Assertion certainty 4/5 debate potential 1/5

CookieInformation reaches $2M ARR with 1,500 paying clients

Karsten Rendemann · CookieInformation Hits $2m Bootstrapped For Easy GDPR Copmliance · Nov 5, 2020 · at 2:26

Karsten Rendemann, founder of CookieInformation, shares the consent management platform's financial scale and client count with Nathan Latka.

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“Well, our total ARR is, is two million USD and we have 1500 paying clients, so you have to do the math.”

quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →

More from Karsten Rendemann

Assertion Not checkable as stated
CookieInformation spent $1M developing its SaaS MVP before the first sale
“It was a very, very simple it was a very simple model, you could say, and it was a million USD.”
Karsten Rendemann Nov 5, 2020 ▶ 10:04 CookieInformation Hits $2m Bootstrapped For Easy GDPR Copmliance
Disclosure
CookieInformation requires sales reps to generate 2.5x their salary in turnover
“And each SREP should generate turnover at least two and a half times the salary.”
Karsten Rendemann Nov 5, 2020 ▶ 6:10 CookieInformation Hits $2m Bootstrapped For Easy GDPR Copmliance
Disclosure
Founder Karsten Rendemann sold his house to finance CookieInformation's SaaS launch
“I basically pawned everything I owned. I sold my house. I moved in the summer cottage.”
Karsten Rendemann Nov 5, 2020 ▶ 10:23 CookieInformation Hits $2m Bootstrapped For Easy GDPR Copmliance
Prediction Held up
Gartner: 65% of the global population will require cookie consent by 2022
“So Gardner says that today, 10% of the world's population live in a country where you need consent to cookies. In two years, it's 65%.”
Karsten Rendemann Nov 5, 2020 ▶ 14:50 CookieInformation Hits $2m Bootstrapped For Easy GDPR Copmliance
Assertion Not checkable as stated
CookieInformation is growing over 100% year-on-year
“And it's growing at a rate of a little more than a hundred percent year on year now.”
Karsten Rendemann Nov 5, 2020 ▶ 3:02 CookieInformation Hits $2m Bootstrapped For Easy GDPR Copmliance
Disclosure
CookieInformation sales reps must sign at least two clients weekly
“The sales reps today still have one of their KPIs is at least two new clients a week, like I did.”
Karsten Rendemann Nov 5, 2020 ▶ 4:19 CookieInformation Hits $2m Bootstrapped For Easy GDPR Copmliance
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