Menlo Ventures Investor

0 appearances on the record.

computed by AI from the episodes · how this works → · full disclaimer →

9statements → 4claims → 0claims resolved → average certainty → average debate potential →

3 not checkable as stated how the 4 claims stand · each chip opens the sources

4 assertions · 5 insights · every statement was checked. The predictions and assertions are the 4 claims: statements the public record can support or contradict. 1 is resolved, and 3 name no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how Menlo argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

Their most notable supported claim

Assertion Supported
Monetization improvements drive 4x the bottom-line impact of acquisition improvements
“This is an interesting study that was done by the folks from Price Intelligently. They talked to over 500 SaaS companies and looked at what a one percent improvement in acquisition, retention, and monetization did to the company's bottom line. And the results …”
Menlo Ventures Investor Oct 28, 2019 ▶ 2:11 Matching Price to Value: 3 Lessons in Monetization from Menlo Ventures

Everything Menlo Ventures Investor said on the Official SaaStr Podcast that made the record, most notable first. Filter by type, assessment or year in the ledger →

Insight
Menlo Ventures investor: 130% net revenue retention is SaaS gold standard
“A nice target for a SaaS business is to achieve a 130% revenue retention. So this means net of churn in downgrades Your existing customer base that sticks around is actually paying you more over time on the order of a 130% revenue retention. So let that be the…”
Menlo Ventures Investor Oct 28, 2019 ▶ 2:52 Matching Price to Value: 3 Lessons in Monetization from Menlo Ventures
Insight
Menlo Ventures Investor: Long feature lists can paralyze SaaS buyers
“Value does not automatically translate to perceived value. What do I mean by that? Just because you have this long checklist of features does not mean you get credit for it. You can create paralysis for your customer. They're overwhelmed by the payment decisio…”
Menlo Ventures Investor Oct 28, 2019 ▶ 8:31 Matching Price to Value: 3 Lessons in Monetization from Menlo Ventures
Insight
Menlo Ventures Investor: SaaS upgrades depend on a small handful of features
“The reason why somebody converts or upgrades is never evenly distributed across every feature down that list. There's typically a small handful that are the main carrots, the main drivers of monetization.”
Menlo Ventures Investor Oct 28, 2019 ▶ 10:33 Matching Price to Value: 3 Lessons in Monetization from Menlo Ventures
Insight
Menlo Investor: SaaS Companies Should Revisit Pricing Every 12-18 Months
“Every 12 to 18 months, step back and say, we've built this new value. We've created all this value for our customers. Are we being compensated appropriately for that value?”
Menlo Ventures Investor Oct 28, 2019 ▶ 13:21 Matching Price to Value: 3 Lessons in Monetization from Menlo Ventures
Insight
Quota paywalls convert well through high-intent urgency and zero user education
“So the reason why sticks are so effective is twofold. One, you're catching users in a very high intent state. They want to add that file or read that article. You're catching them during the state of urgency. And the second thing is, it doesn't require any add…”
Menlo Ventures Investor Oct 28, 2019 ▶ 20:09 Matching Price to Value: 3 Lessons in Monetization from Menlo Ventures
Assertion Not checkable as stated
Carta exceeded 140% net revenue retention by year two
“By year two, they exceed a 140% revenue retention.”
Menlo Ventures Investor Oct 28, 2019 ▶ 24:39 Matching Price to Value: 3 Lessons in Monetization from Menlo Ventures
Assertion Supported
Monetization improvements drive 4x the bottom-line impact of acquisition improvements
“This is an interesting study that was done by the folks from Price Intelligently. They talked to over 500 SaaS companies and looked at what a one percent improvement in acquisition, retention, and monetization did to the company's bottom line. And the results …”
Menlo Ventures Investor Oct 28, 2019 ▶ 2:11 Matching Price to Value: 3 Lessons in Monetization from Menlo Ventures
Assertion Not checkable as stated
Invoice2go boosted upgrade rates by 108% despite raising prices by 33%
“And we were able to increase the upgrade rate by a 108%. These were people who upgraded from our starter plan to a higher plan. And we increased the price, 33%.”
Menlo Ventures Investor Oct 28, 2019 ▶ 16:19 Matching Price to Value: 3 Lessons in Monetization from Menlo Ventures
Assertion Not checkable as stated
Personalizing conversion and renewal paths increased Invoice2go expansion revenue by 10%
“In just our first few experiments by personalizing the conversion, upgrade, and renewal path, we drove an increase of our expansion revenue by 10%.”
Menlo Ventures Investor Oct 28, 2019 ▶ 27:14 Matching Price to Value: 3 Lessons in Monetization from Menlo Ventures

Played on the show (1)

Episodes where a recording of Menlo Ventures Investor was played rather than Menlo taking part, or where the tape carries an address with nobody putting questions to them. Listed because the words are on the record, kept out of every score on this page because they were not said on this show. We read this off the tape: who was spoken to, who was asked something, who answered whom.

EpisodeDateOn tapeWhat it is
Matching Price to Value: 3 Lessons in Monetization from Menlo Ventures Oct 28, 2019 23m aired address
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