Enterprise Software Startups

topic on 4 shows · 7 statements across 6 episodes

the Y Combinator Startup Podcast the MAD Podcast the a16z Podcast 20VC

7 statements about Enterprise Software Startups, every show

McGrew: Early startups should take on execution risk with outcome-based pricing
“Early on, it makes sense for the startup to just take on all the risk and say, we're going to just believe in our own execution. And, you know, we're going to take on the risk and you pay us if it works or you pay us when, you know, we're actually able to expa…”
Bob McGrew Sep 8, 2025 ▶ 32:31 The FDE Playbook for AI Startups with Bob McGrew · Y Combinator
20VC Insight
Early-stage startups must buy major enterprise logos with dedicated technical deployment
“Getting those big logos is so important early days. Like you need to buy them. And you need to put resources in to make them successful.”
Ron Gabrisko Aug 4, 2025 ▶ 17:45 20Sales: $0-$3.7BN: The Databricks CRO's Playbook to Build the Fastest GTM Engine in SaaS History | How Databricks Beat Snowflake | How To Build a Sales Org of 5,000 and Close $190M Deals with Ron Gabrisko
MAD Insight
Borgman: Early software startups should go deep with small boutique SIs
“Rather than going far and wide and signing up 100,000 of SIs, which we did that too along the way I would say go deep with one or two, Probably on the smaller end, just because you'll, you'll, you'll be able to get more attention span and try to make them as g…”
Justin Borgman Jan 30, 2025 ▶ 1:00:57 Trino, Iceberg and the Battle for the Lakehouse | Justin Borgman, CEO, Starburst
MAD Insight
Startups need around $30M ARR before partners handle professional services
“In my experience, when you hit about 30 million-ish dollars a year, you actually have enough of a market to actually incent the partners.”
Martin Casado Mar 19, 2019 ▶ 12:24 Fireside Chat: Martin Casado, General Partner at Andreessen Horowitz (FirstMark's Data Driven NYC)
MAD Insight
Enterprise software startups must avoid becoming addicted to services revenue
“So here's my view. The most important thing is to have two, two sets of discipline. Discipline number one is you will not be addicted to the drug of services revenue no matter what.”
Martin Casado Mar 19, 2019 ▶ 31:12 Fireside Chat: Martin Casado, General Partner at Andreessen Horowitz (FirstMark's Data Driven NYC)
a16z Insight
Martin Casado: Early startups shouldn't discuss pricing before technical close
“Don't discuss pricing until after you've got them to technical close.”
Martin Casado Jan 2, 2019 ▶ 6:28 a16z Podcast | Creating a Category, from Pricing to Positioning
a16z Insight
Casado: Setting low initial prices cannibalizes future market and locks in margins
“So if, for example, early on you set your price too low, you'll basically cannibalize your entire future market and it's very difficult to raise price.”
Martin Casado Oct 26, 2018 ▶ 5:14 Going to Market When No Market Exists

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