MarTech

“I'm going to do a roll up in the MarTech and sales tech space, and I've acquired four companies so far over the past two months.”

“We've tried things like per user pricing and all that stuff, and I've come to the conclusion that it just doesn't work very well in MarTech in general, but, you know, particularly in a business like ours where We want as many people on the system as we can get…”

“It's become now nearly impossible to do, and that's mapping like a user's ID. Nathan, your ID for being exposed on, let's say, Google media to Facebook media to Pinterest media to a conversion it is no longer possible within the realities of MarTech to build t…”

“So the challenge for us is that the Indian market is actually quite small, even though the customer base is very large companies don't pay a lot of money yet. So the email market plus the martech business put together would probably be just about 150 odd milli…”

“Any sort of MarTech, any sort of marketing technology just comes down to sales.”

“One thing that I just didn't get before, like, kind of a year and a half ago, is that there are product categories within SaaS that are just intrinsically higher churn than other product categories in SaaS, especially in MarTech. So, the golden goose in MarTec…”