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Kamleitner: Software companies cannot rely exclusively on paid ads for sustainable growth

Michael Kamleitner · 1433 Can You Run 2 $1.5m ARR Companies At Same Time? · Jun 27, 2019 · at 14:26

Michael Kamleitner, founder of Walls.io, discusses the scalability limits of paid acquisition channels with Nathan Latka.

0:00 / 0:16exact quote · 16.2s
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“Paid paid acquisition through adverts also, also at some point hits the ceiling. And we are seeing, like you said, the space is competitive. So, so it will not be it will not work to grow only from cost per click forever.”

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More from Michael Kamleitner

Disclosure
Kamleitner considers splitting his SaaS products and appointing a co-CEO
“To really do both products or both kids justice there is definitely a way to do that, and that would be like to either split, split up both products from the, from parent company and find a good co-CEO or some other way to split roles”
Michael Kamleitner Jun 27, 2019 ▶ 10:37 1433 Can You Run 2 $1.5m ARR Companies At Same Time?
Opinion
Kamleitner says Walls.io and Swat.io are worth over $3M each
“Well, well, I see the value of each product way higher, quite honestly.”
Michael Kamleitner Jun 27, 2019 ▶ 11:32 1433 Can You Run 2 $1.5m ARR Companies At Same Time?
Assertion Not checkable as stated
Walls.io generates roughly €100,000 in monthly recurring revenue
“That's not too, too far off. Yes.”
Michael Kamleitner Jun 27, 2019 ▶ 5:58 1433 Can You Run 2 $1.5m ARR Companies At Same Time?
Assertion Not checkable as stated
Kamleitner: Walls.io grew revenue 60% to 70% year-over-year
“Well, year over year, the last year we grew about like 60, 70%.”
Michael Kamleitner Jun 27, 2019 ▶ 6:05 1433 Can You Run 2 $1.5m ARR Companies At Same Time?
Disclosure
Amazon uses Walls.io internally across its US offices
“One of our latest latest showcase or logo customers is like Amazon US. They are using the product internally in their offices to raise awareness for social media content.”
Michael Kamleitner Jun 27, 2019 ▶ 8:24 1433 Can You Run 2 $1.5m ARR Companies At Same Time?
Assertion Not checkable as stated
Kamleitner: Both bootstrapped SaaS products are profitable and growing well
“As long as we are growing and obviously we are profitable as being bootstrapped, there is no other way to that. I don't see any one of those products failing. Failure for me would be like stagnation and no growth at all. But like I said before, we, with both p…”
Michael Kamleitner Jun 27, 2019 ▶ 9:42 1433 Can You Run 2 $1.5m ARR Companies At Same Time?
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