Blue Ocean Strategy
1 statements across 1 episodes · 1 bullish · 0 bearish · 1 people on the record · first statement Apr 4, 2024 by Renée Mauborgne · said 2 times in 1 episodes since 2024 · across every show →
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brought up most by Guy Raz (2)
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2024 2 mentions in 1 episode
Everything said about Blue Ocean Strategy, oldest first
Apr 4, 2024 positive
Mauborgne: Strategy Should Focus on Creating New Markets, Not Just Competing
“If you look at what strategy historically has always been, it's been about how do you compete, how do you analyze an existing industry, benchmark the competition within it, and position yourself in that industry in order to succeed. So that was the one half, a…”