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Anik Clary

Head of AI, Lazer Technologies · 1 appearance on the record.

computed by AI from the episodes · how this works → · full disclaimer →

founderexecutiveoperatorjoinsurf.com ↗

Aanikh Kler co-founded Trufan (later Surf), an audience analytics and consumer data platform that acquired SocialRank and Playr.gg. He first gained national attention at age 15 on Dragons' Den pitching UndrTheRadr, later becoming Head of AI at Lazer Technologies.

15statements → 9claims → 1claims resolved → 3.6/5average certainty → 1.07/5average debate potential → ≈4.5/5argument clarity, estimated →

1 supported 0 partly supported 0 contradicted 8 not checkable as stated how the 9 claims stand · each chip opens the sources

1 prediction · 8 assertions · 1 opinion · 5 disclosures · every statement was checked. The prediction and assertions are the 9 claims: statements the public record can support or contradict. 1 is resolved, and 8 name no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how Anik argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

Their most notable supported claim

Assertion Supported
Trufan counts Netflix and the NBA among its enterprise clients
“So we work with large enterprises like Netflix or the NBA to essentially allow them to better understand their audience through data.”
Anik Clary Dec 17, 2021 ▶ 1:51 100% YoY Growth to $1.5m ARR Today Helping Brands Unlock Consumer Data With Rewards

How they sound: not measured why? →

We measure speaking style by listening to the audio itself, and a fair number needs at least 2,000 words from one person on tape we have measured. There is too little of Anik Clary on measured tape to publish a rate. This says nothing about how they speak.

Everything Anik Clary said on Top Founders that made the record, most notable first. Filter by type, assessment or year in the ledger →

Opinion
FaZe Clan is the first major esports organization to go public
“The first in my opinion, like major esports organization to go public.”
Anik Clary Dec 17, 2021 ▶ 1:23 100% YoY Growth to $1.5m ARR Today Helping Brands Unlock Consumer Data With Rewards
Assertion Supported
Trufan counts Netflix and the NBA among its enterprise clients
“So we work with large enterprises like Netflix or the NBA to essentially allow them to better understand their audience through data.”
Anik Clary Dec 17, 2021 ▶ 1:51 100% YoY Growth to $1.5m ARR Today Helping Brands Unlock Consumer Data With Rewards
Assertion Not checkable as stated
Trufan's top customer contracts reach $140,000 to $160,000 per year
“No, we have a few customers who are kind of outliers that are more along the lines of like one 40 to one 60.”
Anik Clary Dec 17, 2021 ▶ 2:40 100% YoY Growth to $1.5m ARR Today Helping Brands Unlock Consumer Data With Rewards
Assertion Not checkable as stated
Trufan's annual recurring revenue has surpassed $1.6 million
“Our ARR is, you know, probably, you know, in terms of where we're at, you know, it's definitely north of like 1.6.”
Anik Clary Dec 17, 2021 ▶ 4:30 100% YoY Growth to $1.5m ARR Today Helping Brands Unlock Consumer Data With Rewards
Assertion Not checkable as stated
Surf browser extension reached 16,000 DAUs six weeks after launch
“Launched about a month and a half ago. And we're at about 16,000 DAUs, which is really, really exciting for us over thirty five million URLs shared.”
Anik Clary Dec 17, 2021 ▶ 6:41 100% YoY Growth to $1.5m ARR Today Helping Brands Unlock Consumer Data With Rewards
Disclosure
Surf users have redeemed $40,000 in rewards with $130,000 unredeemed
“No, that's the 40,000 dollars has been redeemed points in terms of overall points. There's probably another A 120, a 130,000 dollars worth of points that have been unredeemed so far.”
Anik Clary Dec 17, 2021 ▶ 9:28 100% YoY Growth to $1.5m ARR Today Helping Brands Unlock Consumer Data With Rewards
Disclosure
Trufan has raised just under $6 million in total funding
“We've raised just under six million so far.”
Anik Clary Dec 17, 2021 ▶ 11:40 100% YoY Growth to $1.5m ARR Today Helping Brands Unlock Consumer Data With Rewards
Disclosure
Trufan announced a $2 million seed round extension in December 2021
“We actually just announced a two million dollar extension to our seed round we did earlier this year. That was probably late last week. Last week, we announced that seed extension.”
Anik Clary Dec 17, 2021 ▶ 11:45 100% YoY Growth to $1.5m ARR Today Helping Brands Unlock Consumer Data With Rewards
Assertion Not checkable as stated
Trufan increased its average contract value from $800 to $1,800
“Cause the beginning of the year, ACV was only about 800 dollars. Now it's about 1800.”
Anik Clary Dec 17, 2021 ▶ 13:47 100% YoY Growth to $1.5m ARR Today Helping Brands Unlock Consumer Data With Rewards
Disclosure
Trufan priced its seed extension at roughly a 15x ARR multiple
“Yeah, probably, you know, around, I'd say like, 15. I'd say roughly around that area. Yeah.”
Anik Clary Dec 17, 2021 ▶ 14:21 100% YoY Growth to $1.5m ARR Today Helping Brands Unlock Consumer Data With Rewards
Assertion Not checkable as stated
Trufan operated as cashflow positive for approximately one year
“Actually for about a year of the business, we were cashflow positive.”
Anik Clary Dec 17, 2021 ▶ 14:43 100% YoY Growth to $1.5m ARR Today Helping Brands Unlock Consumer Data With Rewards
Assertion Not checkable as stated
Trufan doubled monthly revenue to $125,000 year-over-year
“Yeah. A year ago today was probably about 60, 65.”
Anik Clary Dec 17, 2021 ▶ 15:46 100% YoY Growth to $1.5m ARR Today Helping Brands Unlock Consumer Data With Rewards
Disclosure
Electronic Arts uses Trufan for its annual EA Play livestream
“EA is one of our biggest customers. We work with them for their annual EA play live stream, which is their biggest event, you know, like 80,000 concurrent viewers.”
Anik Clary Dec 17, 2021 ▶ 16:11 100% YoY Growth to $1.5m ARR Today Helping Brands Unlock Consumer Data With Rewards
Prediction Not checkable as stated
Trufan aims to reach $2 million in revenue within six months
“Yeah, I think our goal is to probably get revenue close to about two million you know, within the next probably six to, you know, six months, I'd say.”
Anik Clary Dec 17, 2021 ▶ 18:12 100% YoY Growth to $1.5m ARR Today Helping Brands Unlock Consumer Data With Rewards
Assertion Not checkable as stated
Trufan serves 75 enterprise clients and up to 400 total customers
“So right now I think we have about 75 enterprise customers and in total probably over, oh man, I'm probably going to get this wrong. I think like 300 to 400 customers. I'm probably, I'm honestly probably getting the exact customer amount wrong, but I do know a…”
Anik Clary Dec 17, 2021 ▶ 4:02 100% YoY Growth to $1.5m ARR Today Helping Brands Unlock Consumer Data With Rewards

Appearances (1)

EpisodeDateSpeaking time
100% YoY Growth to $1.5m ARR Today Helping Brands Unlock Consumer Data With Rewards Dec 17, 2021 13m
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