UserTesting Only Pulls Planned Roadmap Features Forward for Major Accounts
Darrell Benatar · Going Upmarket, How To Keep Growing When Your Buyer Is No Longer Your User · Jan 2, 2019 · at 34:34
UserTesting CEO Darrell Benatar explains his company's rule for handling feature requests from enterprise buyers without derailing their overall product roadmap.
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“When we think about, you know, that issue of large startups wanting you to do special things that maybe weren't on your roadmap, whatever we've been pretty disciplined about that, and the policy is, if it's something that's pretty close to something that was, that's on our roadmap, and maybe it was further out, If it's, you know, if it's a big enough account, we'll pull it forward, and we'll do it, feeling like, okay, we're not completely compromising, because we were kind of going to kind of do it anyway.”
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