Bob Burg

President, Burg Communications, Inc. · 1 appearance on the record.

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authorhostexecutive@BobBurg ↗LinkedIn ↗burg.com ↗

Bob Burg is the co-author of the bestselling business parable The Go-Giver, along with the sales book Endless Referrals. He teaches entrepreneurs and sales leaders how prioritizing the delivery of value over self-interest drives outsized influence, customer loyalty, and sustainable revenue.

7statements → 4claims → 0claims resolved → 3.86/5average certainty → 1.14/5average debate potential → 12said about them ↓

1 not yet assessed 3 not checkable as stated how the 4 claims stand · each chip opens the sources

4 assertions · 1 opinion · 1 insight · 1 disclosure · every statement was checked. The predictions and assertions are the 4 claims: statements the public record can support or contradict. 0 are resolved, 1 is not yet assessed, and 3 name no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how Bob argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

How they sound: not measured why? →

We measure speaking style by listening to the audio itself, and a fair number needs at least 2,000 words from one person on tape we have measured. There is too little of Bob Burg on measured tape to publish a rate. This says nothing about how they speak.

Everything Bob Burg said on Top Founders that made the record, most notable first. Filter by type, assessment or year in the ledger →

Disclosure
Burg Charges $20,000 Per Keynote Speaking Engagement
“Well, I'm now at 20,000 dollars per talk.”
Bob Burg Feb 25, 2016 ▶ 7:46 How to Sell 1.5 Million Books Bob Burg Ep 7
Assertion Not publicly verifiable
Burg's First Book 'Endless Referrals' Sold Over 250,000 Copies
“Eventually we'd sell so many of those first books and less referrals well over a quarter million.”
Bob Burg Feb 25, 2016 ▶ 8:32 How to Sell 1.5 Million Books Bob Burg Ep 7
Assertion Not checkable as stated
Burg Still Does 5 to 7 Weekly Interviews for 'The Go-Giver'
“This book has been out since two, since the winter of 2008, and I continue to do probably five, six, seven interviews a week on this book.”
Bob Burg Feb 25, 2016 ▶ 13:36 How to Sell 1.5 Million Books Bob Burg Ep 7
Opinion
Burg Recommends 'The Secret of Selling Anything' for Sales and Psychology
“It is the best book I've ever read when you combine selling with understanding human nature.”
Bob Burg Feb 25, 2016 ▶ 16:56 How to Sell 1.5 Million Books Bob Burg Ep 7
Assertion Not checkable as stated
Burg's Agent Sold 'Endless Referrals' to the First Publisher Pitched
“Randy just introduced me to his agent, and his agent liked the book, and took it to the first publisher, actually, that he spoke with, and we got it published.”
Bob Burg Feb 25, 2016 ▶ 5:53 How to Sell 1.5 Million Books Bob Burg Ep 7
Insight
Burg: Giving Value Does Not Mean Giving Products Away for Free
“Giving value doesn't mean you just give things away for free. There is a time and place for that. Of course, when we put out information in order to attract people to learn more about what we do by giving them a free chapter or a free video or this, that that'…”
Bob Burg Feb 25, 2016 ▶ 10:06 How to Sell 1.5 Million Books Bob Burg Ep 7
Assertion Not checkable as stated
Burg's Combined Email Newsletter Lists Total Over 30,000 Subscribers
“Well, we must have about 30,000, a little over 30,000 altogether through actually a couple of different lists, but basically over 30,000, which isn't as big as a lot of lists.”
Bob Burg Feb 25, 2016 ▶ 15:06 How to Sell 1.5 Million Books Bob Burg Ep 7

The other half of the tape: Bob Burg's own voice is left out of every number here. Other people bring the name up 11 times in 8 episodes on Top Founders. 1 statement on the record names them. every mention, with the transcript →

Who brings them up most Nathan Latka 11

Statements about Bob Burg, by other people (1)

Assertion Partly supported
Latka: Bob Burg's 'The Go-Giver' Sold Over 1M Copies
“He's co-author of numerous books, including the international bestseller, The Go-Giver, with combined sales of over one million copies in 21 different languages.”
Nathan Latka Feb 25, 2016 ▶ 1:04 How to Sell 1.5 Million Books Bob Burg Ep 7

Every mention by year

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Appearances (1)

EpisodeDateSpeaking time
How to Sell 1.5 Million Books Bob Burg Ep 7 Feb 25, 2016 12m
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