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Buddy Media

6 statements across 5 episodes · 0 bullish · 4 bearish · 4 people on the record · first statement Jun 27, 2016 by Michael Gilroy · said 38 times in 23 episodes since 2016 · across every show →

Mentions by year

brought up most by Nathan Latka (35), Jim Anderson (1), David Dunne (1), Dan Reich (1)

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2021 3 mentions in 2 episodes 2 per episode
2019 17 mentions in 6 episodes 3 per episode
2018 8 mentions in 6 episodes 1 per episode
2017 6 mentions in 6 episodes 1 per episode
2016 4 mentions in 3 episodes 1 per episode

every mention, scene by scene, with the transcript →

Everything said about Buddy Media, oldest first

Jun 27, 2016 neutral
Assertion Not checkable as stated
Buddy Media and Vitrue Were the Last Major Social Assets in 2012
“Salesforce ended up running around and buying Buddy Media. And those are two very, very highly competitive processes. And those were kind of the last two assets in that space at the time.”
Michael Gilroy Jun 27, 2016 ▶ 3:14 EP 338: He's 28 Investing From $600 Million Fund, $4.2 Billion Under Management
Jul 23, 2017
Assertion Supported
Edelman Digital was among the first customers for Radian6 and Buddy Media
“Companies like Buzz Metrics Radiant Six, Buddy Media, others, we were literally among their first customers.”
David Dunne Jul 23, 2017 ▶ 6:26 729: Will Edelman Digital Creator Lead New AI Marketing World?
Dec 14, 2017 bearish
Opinion
Most 2012 social media software acquisitions failed to deliver for acquirers
“Most of those acquisitions were great for the companies that were acquired, but they, the business model did not work out the way a lot of those big companies thought.”
Kurt Abrahamson Dec 14, 2017 ▶ 22:03 873 How ShareThis Is Pivoting To A B2B SaaS Data Play
Aug 22, 2018 negative
Insight
Palmer: 2012 social SaaS acquisitions failed due to premature buyouts
“So it, and that would indicate to me that they were bought prematurely. You know, they weren't mature businesses. They hadn't figured out what, why they existed and what they were trying to solve for.”
Giles Palmer Aug 22, 2018 ▶ 6:10 1124 Why BrandWatch Acquired BuzzSumo, Past $50m ARR
Aug 22, 2018 bearish
Opinion
Palmer: Major 2012 social intelligence acquisitions failed to become meaningful businesses
“I mean, and actually, if you look at those acquisitions, None of them really have gone on to meet, to be meaningful.”
Giles Palmer Aug 22, 2018 ▶ 5:50 1124 Why BrandWatch Acquired BuzzSumo, Past $50m ARR
Mar 26, 2021 negative
Opinion
Palmer: None of the 2012 social software acquisitions became meaningful businesses
“I mean, and actually if you look at those acquisitions, None of them really have gone on to meet, to be meaningful.”
Giles Palmer Mar 26, 2021 ▶ 5:47 Looking Back: Listen to Founder 3 Years Before Exiting for $450 Million
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