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Russell Brunson

23 statements across 7 episodes · 9 bullish · 1 bearish · 5 people on the record · first statement Feb 17, 2016 by Russell Brunson · said 44 times in 24 episodes since 2016 · across every show →

On the record as a speaker too: Russell Brunson's record, appearances and statements → this page counts the times other people say the name.

Mentions by year

brought up most by Nathan Latka (18), Daniel Fazio (6), Scott Brandley (3), Andy Fletcher (3), Kevin Moenne-Loccoz (2), Kean Graham (2), Zach Smith (1), Steve Olsher (1)

tap a year for its mentions
0084158201620172018201920202021202220232024episodesmentions
048201620172018201920202021202220232024episodes it came up in
002448201620172018201920202021202220232024episodesmentions per episode
2024 7 mentions in 3 episodes 2 per episode
2023 1 mention in 1 episode
2021 13 mentions in 4 episodes 3 per episode
2020 3 mentions in 2 episodes 2 per episode
2019 2 mentions in 2 episodes 1 per episode
2018 3 mentions in 1 episode
2017 3 mentions in 3 episodes 1 per episode
2016 12 mentions in 8 episodes 2 per episode

every mention, scene by scene, with the transcript →

Everything said about Russell Brunson, oldest first

Feb 17, 2016 negative
Insight
Brunson Advises Founders Against Doing Equal Equity Splits
“I wouldn't normally ever, I would never advise anyone to do equal shares ever, because I don't think it's smart typically, but for this, it just works.”
Russell Brunson Feb 17, 2016 ▶ 13:52 Why We Turned Down a $35 Milllion Acquisition Offer With Russell Brunson of ClickFunnels
Feb 17, 2016
Disclosure
Brunson Self-Funded ClickFunnels With Over $1 Million From DotCom Secrets
“It was over a million dollars when all said and done.”
Russell Brunson Feb 17, 2016 ▶ 11:35 Why We Turned Down a $35 Milllion Acquisition Offer With Russell Brunson of ClickFunnels
Feb 17, 2016 positive
Assertion Not checkable as stated
ClickFunnels Reached $1.2 Million in Monthly Recurring Revenue
“Last month was 1.2 million. Month before was like 1.18.”
Russell Brunson Feb 17, 2016 ▶ 8:51 Why We Turned Down a $35 Milllion Acquisition Offer With Russell Brunson of ClickFunnels
Feb 17, 2016
Assertion Not checkable as stated
DotCom Secrets Generated Between $6 Million and $7 Million in 2015
“It'll do between six and seven million dollars by the end of the year.”
Russell Brunson Feb 17, 2016 ▶ 4:05 Why We Turned Down a $35 Milllion Acquisition Offer With Russell Brunson of ClickFunnels
Feb 17, 2016
Assertion Not checkable as stated
DotCom Secrets Sold 26,000 Copies in Its First Month
“Month one, we sold 26,000 copies since then. We sell a lot of them. I'm not sure exact numbers are probably at 30 or probably 40, 40 something thousand copies now.”
Russell Brunson Feb 17, 2016 ▶ 5:25 Why We Turned Down a $35 Milllion Acquisition Offer With Russell Brunson of ClickFunnels
Feb 17, 2016 neutral
Assertion Supported
Russell Brunson Began His Career Selling Potato Gun Guides and Custom Software
“One of my first products was actually a guide teaching people how to build potato guns, which I was an expert. I was an expert at so that, and then I started building hiring people to build software for me. So between software and how to information products, …”
Russell Brunson Feb 17, 2016 ▶ 2:00 Why We Turned Down a $35 Milllion Acquisition Offer With Russell Brunson of ClickFunnels
Feb 17, 2016 positive
Insight
Working for Free Initially Creates Case Studies to Sell High-Ticket Coaching
“I wish I would understand the power of working for free for people. When we launched our coaching program I started by finding someone who I knew I could help and I worked for free, dramatically expanded and blew up their company and then use that case study a…”
Russell Brunson Feb 17, 2016 ▶ 20:21 Why We Turned Down a $35 Milllion Acquisition Offer With Russell Brunson of ClickFunnels
Feb 17, 2016
Disclosure
The Three ClickFunnels Co-Founders Each Retained Roughly 27% Equity
“I think it's like 27% each. And then Dotcom Secrets has the rest.”
Russell Brunson Feb 17, 2016 ▶ 12:46 Why We Turned Down a $35 Milllion Acquisition Offer With Russell Brunson of ClickFunnels
Feb 17, 2016 bullish
Assertion Not checkable as stated
ClickFunnels Reached 10,000 Paying Members and 50,000 Trials in Year One
“We just passed our one year mark with click funnels. We had over 50,000 trial accounts that people have gone and actually put a credit card in. And we currently have over 10,000 active members who are actively being rebuilt.”
Russell Brunson Feb 17, 2016 ▶ 6:49 Why We Turned Down a $35 Milllion Acquisition Offer With Russell Brunson of ClickFunnels
Feb 17, 2016 bullish
Assertion Not checkable as stated
Free Books Lost $12 on Shipping But Drove $32 in Backend Revenue
“No, well, the book was free. We lost money on the shipping, shipping, seven 95 anywhere in the world. So on average, we would, we lost about 12 dollars per book, but because of the sales funnel we averaged 32 dollars every free book I gave away.”
Russell Brunson Feb 17, 2016 ▶ 5:54 Why We Turned Down a $35 Milllion Acquisition Offer With Russell Brunson of ClickFunnels
Feb 17, 2016
Disclosure
ClickFunnels Turned Down a $35 Million Acquisition Offer in Early 2016
“We got an offer last month for thirty-five million. We turned it down.”
Russell Brunson Feb 17, 2016 ▶ 9:42 Why We Turned Down a $35 Milllion Acquisition Offer With Russell Brunson of ClickFunnels
Feb 17, 2016
Disclosure
DotCom Secrets Offers High-Ticket Coaching Programs Priced Up to $100,000
“So we have a 12,025 thousand and a 100,000 dollar coaching program. So we still actively run those.”
Russell Brunson Feb 17, 2016 ▶ 3:50 Why We Turned Down a $35 Milllion Acquisition Offer With Russell Brunson of ClickFunnels
Apr 15, 2016
Assertion Not checkable as stated
Nathan Latka says ClickFunnels rejected a $35 million acquisition offer
“Russell actually walked us through reading how we just turned down a thirty-five million dollar acquisition offer.”
Nathan Latka Apr 15, 2016 ▶ 17:06 The Clever Way This 26 Year Old Is Making $128k/mo PROFIT with Regan Hillyer Episode 236
Mar 1, 2018 positive
Assertion Not checkable as stated
Brunson: Bootstrapped ClickFunnels was profitable from day one
“And then we were profitable from day one and we've been extremely profitable since then.”
Russell Brunson Mar 1, 2018 ▶ 3:42 950 How Clickfunnels Grew From $14m to $60m in ARR in 18 Months
Mar 1, 2018
Disclosure
Brunson: Paying for users' custom domains dramatically reduces churn
“So one of them, we found out if they set up a custom domain, like their likelihood of, I don't know exact numbers, it drops dramatically. So now when you go through our onboarding process, first thing we do is we actually, we set the first domain for them and …”
Russell Brunson Mar 1, 2018 ▶ 10:31 950 How Clickfunnels Grew From $14m to $60m in ARR in 18 Months
Mar 1, 2018 neutral
Disclosure
Brunson: ClickFunnels would consider acquisition offers starting at $1 billion
“So that would probably be the number that we'd start. We start being interested in that.”
Russell Brunson Mar 1, 2018 ▶ 20:27 950 How Clickfunnels Grew From $14m to $60m in ARR in 18 Months
Mar 1, 2018
Assertion Not checkable as stated
Brunson: Giving free t-shirts for watching a demo slashed churn
“One of the biggest things we did initially to decrease churn is when someone kind of came on and was like, hey, here's the 13 minute demo video showing you how to use the software. If you watch it, we'll send you a free t-shirt. And that alone dropped churn by…”
Russell Brunson Mar 1, 2018 ▶ 11:25 950 How Clickfunnels Grew From $14m to $60m in ARR in 18 Months
Mar 1, 2018 positive
Insight
Brunson: The only purpose of a business is making its owners rich
“The only purpose of a business is to make the owners rich. And so like, I kind of believe that, like if you do that, then it creates jobs, it creates all these other things.”
Russell Brunson Mar 1, 2018 ▶ 17:30 950 How Clickfunnels Grew From $14m to $60m in ARR in 18 Months
Mar 19, 2021
Assertion Not checkable as stated
Ryan Deiss regrets letting Russell Brunson pitch ClickFunnels on his stage
“When you ask Ryan Dice, one of his biggest Regrets about digital marketer is that he let people like Russell Brunson go on his stage a decade ago, and now ClickFunnels is worth two billion dollars, right? And even as, you know, as traffic and conversion summit…”
Nathan Latka Mar 19, 2021 ▶ 8:43 What a 440 Person Amazon Community Looks Like (and its $1m+ in Revenue)
Jun 5, 2021 positive
Insight
Fazio: SaaS founders should offset CAC by selling paid onboarding courses
“In terms of other SaaS founders growing their sasses, I feel like a lot of them will spend an absolute ton of time making these giant support articles and all these videos when you guys could just package this up in a course and use that as your front end offe…”
Daniel Fazio Jun 5, 2021 ▶ 16:52 Turning a $500k Course Into a $20k MRR SaaS Play. Next Russell Brunson?
Jun 5, 2021 positive
Insight
Fazio: Growing a Twitter audience requires executing Brunson's Dream 100 strategy
“Your first function is to do Russell Brunson's little dream 100 thing. You need to post a lot of value, have threads, make a giant pinned thread on your profile, just give an absolute ton of value. And now what you're doing is you're finding other big accounts…”
Daniel Fazio Jun 5, 2021 ▶ 6:22 Turning a $500k Course Into a $20k MRR SaaS Play. Next Russell Brunson?
Sep 11, 2021 positive
Opinion
Fletcher calls ClickFunnels competitor Russell Brunson amazing
“I mean, honestly, at the moment, probably Russell Brunson, like, you know, we, we're kind of in competition, but the guy's amazing. Like, I have much respect.”
Andy Fletcher Sep 11, 2021 ▶ 20:38 How Funnel-Builder SaaS Convertri Used Affiliates to Hit $1.5m in ARR Without Raising Capital
Oct 17, 2024
Assertion Supported
ClickFunnels scaled to hundreds of millions while Leadpages stalled at $17M
“He was able to grow that business, which was not that dissimilar from Leadpages to, like, several hundred million Leadpages, because of churn, stalled out at 17.”
Adam Robinson Oct 17, 2024 ▶ 18:40 Adam Robinson Shares Profit and Loss, $22m Revenue, Strategy behind Linkedin and Lawsuit
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