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Yuri Elkaim

Founder & CEO, Healthpreneur · 1 appearance on the record.

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founderexecutiveauthorathlete

Yuri Elkaim is a health entrepreneur and New York Times bestselling author of books including The All-Day Energy Diet and The All-Day Fat-Burning Diet. He is the founder and CEO of Healthpreneur, where he provides business strategy and coaching.

10statements → 5claims → 1claims resolved → 3.6/5average certainty → 1.2/5average debate potential → ≈4.5/5argument clarity, estimated → 2said about them ↓

0 supported 0 partly supported 1 contradicted 4 not checkable as stated how the 5 claims stand · each chip opens the sources

5 assertions · 1 insight · 4 disclosures · every statement was checked. The predictions and assertions are the 5 claims: statements the public record can support or contradict. 1 is resolved, and 4 name no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how Yuri argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

Their most notable contradicted claim

Assertion Contradicted
Elkaim: YouTube does not charge for ad clicks under 30 seconds
“And then right there in the first five to 10 seconds, I'm making that call to action because we know if we can get people to click off the video before 30 seconds, you don't actually pay for the click on YouTube.”
Yuri Elkaim Sep 22, 2016 ▶ 16:44 EP 425: $300k Webinar Sales Funnel Like You've Never Seen with Yuri Elkhaim

How they sound: not measured why? →

We measure speaking style by listening to the audio itself, and a fair number needs at least 2,000 words from one person on tape we have measured. There is too little of Yuri Elkaim on measured tape to publish a rate. This says nothing about how they speak.

Everything Yuri Elkaim said on Top Founders that made the record, most notable first. Filter by type, assessment or year in the ledger →

Insight
Elkaim: High-value Facebook ads generate viral shares and social proof
“What we found to be really helpful, especially on Facebook is thinking about the ad in and of itself as providing immense value to the newsfeed. So even if people don't register or click on the ad or for the register for the webinar, the ad itself is valuable.…”
Yuri Elkaim Sep 22, 2016 ▶ 5:39 EP 425: $300k Webinar Sales Funnel Like You've Never Seen with Yuri Elkhaim
Assertion Contradicted
Elkaim: YouTube does not charge for ad clicks under 30 seconds
“And then right there in the first five to 10 seconds, I'm making that call to action because we know if we can get people to click off the video before 30 seconds, you don't actually pay for the click on YouTube.”
Yuri Elkaim Sep 22, 2016 ▶ 16:44 EP 425: $300k Webinar Sales Funnel Like You've Never Seen with Yuri Elkhaim
Assertion Not checkable as stated
Elkaim: Webinar funnel generates $16-$20 per lead against $4-$6 CAC
“So with this funnel, our value per lead, you know, and obviously it would fluctuate, but, you know, we had weeks where it was, you know, anywhere from, let's say on average, 16 to 20 dollars, 10 day value per lead. So this is, you know, for every person who op…”
Yuri Elkaim Sep 22, 2016 ▶ 9:58 EP 425: $300k Webinar Sales Funnel Like You've Never Seen with Yuri Elkhaim
Assertion Not checkable as stated
Elkaim: Evergreen webinar converts about 5% of attendees into purchasers
“So the, right now the conversions, I would say on the evergreen are converting at about five percent. So if we have a hundred people on the webinar, we get about five people to purchase the products.”
Yuri Elkaim Sep 22, 2016 ▶ 10:46 EP 425: $300k Webinar Sales Funnel Like You've Never Seen with Yuri Elkhaim
Assertion Not checkable as stated
Elkaim: Upsell flow split test added $30 to average cart value
“And that simple split test, we had 30 dollars, the average card value, just by changing or implementing this test where we basically found this new upsell flow to be a much better A fit for the products.”
Yuri Elkaim Sep 22, 2016 ▶ 12:00 EP 425: $300k Webinar Sales Funnel Like You've Never Seen with Yuri Elkhaim
Assertion Not checkable as stated
Elkaim: Initial Total Wellness Cleanse Webinar Converted at Roughly 15%
“The first time we did the webinar, I think we had conversions on the webinar of about 15%.”
Yuri Elkaim Sep 22, 2016 ▶ 4:14 EP 425: $300k Webinar Sales Funnel Like You've Never Seen with Yuri Elkhaim
Disclosure
Elkaim: Total Wellness Cleanse Scaled to $70k–$80k Monthly Ad Spend
“It would vary anywhere from about you know, kind of starting off, we do about, it's about 500 dollars a day and wrapping it up to, I think we had to spend probably at our max, probably about seven to 80,000 a month.”
Yuri Elkaim Sep 22, 2016 ▶ 4:41 EP 425: $300k Webinar Sales Funnel Like You've Never Seen with Yuri Elkhaim
Disclosure
Elkaim: Total Wellness Cleanse sells for $147 on webinars versus $297 retail
“So the webinar sale price is one 47. So we basically give people a significant discount on the webinar from the regular, you know, two 97 price points.”
Yuri Elkaim Sep 22, 2016 ▶ 8:31 EP 425: $300k Webinar Sales Funnel Like You've Never Seen with Yuri Elkhaim
Disclosure
Elkaim: Cleansing product generated north of $300k in recent months
“I would say in the last couple months, probably north of 300,000.”
Yuri Elkaim Sep 22, 2016 ▶ 18:07 EP 425: $300k Webinar Sales Funnel Like You've Never Seen with Yuri Elkhaim
Disclosure
Elkaim: $300k webinar funnel required under $100k in ad spend
“I would say probably on less than a hundred.”
Yuri Elkaim Sep 22, 2016 ▶ 18:14 EP 425: $300k Webinar Sales Funnel Like You've Never Seen with Yuri Elkhaim

The other half of the tape: Yuri Elkaim's own voice is left out of every number here. Other people bring the name up 2 times in 1 episode on Top Founders. every mention, with the transcript →

Who brings them up most Nathan Latka 2

Every mention by year

tap a year for its mentions
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0112016episodes it came up in
0010.5212016episodesmentions per episode
2016 2 mentions in 1 episode

Appearances (1)

EpisodeDateSpeaking time
EP 425: $300k Webinar Sales Funnel Like You've Never Seen with Yuri Elkhaim Sep 22, 2016 10m
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