Giffis: SaaS companies should never gate features that drive product stickiness
Scott Giffis · Frame.io COO Shares How they Built Product to Hit 1m Users and Exited to Adobe for $1.25b · Feb 4, 2025 · at 8:04
Former Frame.io COO Scott Giffis delivers a keynote on SaaS pricing and packaging principles.
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“So don't gate the thing, I know in your head you're like, well that creates a lot of value. Yeah, sure it does. But build value on top of the value that customers are going to get from you. Right? So don't gate the thing that's going to make you sticky, that's going to make them successful with your product. Never do that.”
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