Cassidy: Top VPs of Sales Always Maintain a List of Peer Favorites
Brendon Cassidy · How to Hire a Great VP of Sales with SaaStr + Duo Security · Sep 19, 2019 · at 9:26
Brendan Cassidy, co-founder of Cassidy Ventures and veteran sales leader, explains why founders should ask sales coaches and CRO advisors for hiring recommendations.
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“Great VPs of sales and CROs, they admire the work of their peers. certainly Jennifer was somebody that I knew and respected even though she didn't even know me. When I reached, when I wrote a blog about the top five VP of sales and tech that are women, she didn't even know, I didn't even know her, so. But I respected what she had done and what she had accomplished at Duo, so lean on them and get their recommendations because most VPs of sales or CROs always, if they never found their own company, they always think they could found their own company. Probably never will, but they think they can. So they always have in the back of their mind, like, hey, if I was going to be a CEO or build my own company, who would be my top choices to be a VP of sales?”
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