Shoes of Prey

“Well, I can tell you that we've had more than six million pairs of shoes.”

“75% of the traffic to the site is word of mouth.”

“Well, the thing is, a lot of our competitors, we don't really have any competitors, actually, so we had, there were a couple of people who came into the market after we started, but none of them exist anymore, so, and the closest kind of thing would be, I gues…”

“The whole idea is that we want to stretch out into, you know, other areas, into clothing, into homewares, and all that sort of stuff. We want to be the Amazon of design your own.”

“Oh, so like every single pair is custom made. So the, even when people go to the gallery, that usually they'll pick a pair of shoes, but they'll always tweak it.”

“24.6 US million US dollars.”

“No, no, so the three of us are lawyers.”

“But the store did double its forecasted revenue in the first 12 months and went on to win.”

“I think we're about 220 at the moment. I actually think we're a bit higher than that. I'd say we're, I haven't got the exact number right now.”

“We actually have our own factory. So we built that because we couldn't find anyone else who would make one pair of shoes at a time at scale with us. And we were growing too quickly and not stripping our suppliers.”