Mark Sisson
person on 4 shows · 15 statements across 3 episodes · said 27 times in 13 episodes since 2021
My First Million 11 
How I Built This 9 
TBPN 5 
BigDeal 2
On the record as a speaker too: Mark Sisson across every show, appearances and statements → this page counts the times other people say the name.
Mentions by year, every show
tap a year for its mentions
My First Million 11How I Built This 9TBPN 5BigDeal 2
2024 17 mentions in 10 episodes 2 per episode
- Thrive Market: Nick Green
- FACT CHECKERS vs. tech article (ep14)
- Inside JD Vance's Portfolio (ep8)
- “You Need to MOVE OUT of your Hometown to get Rich” (feat. Rob Abasolo and Nathan Barry)
- Magic Spoon & Exo: Gabi Lewis and Greg Sewitz
- Surviving a VC Holiday Party (ep22)
- Advice Line with Mark Ramadan of Sir Kensington's
- Advice Line with Maureen Kelly of Tarte Cosmetics
- 2 more episodes that year, every mention in 2024 →
2022 3 mentions in 1 episode
every mention on every show, scene by scene, with the transcript →
15 statements about Mark Sisson, every show
Barry: Mark Sisson built and sold Primal Kitchen for $200M using email
“And so he ends up starting Primal Kitchen. He builds it, uses the email list to kickstart it and launch all of that. And then in two years, he sells it to Kraft Foods for two hundred million dollars”
Sisson: Running 100 miles a week is bad for human health
“No, no, no, it's not. I am here to tell you it's not good for you. It is something that humans can do, but it's not good for us.”
Sisson: Cool Licks Was Financed with $40,000 Across 10 Credit Cards
“We put 40,000 bucks on about 10 credit cards.”
Sisson: Cool Licks Netted $175,000 Profit in First Year
“So we open in Early 83, I think, and it was a great success. We probably netted a 175,000 dollars on that 550 square foot location the first year.”
Sisson's 1980s restaurant expansion required $15,000 monthly for debt service
“That's what it was. In fact, it was 18 and a half, so we were, when I say we were thrilled to get it down to 17 and three quarters, which meant that we had to make like 15,000 dollar a month profit Out of the gate. Just to service the debt.”
Sisson: Primal Nutrition reached $7M to $9M in annual sales
“I got to the point where I was doing between seven and nine million a year in sales.”
Sisson: Invested over $1M into self-produced TV show 'Responsible Health'
“Part of it was just, I thought I could recapture this same concept that I'd done with Doug Kaufman for the prior bunch of years, and so I poured well over a million dollars into this.”
Sisson: Primal Blueprint self-publishing generated $2M annually in book sales
“We did, you know, we did two million a year in sales in books.”
Sisson funneled $2.5 million in annual supplement profits into Primal Kitchen
“I was still making two, two and a half million dollars a year on the supplement business, but I was taking the money that I would have put in my own pocket and just using it to finance. This new product line, which I hoped would become its own company, but I d…”
Sisson: Primal Kitchen sold 12,000 jars of mayonnaise in two weeks
“So we made the 12,000 jar run, and we sold out in two weeks.”
Sisson leveraged his Thrive Market investment for exclusive online launch distribution
“So coincidentally, I had been an early investor in Thrive Market, which billed itself as Costco meets Whole Foods Online, a membership organization where you could go get all the things you could find at Whole Foods, but at Costco prices, But not at Costco Qua…”
Sisson personally guaranteed a $6 million credit line to fund operations
“I had a line of credit, and I was a guarantor on six million dollars worth of credit that we were using to finance the operations, finance receivables, to prepay for avocado oil that wasn't due to arrive in, until eight months down the road.”
Sisson: Kraft Heinz acquired Primal Kitchen for $200M in January 2019
“It's public knowledge, but it was for two hundred million dollars, and then we spent, you know, November hammering out the details of the deal. ... The deal almost fell apart three or four times. But we hammered something out the two days after Thanksgiving, a…”
Sisson: Primal Kitchen would have failed if launched five years earlier
“I think if I'd started Primal Kitchen five years earlier, it would have failed, because five years earlier, there wasn't the awareness of healthy fats, of avocado oil being a beneficial oil, and seed oils being as bad for you as come to find out.”