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20VC Assertion Not checkable as stated
BPI asked Ophelia Brown where her older male partner was
“The French, what's the French equivalent of EIF? BPI. BPI. They asked me where my older male partner was.”
Ophelia Brown Mar 17, 2023 ▶ 48:03 Ophelia Brown: How We Raised $432M in a Pandemic; What's New in European Venture Capital | E990 · 20VC with Harry Stebbings
20VC Insight
Brown: Reserving capital for follow-on rounds damages overall venture fund returns
“I think actually like the follow on can really damage fund returns in that you should buy your ownership at the lowest possible cost, which is the initial cost of seed or series A.”
Ophelia Brown Mar 17, 2023 ▶ 11:04 Ophelia Brown: How We Raised $432M in a Pandemic; What's New in European Venture Capital | E990 · 20VC with Harry Stebbings
20VC Insight
Brown: Startups unable to raise 36 months post-Series A lack viability
“And when we fund them at Series A, we say, you know, here's enough capital for 24, 36 months post our investment. And let's be honest, if you can't raise capital after that point, you probably aren't building a viable business.”
Ophelia Brown Mar 17, 2023 ▶ 13:08 Ophelia Brown: How We Raised $432M in a Pandemic; What's New in European Venture Capital | E990 · 20VC with Harry Stebbings
20VC Disclosure
Blossom Capital eliminated investment committees from its decision-making process
“That's why we did away with the IC at Blossom.”
Ophelia Brown Mar 17, 2023 ▶ 16:08 Ophelia Brown: How We Raised $432M in a Pandemic; What's New in European Venture Capital | E990 · 20VC with Harry Stebbings
20VC Prediction Didn’t hold up
Blossom Capital will stick exclusively to Series A investments
“We're just going to stay to our swim lane and just do Series A.”
Ophelia Brown Mar 17, 2023 ▶ 25:04 Ophelia Brown: How We Raised $432M in a Pandemic; What's New in European Venture Capital | E990 · 20VC with Harry Stebbings
20VC Disclosure
Blossom Capital shuns Series A board seats and caps annual deals
“Not at the A stage. So, our model, because we only make five investments a year, coming back to the concentrated approach, we have three partners, and we say, all of us support you at that stage.”
Ophelia Brown Mar 17, 2023 ▶ 26:58 Ophelia Brown: How We Raised $432M in a Pandemic; What's New in European Venture Capital | E990 · 20VC with Harry Stebbings
20VC Disclosure
Blossom Capital solely leads investment rounds without VC co-investors
“So we don't we lead, we don't work with other VCs.”
Ophelia Brown Mar 17, 2023 ▶ 34:12 Ophelia Brown: How We Raised $432M in a Pandemic; What's New in European Venture Capital | E990 · 20VC with Harry Stebbings
20VC Opinion
Brown: Labels like 'aggressive' are gendered double standards in venture capital
“I don't think people would say that if I was a man. I think that's a comment that people level up a woman all the time.”
Ophelia Brown Mar 17, 2023 ▶ 54:27 Ophelia Brown: How We Raised $432M in a Pandemic; What's New in European Venture Capital | E990 · 20VC with Harry Stebbings
20VC Prediction Not checkable as stated
Brown predicts Blossom Capital will be Europe's top-performing VC fund by 2028
“The best performing fund, at least in Europe, if not the world.”
Ophelia Brown Mar 17, 2023 ▶ 1:02:04 Ophelia Brown: How We Raised $432M in a Pandemic; What's New in European Venture Capital | E990 · 20VC with Harry Stebbings
20VC Opinion
Brown: Founders should not pick VC partners in under a week
“I don't know how people would decide on a VC that they want to work with within, you know, 48 hours or a week. Like you want to know how that person's going to be able to support you, how they're going to work with you, challenge you, open doors.”
Ophelia Brown Mar 17, 2023 ▶ 5:10 Ophelia Brown: How We Raised $432M in a Pandemic; What's New in European Venture Capital | E990 · 20VC with Harry Stebbings
20VC Disclosure
Blossom Capital allocates 90% to 95% of capital to initial checks
“And so, 90, 95% of our investment will be for initial”
Ophelia Brown Mar 17, 2023 ▶ 11:51 Ophelia Brown: How We Raised $432M in a Pandemic; What's New in European Venture Capital | E990 · 20VC with Harry Stebbings
20VC Disclosure
Blossom Capital faced no competing term sheets on its last five deals
“The last five deals that we've done, there has been, like, no competitor. No single competing term sheet.”
Ophelia Brown Mar 17, 2023 ▶ 31:06 Ophelia Brown: How We Raised $432M in a Pandemic; What's New in European Venture Capital | E990 · 20VC with Harry Stebbings
20VC Disclosure
Blossom Capital requires a 20% ownership target in portfolio companies
“So, and for our fund model, you know, we're pretty explicit that we want. 20% ownership, because if you're going to be one of 15 or 20 companies, we really want you to matter in the portfolio.”
Ophelia Brown Mar 17, 2023 ▶ 32:11 Ophelia Brown: How We Raised $432M in a Pandemic; What's New in European Venture Capital | E990 · 20VC with Harry Stebbings
20VC Assertion Supported
Brown: Early investors in European unicorns were not US multi-stage funds
“If we look back at the history of European unicorns that have been built and look at who supported them as seed and Series A, it wasn't US multi-stage fat.”
Ophelia Brown Mar 17, 2023 ▶ 37:28 Ophelia Brown: How We Raised $432M in a Pandemic; What's New in European Venture Capital | E990 · 20VC with Harry Stebbings
20VC Insight
Brown: Leading deals in venture capital inevitably requires being sharp-elbowed
“Venture is a competitive sport. If you want to lead deals and you want to be a great partner to your founders, then you are going to inevitably be a bit sharp elbow.”
Ophelia Brown Mar 17, 2023 ▶ 54:45 Ophelia Brown: How We Raised $432M in a Pandemic; What's New in European Venture Capital | E990 · 20VC with Harry Stebbings
SAASTR Insight
Engagement metrics often mask true stickiness in SaaS workflow tools
“Lots of workflow tools claim to be sticky, but actually, unless you're some kind of system of record and you're really needed on a daily basis, a lot of engagement metrics Can actually paint a very different story to how the product is actually being used.”
Ophelia Brown Mar 4, 2019 ▶ 9:10 What You Need to Raise Your Series A (And Why It Isn't $100K MRR)
SAASTR Insight
Series A unit economics and KPIs never hold at later stages
“Whatever KPIs, whatever cost of acquisition, whatever lifetime value, whatever you show on a deck at your series A is not going to be true by the time of the series B, and definitely not true by the time of the series See, and certainly not true by the time th…”
Ophelia Brown Mar 4, 2019 ▶ 10:25 What You Need to Raise Your Series A (And Why It Isn't $100K MRR)
20VC Assertion Not checkable as stated
Brown decides to invest or pass after the first founder meeting
“I would say within, you know, the first meeting, for sure, I come out with a decision of go, no go.”
Ophelia Brown Mar 17, 2023 ▶ 3:37 Ophelia Brown: How We Raised $432M in a Pandemic; What's New in European Venture Capital | E990 · 20VC with Harry Stebbings
20VC Assertion Not checkable as stated
Blossom Capital tracks founders for six to eight months before investing
“So, I did the analysis, now we're a few years in. I think we normally know founders for six to eight months pre-investment, sometimes a bit longer.”
Ophelia Brown Mar 17, 2023 ▶ 4:15 Ophelia Brown: How We Raised $432M in a Pandemic; What's New in European Venture Capital | E990 · 20VC with Harry Stebbings
20VC Assertion Supported
Blossom Capital uses only partners for founder outreach, no junior staff
“When we're reaching out to speak or spend time with founders, we're partners only at the firm.”
Ophelia Brown Mar 17, 2023 ▶ 6:26 Ophelia Brown: How We Raised $432M in a Pandemic; What's New in European Venture Capital | E990 · 20VC with Harry Stebbings
20VC Insight
Brown: Theoretical investment theses fail when investors ignore execution risk
“I think investors can get fooled into thinking something is a great investment thesis, and ignore the practicalities of the execution and execution risk, et cetera. So I think a lot about that, like, you can build a beautiful investment thesis around why a pie…”
Ophelia Brown Mar 17, 2023 ▶ 21:09 Ophelia Brown: How We Raised $432M in a Pandemic; What's New in European Venture Capital | E990 · 20VC with Harry Stebbings
20VC Insight
Brown: Founders prefer individual angel checks over pooled scout funds
“What founders wanted was a 10 K check from one angel and a 10 K check from another angel. They didn't want to group at two 50. So it just didn't work for the market.”
Ophelia Brown Mar 17, 2023 ▶ 24:02 Ophelia Brown: How We Raised $432M in a Pandemic; What's New in European Venture Capital | E990 · 20VC with Harry Stebbings
SAASTR Assertion Not checkable as stated
Brown sees $10M-$12M Series A rounds close at just $40K MRR
“I mean, I've seen, you know, 10, twelve million dollar series A's happen at 40 K of MRR, and I've seen three, four million dollar series A's happen at a 150 K of MRR.”
Ophelia Brown Mar 4, 2019 ▶ 2:27 What You Need to Raise Your Series A (And Why It Isn't $100K MRR)
SAASTR Assertion Not checkable as stated
Typeform averaged 55% completion rates compared to SurveyMonkey's 20%
“What is born out in the data is if, you know, on a SurveyMonkey or any other survey tool, the average completion rate is about 20%, and the value of Typeform is that completion rate is around 55%.”
Ophelia Brown Mar 4, 2019 ▶ 6:00 What You Need to Raise Your Series A (And Why It Isn't $100K MRR)
SAASTR Insight
Brute-forcing paid marketing does not prove early market demand
“If you kind of brute force spent the marketing to get your few customers, that isn't really clear sign that there's a market need for it. Whereas if you've had, A bunch of inbound beads and people kind of self-serve signing up for it. That's the kind of sign t…”
Ophelia Brown Mar 4, 2019 ▶ 11:25 What You Need to Raise Your Series A (And Why It Isn't $100K MRR)
SAASTR Insight
Proven repeat founders can easily raise Series A rounds at zero MRR
“When we come to the team, and you talk about where you've been before and you want to go out, and you've proven that you can build a product that delivers to hundreds of millions of people, and you're going out for a second time, that's when you can raise a se…”
Ophelia Brown Mar 4, 2019 ▶ 17:34 What You Need to Raise Your Series A (And Why It Isn't $100K MRR)
20VC Prediction Partly held up
Blossom Capital targets 20 portfolio companies for its third fund
“Fund one was 10 companies, fund two is 15 companies, and fund three will target 20.”
Ophelia Brown Mar 17, 2023 ▶ 10:48 Ophelia Brown: How We Raised $432M in a Pandemic; What's New in European Venture Capital | E990 · 20VC with Harry Stebbings
SAASTR Assertion Not checkable as stated
Typeform reached millions in ARR with zero marketing spend
“The company had grown to significant millions of ARR without spending a dime on marketing, because there was inherent network effects from the reality in the product, how people were sharing it.”
Ophelia Brown Mar 4, 2019 ▶ 6:33 What You Need to Raise Your Series A (And Why It Isn't $100K MRR)
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