annual recurring revenue

also referred to as: arr

42 statements across 34 episodes · 13 bullish · 10 bearish · 29 people on the record · first statement Jan 8, 2016 by Ivan Mazour · across every show →

Everything said about annual recurring revenue, oldest first

Jan 8, 2016
Assertion Supported
Mazour: Series A rounds now require $2M to $3M in ARR
“And so what you're finding is that that sort of seed extension becomes more and more necessary purely because series A rounds are being done now at two, three million dollars annual recurring revenue rather than one.”
Ivan Mazour Jan 8, 2016 ▶ 8:10 20 VC FF 029: VC vs Angel Funding & The Future of E-Commerce with Ivan Mazour, Founder @ Ometria
Sep 24, 2018 neutral
Insight
Measuring early metrics builds operational discipline despite lacking statistical significance
“And those things don't really mean anything at one million of ARR, but it's the practice of starting to measure those things that helps you create the discipline to really understand how to run your business, In a way that will become long-term profitable.”
Sarah Tavel Sep 24, 2018 ▶ 19:11 20VC: Benchmark's Sarah Tavel on Why Investing Success Lies In Small Markets Adjacent To Very Large Ones, Why You Have To Be Judicious On When To Pay Up vs Be More Price Sensitive & Why Crypto Investing Is Like The Early Days of AdTech Investing
Apr 12, 2019 bullish
Prediction Didn’t hold up
Ward: Carta projects $600M base ARR up to $10B revenue by 2025
“Our base case, if none of our bets work out, we think we'll be around six hundred million in ARR, growing 50 to 70% year over year as a software business. If some of our more financial products that we're working on hit, We have a broad spectrum. These are hig…”
Henry Ward Apr 12, 2019 ▶ 38:32 20VC: Carta Founder Henry Ward on Why The Best Companies Are Not Product Led But Distribution Led, 3 Requirements Needed For A New Market/Investment To Be Exciting and Why Small Markets Are So Attractive
Aug 14, 2020 negative
Opinion
Anna Khan: VC Pitching Has Become Overly Commoditized Around Software Metrics
“Unfortunately, I see that less and less in venture, because I think it's become So commoditized, where within five minutes, we're asking about the ARR, and the net dollar retention, and the growth rate, and few people really take time to ask the questions like…”
Anna Khan Aug 14, 2020 ▶ 31:58 20VC: Why Few Firms Are Doing True Early Stage Investing Today, Why Founders Should Spend Time with Analysts When Raising & The Rise of Pre-Empting Rounds and How To Know When To Engage vs Wait with Anna Khan, General Partner @ CRV
Dec 8, 2021 positive
Insight
Founder passion and technical aptitude are critical to reach $2M ARR
“That passion, that conviction, and you know, the technical aptitude and exposure in terms of like what you're trying to do and go build. I think it's critical in getting whatever your first 500 K, your first two million ARR.”
Kyle Parrish Dec 8, 2021 ▶ 5:33 20 Sales: When To Hire Your Head of Sales/ First Reps, What To Look for in 10x Sales Candidates, How To Structure The Hiring Process, How To Onboard New Reps Efficiently, How To Set First Quotas and more with Kyle Parrish, Figma's VP Sales
Apr 29, 2022
Assertion Supported
Olo went public with $122M ARR and $6M net burn
“When this company went public, it had a net burn of just six million dollars and an ARR of one hundred and twenty-two million dollars.”
Harry Stebbings Apr 29, 2022 ▶ 0:12 20VC: Scaling to $122M ARR IPO with $6M in Net Burn, Olo. The Ultimate Journey of Capital Efficiency, What Worked, What Did Not Work and How Leaders Need To Reshape Thinking Around Resource and Attention Allocation
Jun 13, 2022 positive
Assertion Supported
Dharmesh Shah: HubSpot's original marketing software product reached over $1B ARR
“HubSpot started in the marketing software business. And about, I'll say maybe seven years in we decided that, okay, well, we have marketing software, and we loved it. We loved the category. It was growing and that product now is over a billion dollars in ARR”
Dharmesh Shah Jun 13, 2022 ▶ 47:15 HubSpot Founder Dharmesh Shah: The Ultimate Guide to Company Culture | E896 · 20VC with Harry Stebbings
Jun 13, 2022
Insight
Shah: Subscription companies rarely lower prices due to ARR impact
“You never see companies, subscription companies, reduce their prices because there's an immediate hit on, on the thing that we care most about, which is that that ARR stream.”
Dharmesh Shah Jun 13, 2022 ▶ 37:01 HubSpot Founder Dharmesh Shah: The Ultimate Guide to Company Culture | E896 · 20VC with Harry Stebbings
Jul 27, 2022 positive
Insight
Sam Taylor: Early sales teams must deliver customer insights alongside ARR
“With these early hires, and I still repeat this, and my team, if they listen at some point, they're going to go, oh man, there he is saying it again, but I really view that our team is on the hook for two things, ARR and Insights. And the insights are almost a…”
Sam Taylor Jul 27, 2022 ▶ 24:35 20VC: The Memo: What is a Sales Playbook? Does the Founder Need to Create It? Should the First Sales Hire Be a Leader or a Rep?
Aug 17, 2022 neutral
Insight
ARR does not matter in the early days of a startup
“Early days, I don't care at all about what price people pay. ARR doesn't matter at all. There's a hot take from a sales leader early days. I think the only thing that matters is that you're learning and that you have good customers who are good fits that are g…”
Jordan Van Horn Aug 17, 2022 ▶ 14:15 Jordan Van Horn: 3 Reasons Salespeople Fail; How to Make a Sales Playbook | 20VC #918 · 20VC with Harry Stebbings
Dec 15, 2022
Insight
Startups Need $1M to $2M ARR Before Building Enterprise Sales Teams
“And once you have conquered those things, again, to recap there, The pain, the product market fit, some revenue, maybe one to two million dollars in ARR, as well as sell outside of the friendlies, that's the time that it is to start building an enterprise prod…”
Maggie Hott Dec 15, 2022 ▶ 20:11 Maggie Hott: 3 Questions You Must Ask When Interviewing Sales Reps | 20VC #960 · 20VC with Harry Stebbings
Apr 19, 2023
Insight
Startups should hire their first sales rep before reaching $1M ARR
“I think they should make that first hire as soon as they have a product that they really want to be testing out in the market, and so I think it's a lot sooner than a million ARR, to be honest.”
Mark Goldberger Apr 19, 2023 ▶ 8:49 Mark Goldberger: The Ultimate Guide to Enterprise Sales | E1003 · 20VC with Harry Stebbings
Jul 17, 2023 negative
Assertion Not checkable as stated
Mohnot: Founder secondary sales exceeding 1x ARR correlate with negative returns
“But I think if you look at, if you did an index of companies where founders took You know, a lot more than that, what I described, like, one X ARR off the table. You have a very negative returning fund.”
Sheel Mohnot Jul 17, 2023 ▶ 1:11:45 Sheel Mohnot: How I Got Married in the Metaverse; Founder vs Product vs Market | E1035 · 20VC with Harry Stebbings
Jul 17, 2023 positive
Insight
Mohnot: Founders should limit secondary sales to 1x ARR at Series B
“My rule that I like to live by is at the series B and beyond, you can take as much secondary as you have in ARR.”
Sheel Mohnot Jul 17, 2023 ▶ 1:11:09 Sheel Mohnot: How I Got Married in the Metaverse; Founder vs Product vs Market | E1035 · 20VC with Harry Stebbings
Dec 8, 2023 bullish
Assertion Supported
Biswas: Consensus estimates project Samsara reaching over $1B in ARR
“Well, at this point, Samsara, which is the current company, is at quite a bit of scale, so we're a public company now you know, the consensus numbers have us getting to over a billion in ARR, so we've really got something big going on.”
Sanjit Biswas Dec 8, 2023 ▶ 6:43 Sanjit Biswas: Samsara's $18BN Market Cap & $1BN in ARR in 8 Years | E1092 · 20VC with Harry Stebbings
Jan 10, 2024
Assertion Supported
Sim: Palo Alto Networks paid $200M to $400M for startups with $2M ARR
“Look at all the stuff that Palo Alto bought. A lot of those companies had two to three million dollars of AR getting sold for two, three, four hundred million dollars, right?”
Ed Sim Jan 10, 2024 ▶ 48:05 Ed Sim & Jamin Ball: Did Figma Kill M&A Markets & 3 Requirements to IPO in 2024 | E1101 · 20VC with Harry Stebbings
Jan 22, 2024 negative
Insight
Fisher: Evaluating financial KPIs at $500K ARR is meaningless
“Trying to focus on KPIs when a company has half a million dollars of ARR also doesn't make much sense. Those numbers are, if it's, if they're fantastic numbers, I say it's anecdotal. And if they're horrible numbers, I say, well, we need a bit more scale to get…”
Adam Fisher Jan 22, 2024 ▶ 21:01 Adam Fisher: Why Small Markets are Better Than Big Markets | E1106 · 20VC with Harry Stebbings
May 27, 2024
Assertion Partly supported
Lemkin: Salesloft sold for $2.5B in cash at $100M ARR
“Sales off sold for two and a half billion of cash and about a hundred million in ARR.”
Jason Lemkin May 27, 2024 ▶ 2:38 Jason Lemkin: Why Pricing is Worse Than Ever and There is More Funding Than Ever | E1157 · 20VC with Harry Stebbings
Jun 3, 2024 bullish
Assertion Supported
Lemkin: OpenAI scaled to over $2B in ARR in three years
“Open AI literally essentially in three years went to over two billion in ARR”
Jason Lemkin Jun 3, 2024 ▶ 8:35 Jason Lemkin: PluralSight S*** the Bed & The Next IPO Candidates | E1160 · 20VC with Harry Stebbings
Jul 15, 2024 neutral
Assertion Supported
Motamedi: Wiz Raised Series A at $500M Valuation with Zero ARR
“Wiz, when they raised their Series A at a five hundred million dollar valuation, had zero in ARR.”
Saam Motamedi Jul 15, 2024 ▶ 40:41 Saam Motamedi: Why Series B Won’t Make Money & Why $1M ARR is a BS Milestone for Series A | E1177 · 20VC with Harry Stebbings
Jul 15, 2024 neutral
Insight
Motamedi: ARR Should Be a Secondary Consideration in Series A Investing
“It's an important proxy for product market fit, but I always start with who's the founder and what's the market. And then I go to ARR as a secondary consideration.”
Saam Motamedi Jul 15, 2024 ▶ 41:11 Saam Motamedi: Why Series B Won’t Make Money & Why $1M ARR is a BS Milestone for Series A | E1177 · 20VC with Harry Stebbings
Oct 23, 2024 negative
Assertion Not checkable as stated
AJ Tennant: Slack assigned senior CSMs strictly based on account ARR
“So I think one thing that I learned at Slack is like all Slack did was look at What the ARR was for the specific account, and then tied it, and they would only put a senior CSM on the, you know, whatever, the million dollar contracts.”
AJ Tennant Oct 23, 2024 ▶ 30:28 AJ Tennant: How to Build a Sales Machine and Where Most Go Wrong | E2118 · 20VC with Harry Stebbings
Nov 13, 2024
Assertion Supported
Bolt scaled to €10M ARR on a €1M seed round
“So we raised about one million of an annual of the first seed fund, and then we built the company to ten million ARR with that.”
Markus Villig Nov 13, 2024 ▶ 18:28 Markus Villig, Founder @Bolt: The Most Insane Story in Startups & The Future of Self-Driving| E1225 · 20VC with Harry Stebbings
Dec 13, 2024 neutral
Assertion Supported
Moubeche: Lempire was at $13M-$14M ARR when growth plateaued
“At the time, I think we were on like 13 or fourteen million in annual recurring revenue.”
Guillaume Moubeche Dec 13, 2024 ▶ 30:10 Guillaume Moubeche, lempire Founder: Bootsrapping to $30M ARR Through Content & Brand | E1238 · 20VC with Harry Stebbings
Jan 17, 2025
Assertion Supported
Monday.com had $3M to $4M ARR when raising its Series A
“I don't remember exactly, but I would say around probably three or four million of ARR.”
Eran Zinman Jan 17, 2025 ▶ 22:17 Eran Zinman, Co-Founder & Co-CEO @Monday.com: Going Upmarket, International and Multi-Product |E1247 · 20VC with Harry Stebbings
Jan 17, 2025
Assertion Supported
Monday.com reached $7M ARR before raising its Series B
“I think when we raised that round, we had like seven million of ARR.”
Eran Zinman Jan 17, 2025 ▶ 23:30 Eran Zinman, Co-Founder & Co-CEO @Monday.com: Going Upmarket, International and Multi-Product |E1247 · 20VC with Harry Stebbings
Jan 17, 2025 bullish
Assertion Supported
Monday.com scaled ARR from $6M to $120M in three years
“We grew from six million of ARR to 18 the year after, and then from 18 to 50, and 50 to 120, you know, in three years.”
Eran Zinman Jan 17, 2025 ▶ 28:18 Eran Zinman, Co-Founder & Co-CEO @Monday.com: Going Upmarket, International and Multi-Product |E1247 · 20VC with Harry Stebbings
Jan 17, 2025 negative
Insight
Standard SaaS metrics optimize for accounting rather than actual cash flow
“If you think about standard SaaS metrics like LTV, CAC ARR, whatever, they never mention cash. Like, it's not about cash. It's like more about around accounting and predictability, but we always try to optimize for cash.”
Eran Zinman Jan 17, 2025 ▶ 19:33 Eran Zinman, Co-Founder & Co-CEO @Monday.com: Going Upmarket, International and Multi-Product |E1247 · 20VC with Harry Stebbings
Jan 22, 2025
Insight
Sivulka: Founders can brute-force any business to $100M ARR
“Like, you can bring a lemonade stand to a hundred million dollars in ARR. Like, there's nothing that's actually stopped. You can brute force your way as a founder. You screw product market. You can literally brute force anything in the world.”
George Sivulka Jan 22, 2025 ▶ 9:05 George Sivulka, Co-Founder & CEO @Hebbia: The Future of Foundation Models | E1250 · 20VC with Harry Stebbings
Mar 5, 2025 bullish
Assertion Supported
Osika: Lovable is currently adding $2M in ARR every week
“Two million ARR per week.”
Anton Osika Mar 5, 2025 ▶ 20:49 Anton Osika, Co-Founder and CEO @ Lovable: Hitting 85% Day 30 Retention - Better than ChatGPT · 20VC with Harry Stebbings
Apr 17, 2025 negative
Disclosure
O'Driscoll: Scale Venture Partners shifts focus from ARR to GAAP revenue
“I mean, we've started really focusing on GAAP revenue now because ARR is a made up number and GAAP numbers are fact.”
Rory O'Driscoll Apr 17, 2025 ▶ 1:24:25 a16z's $20BN Fund & Founders Fund's $4.6BN & Why Josh Kushner Has Mastered the Game · 20VC with Harry Stebbings
Apr 17, 2025 bearish
Opinion
Lemkin: Most reported ARR in modern startups is neither annual nor recurring
“Yeah, most of the A and the R and the R aren't real. Yeah, it's not really annual. The third one revenue. Yeah, there may not be revenue definitely doesn't recur and no way it's annual if everyone can get out after a month or two. So it's neither a nor.”
Jason Lemkin Apr 17, 2025 ▶ 1:25:40 a16z's $20BN Fund & Founders Fund's $4.6BN & Why Josh Kushner Has Mastered the Game · 20VC with Harry Stebbings
Aug 4, 2025
Assertion Supported
Databricks reached $13M ARR in its first year of enterprise sales
“We did, in our first year, which I think we did 12 or thirteen million ARR, we did two million dollar deals.”
Ron Gabrisko Aug 4, 2025 ▶ 22:15 20Sales: $0-$3.7BN: The Databricks CRO's Playbook to Build the Fastest GTM Engine in SaaS History | How Databricks Beat Snowflake | How To Build a Sales Org of 5,000 and Close $190M Deals with Ron Gabrisko
Nov 27, 2025
Insight
Jason Lemkin: Low-growth software companies are worth only 3x to 5x ARR
“Generally, once you descend into low growth and that's different for public companies and private companies, you're worth, I mean, if you're worth anything, you might be worth nothing as a startup, you're worth in the three to five X ARR range”
Jason Lemkin Nov 27, 2025 ▶ 59:44 Anthropic Raises $30B from Microsoft & NVIDIA & NVIDIA’s Core Business Faces TPU Threat · 20VC with Harry Stebbings
Feb 23, 2026
Insight
Swisher: Sequential Revenue and Retention Dynamics Are Key Software Indicators
“I think the things that you're going to want to look for, the leading indicators that you're going to want to look for are, is the revenue still continuing to grow sequentially? Is net new AR still continuing to climb? What's happening with the retention dynam…”
Lucas Swisher Feb 23, 2026 ▶ 3:19 Insights from Coatue's Growth Investor Lucas Swisher · 20VC with Harry Stebbings
Mar 14, 2026 positive
Insight
Verna: Ad-hoc purchases alongside subscriptions drive incremental ARR and retention
“Allowing flexibility in your monetization model for ad hoc purchases can mean the world of incrementality for your overall monetization capture potential. We just introduced top ups at lovable and it's been absolutely wild because in every other job I've ever …”
Elena Verna Mar 14, 2026 ▶ 33:00 Elena Verna: How Lovable Launches Product & Hacks Social to Go Viral · 20VC with Harry Stebbings
Mar 14, 2026 bullish
Assertion Supported
Stebbings: Lovable has surpassed $350 million in ARR
“They are now at over three hundred and fifty million in ARR.”
Harry Stebbings Mar 14, 2026 ▶ 0:10 Elena Verna: How Lovable Launches Product & Hacks Social to Go Viral · 20VC with Harry Stebbings
Apr 2, 2026 negative
Opinion
Lemkin: Raising at $5B-$8B on $100M ARR Is Not an Accomplishment
“I just don't think raising at five or eight billion when you're at eighty million or a hundred million of suspect ARR is the most exciting accomplishment in the world.”
Jason Lemkin Apr 2, 2026 ▶ 0:38 OpenAI Kills Sora & Hits $100M ARR on Ads | Oura Going Public & Whoop Raises at $10BN · 20VC with Harry Stebbings
Apr 30, 2026 negative
Disclosure
Lemkin: $100M+ startup reports three different ARR metrics monthly
“And for example, I've got one investment I made that's north of nine figures in revenue. I get three different ARR numbers each month. Three different definitions.”
Jason Lemkin Apr 30, 2026 ▶ 1:07:19 Anthropic Raises $45B but Falls Short on Compute & Thoma Bravo Hand Back Medallia Keys to Creditors · 20VC with Harry Stebbings
Aug 14, 2026 positive
Assertion Not checkable as stated
Swulinski: Large Share of Wispr Flow ARR Was Enterprise Before Hiring AEs
“We were B to C, PLG, but like a very large component of our ARR was enterprise before we had a single AE, because it was self-service, enterprise adoption, team licenses, and that kind of stuff”
Matt Swulinski Aug 14, 2026 ▶ 30:08 How to Build a $100M Growth Engine: Lessons from Wispr Flow & Superhuman | Matt Swulinski
Aug 29, 2026 bullish
Assertion Partly supported
Stebbings: Lovable reached a $13.5B valuation with $600M to $700M ARR
“And suddenly it's a 13 and a half billion dollar business at 607 hundred million of ARR.”
Harry Stebbings Aug 29, 2026 ▶ 56:32 Should American Enterprises Work With Open-Source Chinese Models? | Only 10% of Neo-labs survive
Sep 5, 2026 bearish
Insight
Weitzman: AI data marketplaces are high-risk because revenue is not recurring
“The first problem to understand about the data marketplace is it's not ARR, right? It's not annual recurring revenue. It's one-time deals every single time. So the buyer of the data is not required to buy it from you again. So it's a very risky business.”
Cliff Weitzman Sep 5, 2026 ▶ 21:25 How to Build Your Own Data Center & Why Every Startup Should Do It
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