.

#78 Balaji Srinivasan: Exploring COVID-19 Mar 13, 2020 · 1 mention

  • ▶ 1:07:39 Balaji Srinivasan Washington state, or Massachusetts, or California, or Texas, or whatever, figured out something, then that could be propagated to other states, and you wouldn't have to bottleneck everything.

#72 Neil Pasricha: Happy Habits Dec 24, 2019 · 1 mention

  • ▶ 15:24 Shane Parrish I remember the last week, speaking of phone and getting lost in your phone, I was in California, and I took a, um, ninety-minute car ride, and I got in the car at the airport, and I left the car at the hotel, and I don't think I noticed…

#65 Shep Gordon: Trust, Compassion, and Shooting Friends from Cannons Sep 3, 2019 · 3 mentions

  • ▶ 4:23 Shep Gordon At the new school, they came in recruiting for parole officers for California, because we were all sociology majors. 3 times in the scene

#57 Sheila Heen: Decoding Difficult Conversations May 15, 2019 · 1 mention

  • ▶ 2:15 Sheila Heen Um, so I grew up in Iowa and Nebraska and, um, went to college in California, and I really didn't know what I wanted to do with my life.

Gabriel Weinberg: Practical Steps to Safeguard Your Data and Identity Online May 14, 2019 · 3 mentions

  • ▶ 13:16 Gabriel Weinberg So then California, um, in the U S there hasn't been a general privacy regulation ever. 3 times in the scene

#56 Daniel Gross: Catalyzing Success Apr 16, 2019 · 2 mentions

  • ▶ 2:31 Daniel Gross Olympia, um, governor of California, uh, I'll be back guy.
  • ▶ 21:24 Daniel Gross And this is like a, you know, you know, Burning Man, California, you know, startup accelerator thing.

#53 Howard Marks: Luck, Risk and Avoiding Losers Mar 5, 2019 · 2 mentions

  • ▶ 30:25 Howard Marks So you have a lot of incentive to move from New York and California and New Jersey and Connecticut and Illinois to Florida, Texas and Nevada. 2 times in the scene

#51 Celeste Headlee: The Dying Art of Conversation Feb 5, 2019 · 1 mention

  • ▶ 54:28 Celeste Headlee So I had a taxi ride to the airport in California, and my taxi driver was a Russian immigrant,

#25 Gary Taubes: Is Sugar Slowly Killing Us Nov 30, 2017 · 1 mention

  • ▶ 1:36:47 Gary Taubes Yeah, I'm, I'm surprised at how easy it is to skip breakfast, and I was just going to say it's 12:40 here in California, and I haven't eaten since dinner last night, and I'm clearly energized talking to you.

#21 Ed Latimore: The Warrior Poet Aug 9, 2017 · 1 mention

  • ▶ 49:06 Ed Latimore I haven't really seen my friend getting married coming up in June argue, but the couple in Cali, I've seen them argue a few times.

Rory Sutherland: The Psychology of Advertising May 30, 2017 · 3 mentions

  • ▶ 23:03 Rory Sutherland Google's mostly tested this thing in California.
  • ▶ 28:46 Rory Sutherland So, so, I mean, it'll be interesting to see when the driverless cars start to actually, um, infiltrate some of the tougher parts of the world where people aren't quite so Californian.
  • ▶ 50:27 Rory Sutherland I mean, if you're going to like Bhutan or something, you go, well, you can probably hire really good Bhutanese people for, you know, a 10th of what it costs or less than what it would cost in, you know, California.

#5 Chris Dixon: The State of Venture Capital Nov 13, 2015 · 1 mention

  • ▶ 8:27 Chris Dixon I think part of it is, uh, you know, I see a lot of people who, who moved to California, um, to join the tech industry and then decide, um,
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