Super Bowl, every mention
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every year anyone Jason Lemkin 7Sarah Kennedy 4Victor Riparbelli 1Varun Anand 1Tom Clayton 1Roy Mann 1Matt Rissell 1Eran Zinman 1Brian Halligan 1Alex Mashrabov 1
Verbatim, from the transcripts: the passages where Super Bowl comes up
$0 to $700M ARR in 16 Months. Inside Higgsfield's AI Growth with Alex Mashrabov, co-founder and CEO
- ▶ 26:34 Alex Mashrabov We have seen Super Bowl ads generated with, with AI.
Going From Blobs to Billions. Clay's Co-Founder Breaks Down Inbound, Outbound, and AI-Powered Sales.
- ▶ 6:32 Varun Anand Or like, hey, hey, Karin, like, I want to go to the Super Bowl with five prospects and they'll cost 60,000 dollars.
What Happens When AI Kills Your SaaS Growth? Live Q&A with SaaStr CEO and Founder Jason Lemkin
- ▶ 43:15 Jason Lemkin That's why I said, I think F one's going to be the biggest beneficiary of FI and think those people are going to, they're going to invest in, in these big, because the F one in the super bowl ads, as silly as they seem, you get everybody.
The Secrets Inside Google Cloud’s Growth with Sarah Kennedy, Vice President Google Cloud Marketing
- ▶ 21:55 Sarah Kennedy And it was a Google Workspace campaign where for the Super Bowl, they essentially went out and filmed 50 different small businesses. 4 times in the scene
The Future of AI in B2B SaaS: Insights from Synthesia and Theory Ventures. Hosted by Jason Lemkin
- ▶ 10:12 Victor Riparbelli We're not making like, we're not making Super Bowl ads and key brand moments, but we make a lot of tactical marketing content, right?
HubSpot Co-Founder and Chair Brian Halligan on AI and SaaS, Board Meetings, and When Incumbents Win
- ▶ 8:48 Brian Halligan I was like, it was the capitalist Superbowl.
Secrets to Scaling and Growth in an Unpredictable Market with monday.com's Co-founder and Co-CEO
- ▶ 4:02 Jason Lemkin Between YouTube and the Super Bowl, everyone thinks they know what Monday does.
- ▶ 32:27 Eran Zinman You have that many customers, and as you scale, even though you do performance marketing, you do the Super Bowl, you do whatever you want, that increment is going to be insignificant compared to the subscription revenue you already have.
- ▶ 42:36 Jason Lemkin So a lot, the Super Bowl. 5 times in the scene
The Most Important SaaS Metrics with Monday.com Co-Founders and SaaStr Founder Jason Lemkin
The Path to a Billion Dollars: How to Create Multi-Revenue Streams with Bill.com CRO Tom Clayton
- ▶ 35:26 Tom Clayton Super Bowl commercials were all tech.
Three Non Obvious Lessons Learned Selling to SMBs with Xero and Friends
- ▶ 16:58 Matt Rissell It's like, you know, you know, how do you win Super Bowls, right?