Shaunak Roy

Founder and CEO, Yellowdig · 1 appearance on the record.

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founderexecutive@shaunak_roy ↗LinkedIn ↗shaunakroy.co ↗

Shaunak Roy is the creator of Yellowdig, a social collaboration and active-learning software platform used by universities and schools. A graduate of IIT Bombay and MIT, he spent a decade in strategy, management consulting, and business development before founding the edtech company.

13statements → 7claims → 2claims resolved → 3.62/5average certainty → 1.08/5average debate potential → ≈4.0/5argument clarity, estimated →

2 supported 0 partly supported 0 contradicted 5 not checkable as stated how the 7 claims stand · each chip opens the sources

7 assertions · 2 insights · 4 disclosures · every statement was checked. The predictions and assertions are the 7 claims: statements the public record can support or contradict. 2 are resolved, and 5 name no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how Shaunak argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

Their most notable supported claim

Assertion Supported
Yellowdig partners with Barnes & Noble for nationwide university distribution
“We are a bonds and rebels partner. So we are pretty much in all over the country.”
Shaunak Roy Feb 19, 2022 ▶ 1:54 Edtech SaaS Breaks $4m, Looking at $10m Series B Next

How they sound: not measured why? →

We measure speaking style by listening to the audio itself, and a fair number needs at least 2,000 words from one person on tape we have measured. There is too little of Shaunak Roy on measured tape to publish a rate. This says nothing about how they speak.

Everything Shaunak Roy said on Top Founders that made the record, most notable first. Filter by type, assessment or year in the ledger →

Insight
Edtech startups face massive upfront compliance investments before selling early licenses
“Even if you want to sell like five pieces of license for school, you have to be compliant in all of them. Otherwise you can't sell. So there are significant investments that are needed to be able to comply with those regulations in terms of product processes a…”
Shaunak Roy Feb 19, 2022 ▶ 8:42 Edtech SaaS Breaks $4m, Looking at $10m Series B Next
Assertion Supported
Yellowdig partners with Barnes & Noble for nationwide university distribution
“We are a bonds and rebels partner. So we are pretty much in all over the country.”
Shaunak Roy Feb 19, 2022 ▶ 1:54 Edtech SaaS Breaks $4m, Looking at $10m Series B Next
Disclosure
Direct-to-consumer sales represent roughly 20% of Yellowdig's total revenue
“Direct to consumer is a new business model for us. We launched it in the beginning of 2020. So that's a segment which is growing for us right now. We expect that to grow rapidly in this year. But right now I would say it's about 20% of our revenue.”
Shaunak Roy Feb 19, 2022 ▶ 2:19 Edtech SaaS Breaks $4m, Looking at $10m Series B Next
Assertion Supported
Yellowdig prices its software at $12.95 per student per course
“So for one student to take, use Yellowdig in one course is 12 dollars and 95 cents.”
Shaunak Roy Feb 19, 2022 ▶ 3:04 Edtech SaaS Breaks $4m, Looking at $10m Series B Next
Assertion Not checkable as stated
Yellowdig has expanded to over 130 university customers
“We have over a 130 universities now.”
Shaunak Roy Feb 19, 2022 ▶ 3:56 Edtech SaaS Breaks $4m, Looking at $10m Series B Next
Assertion Not checkable as stated
Yellowdig had around 200,000 students on its platform last year
“So right last year we had about 200,000 students who used our platform in a variety of ways.”
Shaunak Roy Feb 19, 2022 ▶ 4:35 Edtech SaaS Breaks $4m, Looking at $10m Series B Next
Assertion Not checkable as stated
Yellowdig's largest customer generates over $300,000 in annual revenue
“Our largest customer, I think, you know, over 300,000 dollars per year.”
Shaunak Roy Feb 19, 2022 ▶ 6:35 Edtech SaaS Breaks $4m, Looking at $10m Series B Next
Disclosure
Roy: Yellowdig has raised about $6 million to date
“We have raised about six million till that.”
Shaunak Roy Feb 19, 2022 ▶ 7:28 Edtech SaaS Breaks $4m, Looking at $10m Series B Next
Insight
Universities require one to two years of trial data for enterprise licenses
“Typically what we find is that when school starts with our, you know, using our technology, let's say in a few courses, it takes them about one to two years to be able to get enough data. To buy an enterprise license.”
Shaunak Roy Feb 19, 2022 ▶ 13:29 Edtech SaaS Breaks $4m, Looking at $10m Series B Next
Disclosure
Roy: Yellowdig aims to raise $10M to $20M in Series B
“I think maybe in the, you know, 10 plus 1,000,010 to 20 in that range.”
Shaunak Roy Feb 19, 2022 ▶ 14:40 Edtech SaaS Breaks $4m, Looking at $10m Series B Next
Assertion Not checkable as stated
Roy: Yellowdig has grown close to 100% annually since 2020
“If we look at, yeah, it was close to a hundred percent. I won't know. I don't know whether it's a hundred percent exactly what he had close to that number.”
Shaunak Roy Feb 19, 2022 ▶ 18:14 Edtech SaaS Breaks $4m, Looking at $10m Series B Next
Disclosure
Roy: Yellowdig conducted over 12 studies to validate product efficacy
“So we have done over 12 studies with our variety of partners and third parties to prove the value of the product before we could scale the technology.”
Shaunak Roy Feb 19, 2022 ▶ 9:21 Edtech SaaS Breaks $4m, Looking at $10m Series B Next
Assertion Not checkable as stated
Roy: Yellowdig reached $1 million in revenue in 2020
“So we launched the product in 2019. We, I think we'd have hit a million revenue in 2020.”
Shaunak Roy Feb 19, 2022 ▶ 12:25 Edtech SaaS Breaks $4m, Looking at $10m Series B Next

Appearances (1)

EpisodeDateSpeaking time
Edtech SaaS Breaks $4m, Looking at $10m Series B Next Feb 19, 2022 10m
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