TikTok, every mention
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tap a year for its mentions
every year anyone Jason Lemkin 12Victor Riparbelli 3Olivia Nottebohm 3Pia Heilman 2Nick Mehta 2Michael Pryor 2Joe Thomas 2Zach Kitschke 1Varun Anand 1René Lacerte 1
Verbatim, from the transcripts: the passages where TikTok comes up
Our AI is Hiring! Would You Work for One? And Are Autonomous Agents ... Safe? The Agents #005
- ▶ 30:33 Jason Lemkin It was even on their TikTok and Instagram, ask Ashley.
Why Your Next Hire Should Report to an AI, Tragedy Apps, and Too Many AI SDRs? | The Agents #004
- ▶ 31:39 Jason Lemkin Um, and I don't, I don't mean TikTokers, I mean creators for long form content and creators for building high quality content.
Going From Blobs to Billions. Clay's Co-Founder Breaks Down Inbound, Outbound, and AI-Powered Sales.
- ▶ 7:32 Varun Anand And obviously people are on TikTok and reading the news and there's all these things going on.
Why OpenAI Doesn't Pay Sales Commission (And Why It Works) with OpenAI GTM Leader Maggie Hott
- ▶ 26:15 Maggie Hott So basically different agencies that are always going out there and doing videos and TikToks and
The Top 10 Customer Success Metrics Investors Care About in 2025 with Gainsight CEO Nick Mehta
- ▶ 15:48 Nick Mehta You think about just any consumer app you use, TikTok or something like that. 2 times in the scene
The Future of AI in B2B SaaS: Insights from Synthesia and Theory Ventures. Hosted by Jason Lemkin
- ▶ 7:24 Victor Riparbelli It's the future of communication, which I think you look at people's private lives, everybody listens to podcasts and watches TikTok videos and YouTube videos, but when we go to work, in the buying process, in, as a customer, right, when…
HubSpot Co-Founder Brian Halligan on How to Hire Great VPs and How M&A Really Works
- ▶ 22:15 Jason Lemkin The expectations from TikTok and everything are worse.
What Really Matters in SaaS in 2025 with Jason Lemkin and Dave Kellogg
- ▶ 38:41 Jason Lemkin I just, I worry there's too much TikTok, Dave. 3 times in the scene
Approaching Half a Million Customers: How to Win in SMB | BILL CEO and Founder René Lacerte
- ▶ 23:26 René Lacerte I don't think businesses are like consumers where you get a hundred million TikTok users in whatever period of time that they got it in.
The Era of HyperFunctional SaaS is Here l SaaStr CEO and Founder Jason Lemkin
- ▶ 5:17 Jason Lemkin How do they say this on TikTok?
From 0-50,000 Customers: How to Build a GenAI Company for the Enterprise with Synthesia's CEO
- ▶ 28:21 Victor Riparbelli All these people are also on TikTok, and Instagram, and whatever social channels that we're on.
- ▶ 32:40 Victor Riparbelli Just when people, if everyone in this room kind of close your eyes and think of video, probably the videos you think of is like the Netflix show you watched yesterday, a really well-produced YouTube video, or like all the great content…
Mastering the Art of Customer-Focused Sales with Klaviyo's VP of Sales, EMEA
- ▶ 8:40 Pia Heilman TikTok videos that appeal to innovative companies. 2 times in the scene
Fundraising from VCs and Hiring VPs in 2025: AMA with Jason Lemkin SaaStr CEO
- ▶ 5:22 Jason Lemkin And TikTok has a sales team. 2 times in the scene
What It’s Like Running a Profitable $400M Public SaaS Company with Vimeo CEO Adam Gross
- ▶ 5:08 Adam Gross If you want a place to host your videos where you don't want to give your customer information to Google, TikTok, or Meta, we're a really good option for that.
Why You're Unfundable Today: The Cold, Hard Truths About SaaS Part 2 with SaaStr CEO Jason Lemkin
- ▶ 21:44 Jason Lemkin A modest amount of it is good for your next job, ok, as an individual contributor, so I think we're looking to get to know people, right, and we look at social media, and we look at the, you should look at the dumb things they put on…
From 2 Weeks of Runway to $1B Acquisition: The Founder Playbook with Loom's CEO and Co-Founder
- ▶ 3:11 Joe Thomas Um, which is a more video-oriented product, and they ended up being the fastest growing, and the crazy part is, on that middle image, what you don't see is TikTok, because it really took over the world starting in late- twenty-twenty,… 2 times in the scene
SaaStr CRO Confidential: Howard Lerman, Founder & CEO @ Roam | Founder-led Sales
- ▶ 41:41 Howard Lerman Well, in February, Roam went viral on TikTok, and it caused like a thousand people, some huge number, not a thousand, but something like hundreds of companies to sign up for, for Roam on the wait list, and it made us unable to handle the…
What Venture Looks Like In 2023 | SaaStr Founder Jason Lemkin + 20VC Host Harry Stebbings
- ▶ 31:55 Jason Lemkin Publish three, three TikToks a week and make one 40.
The Office is Back!! But What Will It Be Like? Jason Lemkin & Justin Bedecarre of Raise.Work
- ▶ 17:40 Jamie Katcher So you, so I like the Roku's, TikTok, all these companies have kind of established themselves and are further growing in this market.
Lessons Learned Scaling with Canva's CMO Zach Kitschke and SaaStr CEO Jason Lemkin
- ▶ 12:28 Zach Kitschke You kind of go and design a Facebook post, and then you have to resize it manually, um, previously for Instagram, or Twitter, or TikTok, or, you know, whatever other formats were around at the time.
Scaling a Successful SaaS Sales Team w/ 20VC Founder Harry Stebbings and SaaStr Founder Jason Lemkin
- ▶ 24:02 Jason Lemkin You're not, it's not, it's not Clubhouse or TikTok, you know, the competition level is, it's visceral, but it's slower, but you do need to reinvent yourself every four to five years, right, as a product, and the only way you can do that is…
How Community-Led Growth Drives Product-Led Growth with Notion CRO, Olivia Nottebohm
- ▶ 0:34 Olivia Nottebohm Yes, TikTok.
- ▶ 5:49 Olivia Nottebohm It's YouTube, it's TikTok, it's Slack channels, and it's Facebook groups.
- ▶ 11:05 Olivia Nottebohm And I'm gonna bring it back to TikTok.
Going Upmarket, And How Things Have Changed in a Decade, at Trello, with Founder Michael Pryor
- ▶ 12:08 Michael Pryor It's kind of like TikTok and Slack, right?
- ▶ 47:39 Michael Pryor We've seen that with Instagram and TikTok.