StarZero All shows Try the podcast clipper →

Cookie Information

also referred to as: cookieinformation

19 statements across 1 episodes · 9 bullish · 0 bearish · 1 people on the record · first statement Nov 5, 2020 by Karsten Rendemann · said 24 times in 2 episodes since 2020 · across every show →

Mentions by year

brought up most by Nathan Latka (21)

tap a year for its mentions
00131251202020212022episodesmentions
011202020212022episodes it came up in
00130.5251202020212022episodesmentions per episode
2022 3 mentions in 1 episode
2020 21 mentions in 1 episode

every mention, scene by scene, with the transcript →

Everything said about Cookie Information, oldest first

Nov 5, 2020 bullish
Assertion Not checkable as stated
CookieInformation reaches $2M ARR with 1,500 paying clients
“Well, our total ARR is, is two million USD and we have 1500 paying clients, so you have to do the math.”
Karsten Rendemann Nov 5, 2020 ▶ 2:26 CookieInformation Hits $2m Bootstrapped For Easy GDPR Copmliance
Nov 5, 2020
Disclosure
Founder Karsten Rendemann sold his house to finance CookieInformation's SaaS launch
“I basically pawned everything I owned. I sold my house. I moved in the summer cottage.”
Karsten Rendemann Nov 5, 2020 ▶ 10:23 CookieInformation Hits $2m Bootstrapped For Easy GDPR Copmliance
Nov 5, 2020
Assertion Not checkable as stated
CookieInformation's sales-assisted accounts average $3,000 to $5,000 ARR
“But the ones that we actually talk to, and the sales reps handle is three to five times that on average. Then we have a number that, that, that pays less, and they are purely self-service via platform.”
Karsten Rendemann Nov 5, 2020 ▶ 4:49 CookieInformation Hits $2m Bootstrapped For Easy GDPR Copmliance
Nov 5, 2020 positive
Assertion Not checkable as stated
CookieInformation clients spend 40% more in their second year
“Yes, on average, our existing clients buy for 40% more year two than year one, and we are launching new products continuously that, that keep them motivated to buy more.”
Karsten Rendemann Nov 5, 2020 ▶ 13:32 CookieInformation Hits $2m Bootstrapped For Easy GDPR Copmliance
Nov 5, 2020
Disclosure
CookieInformation sets sales rep quota at $15,000 ARR per month
“Each sales rep have to hit a 15,000 USD per month.”
Karsten Rendemann Nov 5, 2020 ▶ 5:42 CookieInformation Hits $2m Bootstrapped For Easy GDPR Copmliance
Nov 5, 2020
Disclosure
CookieInformation sales reps must sign at least two clients weekly
“The sales reps today still have one of their KPIs is at least two new clients a week, like I did.”
Karsten Rendemann Nov 5, 2020 ▶ 4:19 CookieInformation Hits $2m Bootstrapped For Easy GDPR Copmliance
Nov 5, 2020 positive
Assertion Not checkable as stated
CookieInformation maintains a stable 4% annual churn rate
“Annual churn is four percent and that is stable.”
Karsten Rendemann Nov 5, 2020 ▶ 13:01 CookieInformation Hits $2m Bootstrapped For Easy GDPR Copmliance
Nov 5, 2020 positive
Disclosure
CookieInformation reached $2M ARR entirely bootstrapped without outside capital
“No, we have done it completely bootstrapped. No capital.”
Karsten Rendemann Nov 5, 2020 ▶ 7:50 CookieInformation Hits $2m Bootstrapped For Easy GDPR Copmliance
Nov 5, 2020
Assertion Not checkable as stated
CookieInformation holds $300,000 in cash reserves
“Oh, we have 300,000 USD cash.”
Karsten Rendemann Nov 5, 2020 ▶ 12:21 CookieInformation Hits $2m Bootstrapped For Easy GDPR Copmliance
Nov 5, 2020
Assertion Not checkable as stated
CookieInformation spent $1M developing its SaaS MVP before the first sale
“It was a very, very simple it was a very simple model, you could say, and it was a million USD.”
Karsten Rendemann Nov 5, 2020 ▶ 10:04 CookieInformation Hits $2m Bootstrapped For Easy GDPR Copmliance
Nov 5, 2020 positive
Assertion Not checkable as stated
CookieInformation generates $50,000 in monthly EBITDA, growing at 100%
“50,000 USD per month, and it's growing at a hundred percent rate”
Karsten Rendemann Nov 5, 2020 ▶ 11:45 CookieInformation Hits $2m Bootstrapped For Easy GDPR Copmliance
Nov 5, 2020
Disclosure
CookieInformation received a Danish government grant between $250,000 and $1,000,000
“It's in the largest bucket of what they're allowed. So, so it's it is more than 250,000 dollars, but less than a million.”
Karsten Rendemann Nov 5, 2020 ▶ 8:52 CookieInformation Hits $2m Bootstrapped For Easy GDPR Copmliance
Nov 5, 2020
Disclosure
CookieInformation requires sales reps to generate 2.5x their salary in turnover
“And each SREP should generate turnover at least two and a half times the salary.”
Karsten Rendemann Nov 5, 2020 ▶ 6:10 CookieInformation Hits $2m Bootstrapped For Easy GDPR Copmliance
Nov 5, 2020 positive
Assertion Contradicted
The FTC identified CookieInformation as one of 18 legitimate privacy tech firms
“The federal trade commission did a study and tried to find out what companies have real tech within this area. And there was only 18. We're one of them.”
Karsten Rendemann Nov 5, 2020 ▶ 8:17 CookieInformation Hits $2m Bootstrapped For Easy GDPR Copmliance
Nov 5, 2020
Assertion Not checkable as stated
CookieInformation employs 27 people across sales, CS, and engineering
“Totally. We are 27. And we have about half, oh, sorry, one third is sales, one third is customer success, and one third is development.”
Karsten Rendemann Nov 5, 2020 ▶ 6:42 CookieInformation Hits $2m Bootstrapped For Easy GDPR Copmliance
Nov 5, 2020 bullish
Assertion Not checkable as stated
CookieInformation is growing over 100% year-on-year
“And it's growing at a rate of a little more than a hundred percent year on year now.”
Karsten Rendemann Nov 5, 2020 ▶ 3:02 CookieInformation Hits $2m Bootstrapped For Easy GDPR Copmliance
Nov 5, 2020 bullish
Prediction Held up
Gartner: 65% of the global population will require cookie consent by 2022
“So Gardner says that today, 10% of the world's population live in a country where you need consent to cookies. In two years, it's 65%.”
Karsten Rendemann Nov 5, 2020 ▶ 14:50 CookieInformation Hits $2m Bootstrapped For Easy GDPR Copmliance
Nov 5, 2020 positive
Assertion Partly supported
The Danish government named CookieInformation a top-seven innovative firm
“By the Danish state, we've been evaluated as one of the seven most innovative companies here. And they have actually given us quite a large grant to expand the company.”
Karsten Rendemann Nov 5, 2020 ▶ 8:37 CookieInformation Hits $2m Bootstrapped For Easy GDPR Copmliance
Nov 5, 2020
Assertion Not checkable as stated
CookieInformation's customer acquisition cost is $500
“Our cost of acquisition is 500 bucks.”
Karsten Rendemann Nov 5, 2020 ▶ 13:50 CookieInformation Hits $2m Bootstrapped For Easy GDPR Copmliance
Made with StarZero

Turn any episode into a week of clips.

This entire site, over 2,600 episodes transcribed, diarized, checked and made playable, runs on the StarZero media pipeline. Drop in your own episode and the podcast clipper finds the moments worth sharing, cuts them, captions them, and reframes them for every feed.

Try the podcast clipper Learn more