paid acquisition

3 statements across 3 episodes · 1 bullish · 0 bearish · 3 people on the record · first statement Sep 29, 2016 by Josh Ledgard · across every show →

Everything said about paid acquisition, oldest first

Sep 29, 2016
Assertion Not checkable as stated
Ledgard: Paid channels drive only about 10% of KickOffLabs' customer acquisition
“Paid acquisition, which is probably more like You know, 10% of our acquisition”
Josh Ledgard Sep 29, 2016 ▶ 13:35 EP 432: Boostrapped SaaS Hits $75k MRR, Viral Campaigns, 1000 Customers with KickOffLabs CEO Josh Ledgard
Jun 17, 2017 positive
Disclosure
Agencies failed, but an in-house expert cracked paid acquisition ROI
“Until like six months ago, I was under the impression that it is not possible to have a positive ROI on on paid acquisition. Cause I've never seen it in, this is my first, second company and I've never seen it work. And we we've tried external agencies. We've …”
Victor Levitin Jun 17, 2017 ▶ 12:56 693: How to 3x SaaS Revenue in 8 Months from $25k to $85k
Jun 27, 2019
Insight
Kamleitner: Software companies cannot rely exclusively on paid ads for sustainable growth
“Paid paid acquisition through adverts also, also at some point hits the ceiling. And we are seeing, like you said, the space is competitive. So, so it will not be it will not work to grow only from cost per click forever.”
Michael Kamleitner Jun 27, 2019 ▶ 14:26 1433 Can You Run 2 $1.5m ARR Companies At Same Time?
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