Vercel

“Monetization comes first, open source for acquisition comes second. Other way around is, like, super hard, my opinion, huh?”

“Like our freemium plan is bringing in a 100,000 signups a month, which is a lot of people to be communicating with.”

“That interactive demo is completely ungated, so anyone can try it. We're not asking you for your email, and then at the very end, we just say, are you interested in chatting with someone from the sales team, or are you interested in starting a trial, and we le…”

“That, an XJS community, is what actually fuels all of our growth. So if that number is going up and to the right of how many people are using Next.js, we see the same correlation for how many people are actually signing up on our paid platform.”

“And when I joined about two years ago, every single salesperson was hitting their number or exceeding their target solely off of inbound.”

“So what we did is we hired people just out of boot, boot camps that may have not gotten a job as an engineer at a company to take on this inbound SDR role. And we did that for two years and it worked out quite well for us because they could actually answer the…”

“We're going to have an upcoming session with Vercel, their chief business officer. They have one human SDR and 10 agents.”