RXBAR, every mention

33 scenes · ← back to RXBAR

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every year anyone Guy Raz 49Peter Rahal 5Pete Maldonado 1Eli Mash 1Alex Supak 1

Verbatim, from the transcripts: the passages where RXBAR comes up

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Advice Line with Daymond John of FUBU Aug 27, 2026 · 2 mentions

  • ▶ 21:13 unnamed speaker Um, our inspiration from it initially came from the RX bar sort of model that Peter Rahal did in CrossFit. 2 times in the scene

Advice Line with Chieh Huang of Boxed Apr 16, 2026 · 1 mention

  • ▶ 37:28 Eli Mash I mean, we have the ingredients, think of, like, the RX bar, right?

Advice Line with Angie & Dan Bastian of Angie's BOOMCHICKAPOP Apr 2, 2026 · 1 mention

  • ▶ 38:48 Guy Raz And, you know, if you look at a product like RX bar, what really helped make that product take off was the macros, you know, it's like, or, or the simple ingredients.

Bobo’s: Beryl Stafford. A Single Mom Turns a Baking Project into a $100M Business Mar 9, 2026 · 2 mentions

  • ▶ 51:05 Guy Raz And you had, you know, we talked about this a little bit earlier, but trends, protein, keto, I mean, RX bar, we've done that on the show and, and, and Cliff bar and Lara bar and others.
  • ▶ 54:10 Guy Raz Beast, you know, General Mills, or one of these, you know, food brands, uh, PepsiCo or something, there was a time where they were just snapping these, Lara Bar and Rx Bar, and they were snapping them up, right, and Kind Bars, and, uh,…

Advice Line with Serial Entrepreneur Mark Cuban Jan 29, 2026 · 1 mention

  • ▶ 13:35 Guy Raz You're not going up against Jeff and, you know, in the mass consumer brands, you're going up against the Justins, you know, and so you want to look at, like, what other premium brands have done in the past, RX Bar, for example, which is on…

Advice Line with Neil Blumenthal of Warby Parker Jan 15, 2026 · 1 mention

Advice Line with Anthony Casalena of Squarespace Nov 20, 2025 · 1 mention

Advice Line with Stacy Madison of Stacy’s Pita Chips Oct 16, 2025 · 1 mention

  • ▶ 47:34 Guy Raz It was started by the same guy who created RX Bars, uh, Peter Rahal, who's been on our show, and this brand is all about protein, and he's leaned into it, and he did something really unusual in the last few months, which is they, they sell…

Advice Line with Bobbi Brown of Jones Road Beauty Sep 18, 2025 · 2 mentions

  • ▶ 39:27 Guy Raz Should make that a little clearer in your, uh, I see aloe leaves in a picture, but like, it would be cool if on the, you know, how RX bars, you know, is like three eggs and two dates and one, you know, four almonds, like it's so clear. 2 times in the scene

Advice Line with Andy Dunn of Bonobos Apr 17, 2025 · 1 mention

  • ▶ 29:06 Alex Supak Put the ingredient label on the front, like RX bar, for example, is because we still want to have that fun, you know, sexiness within an alcohol brand.

Advice Line with Peter Rahal of RXBAR Apr 10, 2025 · 10 mentions

  • ▶ 1:05 Guy Raz He's the co-founder of the energy bar brand, RX Bar, and a new protein bar called David. 4 times in the scene
  • ▶ 12:29 Guy Raz Yeah, Peter, you, I mean, you really leaned into a tribe with RX bar, CrossFitters, but now there's a new kind of tribe, a much bigger tribe, the protein tribe, and it's a growing tribe of people, right? 2 times in the scene
  • ▶ 17:28 Guy Raz I'm Guy Raz, and my guest today is RX Bar co-founder and David Bar founder, Peter Rahal.
  • ▶ 27:22 Guy Raz I'm Guy Raz, and today I'm taking your calls with Peter Rahal, the co-founder of RxBar and founder of David Bars.
  • ▶ 39:43 Guy Raz Um, but if you, if you could go back to where you were in the early days of RXBAR now and say, Hey, this is a piece of advice I'm going to give you. 2 times in the scene

Advice Line with Alberto Perlman of Zumba Mar 6, 2025 · 5 mentions

  • ▶ 21:23 Guy Raz It reminds me a lot of RX bars. 2 times in the scene
  • ▶ 33:03 Guy Raz When I first saw this, I was like, wow, that looks really, that does look like the front of an RX bar, uh, which is really, and that rebranding on RX bar transformed that company because initially it didn't look like that. 3 times in the scene

Magic Spoon & Exo: Gabi Lewis and Greg Sewitz Feb 12, 2024 · 1 mention

Chomps: Pete Maldonado and Rashid Ali Jan 30, 2023 · 2 mentions

  • ▶ 53:13 Guy Raz Okay, so, all right, so you are essentially an e-commerce business, and you're, and, and really, you're focusing on, I mean, it's interesting, because we, we did a few years ago, RX Bar, and RX Bar was also started in Chicago, and, you…
  • ▶ 54:04 Pete Maldonado Of our X bar, and they would see us at various shows or wherever, or see us in Chicago.

ButcherBox: Mike Salguero Oct 3, 2022 · 1 mention

  • ▶ 1:01:54 Guy Raz An important subculture, and we've talked about this because it's fueled brands like RX Bar, for example, like that really kind of fueled that company.

Strava: Mark Gainey and Michael Horvath May 2, 2022 · 1 mention

Dang Foods: Vincent and Andrew Kitirattragarn Jan 24, 2022 · 1 mention

inov-8: Wayne Edy Sep 13, 2021 · 1 mention

UPPAbaby: Bob and Lauren Monahan Mar 29, 2021 · 3 mentions

Outdoor Voices: Tyler Haney Nov 25, 2019 · 3 mentions

  • ▶ 1:20 Guy Raz But by the time Peter Rahal debuted RX bars in 2013, there were literally hundreds of different energy bars to choose from. 3 times in the scene

Live Episode! RXBAR: Peter Rahal Aug 13, 2018 · 17 mentions

  • ▶ 1:12 Guy Raz I'm Guy Raz, and on today's show, how Peter Rahal turned egg whites, cashews, and dates into a six hundred million dollar brand called RxBar. 4 times in the scene
  • ▶ 23:36 Peter Rahal so I, to, so like August, 2012 to March, 2013, you know, we'd have like logs of this Rx Bardot, and I remember showing up to the CrossFit gym that I would, was a member of,
  • ▶ 25:29 Guy Raz It says RX Bar Coffee Cacao, and on the back it says, you know, a bunch of stuff. 4 times in the scene
  • ▶ 41:07 Peter Rahal Yeah, so Trader Joe's is a huge milestone for us, because you think about it, for the first time, when someone asked the company, like, where can I buy an RX bar? 4 times in the scene
  • ▶ 42:59 Guy Raz Kellogg's buys a company outright. 4 times in the scene

Honest Tea: Seth Goldman (2017) Jun 11, 2018 · 1 mention

  • ▶ 0:08 Guy Raz On Wednesday, July 18th, I'll be interviewing live on stage, Peter Rahal, the founder of RxBar.
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