“Enterprise is, you know, the fastest growing part of our business in terms of revenue, not in terms of customers”
quote is from the automated transcript, cleaned for reading:
filler sounds and stutters are removed, nothing is rephrased. names can be misheard
(the analysis reads context, assessments check outside sources). how →
More from Darrell Benatar
Insight
Six-Figure Enterprise Deals Often Close Without Showing Executives the Product
“It's not untypical for a salesperson selling a large six-figure deal to never show the product. To the executive they're selling to.”
Darrell BenatarJan 2, 2019▶ 22:33Going Upmarket, How To Keep Growing When Your Buyer Is No Longer Your User
Insight
Six-Figure SaaS Deals Require Experienced In-Person Field Selling
“The reality still stands that you kind of have to do a lot of in-person selling if you're going to be selling six-figure deals into large companies and you're hiring, ah, you know, a more experienced rep who has the sophistication to, ah, ask the right questio…”
Darrell BenatarJan 2, 2019▶ 24:37Going Upmarket, How To Keep Growing When Your Buyer Is No Longer Your User
AssertionNot checkable as stated
Enterprise Client Tested InVision Through UserTesting Due to Security Flaws
“I think one of the last one that we did was secure prototype hosting, because the, this company that we were dealing with Envision's hosting did not meet their security requirements. Uh-oh. And we did. So they now test all Envision through user testing.”
Darrell BenatarJan 2, 2019▶ 35:03Going Upmarket, How To Keep Growing When Your Buyer Is No Longer Your User
Insight
Enterprise Customers Understand When Ambitious Long-Term Product Roadmaps Change
“Get to a kind of a level of trust where, ah, we could put out that, ah, roadmap and understand that, you know, some of the things that are further out aren't gonna happen. It's gonna change and, ah, believe that customers are gonna understand that. They're not…”
Darrell BenatarJan 2, 2019▶ 38:47Going Upmarket, How To Keep Growing When Your Buyer Is No Longer Your User
Insight
Meeting Enterprise Security Requirements Creates a Competitive Moat Against Startups
“The good news is, is that, ah, that's a requirement for selling into these companies, and it becomes a competitive differentiator After you've invested that time in it, so the other little startups are coming along, they, they're gonna have to go through that …”
Darrell BenatarJan 2, 2019▶ 34:19Going Upmarket, How To Keep Growing When Your Buyer Is No Longer Your User
Disclosure
UserTesting Only Pulls Planned Roadmap Features Forward for Major Accounts
“When we think about, you know, that issue of large startups wanting you to do special things that maybe weren't on your roadmap, whatever we've been pretty disciplined about that, and the policy is, if it's something that's pretty close to something that was, …”
Darrell BenatarJan 2, 2019▶ 34:34Going Upmarket, How To Keep Growing When Your Buyer Is No Longer Your User
Made with StarZero
Turn any episode into a week of clips.
This entire site, over 400 episodes transcribed, diarized, checked and made playable,
runs on the StarZero media pipeline. Drop in your own episode and the podcast clipper finds the
moments worth sharing, cuts them, captions them, and reframes them for every feed.
We use essential cookies to make the site work. With your permission we
also use analytics cookies (Google Analytics and Mixpanel) to understand
usage and improve StarZero. See our Cookie Policy.