Elkaim: High-value Facebook ads generate viral shares and social proof
Yuri Elkaim · EP 425: $300k Webinar Sales Funnel Like You've Never Seen with Yuri Elkhaim · Sep 22, 2016 · at 5:39
Health entrepreneur Yuri Elkaim explains his paid customer acquisition strategy to host Nathan Latka.
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“What we found to be really helpful, especially on Facebook is thinking about the ad in and of itself as providing immense value to the newsfeed. So even if people don't register or click on the ad or for the register for the webinar, the ad itself is valuable. So what we look at doing with all of our ads, especially for this funnel is how can we give a quick tip That's going to benefit somebody and be like, well, I need to share this with some of my friends that will then give the ad more social proof in the form of likes, shares, and comments.”
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