Material is developing a conformal battery for consumer brand Nimble
“What's on the screen is a battery that we're developing for a company called Nimble.”
Peterson: GoldMine founder John Ferrara sold out and now runs Nimble
“The founder sold out and he's running another product called Nimble right now.”
Nimble reached nearly 100,000 monthly website visitors with zero marketing spend
“We got our monthly recurring revenue, monthly recurring unique users to our website at almost a 100,000 uniques per month with zero marketing spend.”
Ferrara: Companies should earn influencer advocacy without paying direct fees
“You don't pay them. So what you do is you identify the key influencer of your core constituency in and around the areas of promise your product, so thought leaders that are inspirational in and around the areas of functionality of your products or services, an…”
Nimble signs deal with Microsoft to resell CRM through Outlook VARs
“We just signed a deal with Microsoft where they became a reseller of Nimble. Microsoft has started to resell Nimble with Outlook through their VARs And they're going to gift their VARs Nimble, so that their VARs can be better, smarter, faster at sales and mark…”
Ferrara: Microsoft passes all Nimble revenue to VARs
“Microsoft currently is passing through all that revenue to the VARs. So Microsoft's not actually getting a margin on nimble. So the VARs are getting that margin, and so ultimately what's happening is that the VARs make the margin on the monthly current revenue…”
Ferrara: VARs earn 20% margin selling Nimble
“About 20%.”
Ferrara: Nimble ARPU reaches nearly $30 per month
“So it's actually closer to 30 dollars today, and we see it continuing to grow higher”
Ferrara: Nimble reached $225k MRR in March 2017
“So which about 225,000 dollars.”
Ferrara: Nimble has around 10,500 customers
“It's about 10,500.”
Microsoft bundles Nimble CRM directly inside Outlook Mobile
“Microsoft has bundled Nimble inside of Outlook Mobile.”
Nimble's Microsoft integrations convert at double the website rate
“And today, a visitor to our website, we're converting at five percent to trial. But on these outlook mobile and office five integrations, we're converting that double that rate at 10% to trial, which is amazing.”
Nimble surrendered under 15% equity in its $9M Series A round
“Lower.”
Ferrara: Nimble Generated Roughly $30,000 in First-Year Revenue
“You know, we didn't turn the payroll on until 2013, and I think we might have done, like, 30 grand or so.”
Ferrara: I put $3 million of my own capital into Nimble
“So I put in my own money to start the company up.
How much?
And after I got it, three million.”
Ferrara: Nimble took angel investment from Cuban, Calacanis, and Dharmesh Shah
“And then after I got it all started up friends and family wanted to give me money, so I took money from Mark Cuban Dharmashar, Jason Calacanis, and other people, Google, and other people like that.”
Ferrara: Nimble converts 20% of trials to paid with zero salespeople
“We're generating about 80,000 unique visitors per month on our website with zero marketing. We're converting at 10% of trial and 20% of paid with zero salespeople.”
Ferrara: Sales and marketing software should never have been separated
“Because I believe, Nathan, that sales and marketing should have never been split apart. Goldmine did all that in one single unit, and I think today, people don't want to go buy MailChimp to Marketo, HubSpot to Salesforce, and then go out and buy Yesware and To…”
Ferrara: Nimble maintains about 3% monthly gross customer churn
“About three percent.”
Ferrara: Nimble rolled out on 40M Outlook Mobile handsets for free
“We just rolled out Nimble with Microsoft Outlook Mobile on forty million handsets for free, which means you can Nimble anybody in any of your emails and get instant insights on people and companies, and imagine the upsell we're going to be able to do with thos…”
Ferrara: Hiring and training retail workers beats hiring $100k sales reps
“So rather than going out and hiring a sales guy for a 100,000 dollars, I'd rather go find somebody who's really cares about customer Customer experience who works at an Apple store or Best Buy or Victoria's Secret, and they may not even have a business or tech…”
Ferrara: Nimble Series A post-money valuation is around $35M
“And our post money is gonna be around thirty-five million.”