California, every mention

23 scenes (said by Shane Parrish) · ← back to California

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every year anyone Shane Parrish 28Shep Gordon 3Rory Sutherland 3John Mackey 3Gabriel Weinberg 3Diana Chapman 3BJ Fogg 3Winston Weinberg 2Walter Isaacson 2Ravi Gupta 2

Verbatim, from the transcripts: the passages where California comes up

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Ray Kroc : How McDonald’s Took Over America Jan 27, 2026 · 7 mentions

  • ▶ 0:24 Shane Parrish Two brothers in California did all of that.
  • ▶ 15:27 Shane Parrish Operators wanted to know about this place in California run by two brothers named McDonald's, and they were running eight multi-mixers simultaneously, 40 milkshakes churning at once.
  • ▶ 25:15 Shane Parrish He stopped to visit an old friend from his lily tulip days who had retired to California.
  • ▶ 26:06 Shane Parrish The McDonald's Brothers building was designed for California. 2 times in the scene
  • ▶ 34:26 Shane Parrish New stores were popping up in Illinois, California, and Tennessee, but growth created its own problems.
  • ▶ 37:38 Shane Parrish Tired of pouring every ounce of energy of his life into building something great, well, two men in California collected a half a percent of every dollar he made.

The Multidisciplinary Approach to Thinking | Peter D. Kaufman [Outliers] Jan 13, 2026 · 1 mention

  • ▶ 9:37 Shane Parrish Peter claims that in California, 98% of the time, a stranger will smile and say good morning right back.

Bernie Marcus: The Story of Home Depot Dec 16, 2025 · 3 mentions

  • ▶ 24:13 Shane Parrish Farrow was a legend in California Home Improvement, a wild man with an enormous afro who'd just opened a store called HomeCo.
  • ▶ 39:49 Shane Parrish They'd hired an expensive California ad agency, and they were producing exactly nothing of value.
  • ▶ 56:59 Shane Parrish Bernie fired the expensive California agency producing nothing and charging a lot.

How John Bragg Built 3 Empires From a Small Town [Outliers] Aug 26, 2025 · 1 mention

Sol Price: The Retail Legend Who Taught Sam Walton, Jim Sinegal, and Jeff Bezos [Outliers] Aug 12, 2025 · 2 mentions

  • ▶ 2:42 Shane Parrish Moved to California for the dry air, so the family packed up and drove from New York to San Diego.
  • ▶ 21:50 Shane Parrish Here's this Jewish lawyer from California breaking every rule the Texas establishment holds sacred.

Ryan Petersen: Building Flexport Aug 5, 2025 · 1 mention

Harvey Firestone: Men and Rubber [Outliers] Jun 3, 2025 · 1 mention

Elad Gil: How to Spot a Billion-Dollar Startup Before the Rest of the World May 13, 2025 · 1 mention

Cornelius Vanderbilt: The First Tycoon [Outliers] Apr 8, 2025 · 7 mentions

  • ▶ 38:25 Shane Parrish In early, far from Vanderbilt's bustling New York, two men carried gold nuggets into an adobe building in California, triggering one of history's greatest economic frenzies, the California Gold Rush.
  • ▶ 50:54 Shane Parrish Mail steamship companies, which had long dominated the California route, saw their revenues collapse as they tried to match Vanderbilt's prices. 2 times in the scene
  • ▶ 52:58 Shane Parrish Acquire accessory transit, get rid of Morgan and his allies, use Vanderbilt's cost-cutting expertise to make it profitable again, then consolidate it with U.S. mail and create a monopoly over all passenger traffic between New York and…
  • ▶ 58:20 Shane Parrish Simultaneously, Vanderbilt intensified his dominance of the California steamship traffic and boldly targeted the Atlantic shipping lanes. 3 times in the scene

John Mackey: Building Whole Foods Oct 29, 2024 · 1 mention

  • ▶ 40:01 Shane Parrish Some of the acquisitions you made, you had choices, uh, and one of the early ones was, what was the California chain, Mrs?

#107 Matt Ridley: Infinite Innovation Mar 23, 2021 · 2 mentions

  • ▶ 45:47 Shane Parrish I mean, for the last 50 years it's been, say, Silicon Valley in California, and that seems to be coming to an end right now, and before that it was Victorian Britain, and then, you know, before that it was Renaissance Italy, um, and at… 2 times in the scene

#72 Neil Pasricha: Happy Habits Dec 24, 2019 · 1 mention

  • ▶ 15:24 Shane Parrish I remember the last week, speaking of phone and getting lost in your phone, I was in California, and I took a, um, ninety-minute car ride, and I got in the car at the airport, and I left the car at the hotel, and I don't think I noticed…
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