Segment, every mention
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every year anyone Romain Lapeyre 5Guillaume Cabane 4Katrina Wong 3Jeff (Yosh) 3Anu Hariharan 3Jason Lemkin 1Carrie-Lou Dietrich 1
Verbatim, from the transcripts: the passages where Segment comes up
Swapping Notes on the AI Revolution in Marketing with G2's CMO Sydney Sloan
- ▶ 2:46 Guillaume Cabane So I've built a couple of growth teams in a number of, like, successful companies, Segment and Drift and Gorgias.
Deep Dive: AI-Powered Marketing to Get More Leads and Customers with HyperGrowth Partners
- ▶ 1:30 Guillaume Cabane Previously, I built the growth teams over at, uh, Drift, Segment, and Gorgias, and I've advised, uh, Ramp, Reddit, and many other companies.
Mastering High-Volume, Low-CAC Marketing: Strategies from Gorgias, Vercel, and Hypergrowth
- ▶ 1:18 Guillaume Cabane And I'm Guillaume Caban, Elredi calls me G, so we are the two Gs, and I used to run growth at a couple of companies, including Segment, Drift, Gorgias, where I worked with Excel, and recently I'm an advisor at Ramp, and I co-run…
- ▶ 26:46 Guillaume Cabane So I think, like, the couple of businesses like Vercel, I was in segment, it's the same, right?
5 Critical & Company-Altering Learnings from B2B Startups | Y Combinator MD Anu Hariharan
- ▶ 9:08 Anu Hariharan Peter Reinhardt from Segment. 2 times in the scene
- ▶ 23:14 Anu Hariharan That's the segment problem.
Everything that Breaks on the Way to $1B ARR with @mailchimp Co-Founder Ben Chestnut
- ▶ 23:51 Jason Lemkin And the next time he's like, well, I'm going to buy a segment because I got to get scale.
Marketing Secrets to Hypergrowth from Building Elastic, Zuora, and Segment
- ▶ 1:42 Katrina Wong To the enterprise as, uh, their selling motion, as their marketing motion, uh, these days, uh, we are so lucky, and we'll talk about this a lot more, uh, truly data-driven marketing, and just really being able to do that in a super robust…
- ▶ 7:47 Jeff (Yosh) What have you been doing at Twilio segment, uh, around the category that you've created? 3 times in the scene
- ▶ 22:00 Katrina Wong I mean, both Twilio and Segment are, you know, heavily driven by community, um, you know, there's a huge investment with developer marketing, but it's not gonna be in-your-face marketing.
- ▶ 28:43 Katrina Wong And so, to this day, at, um, Twilio Segment, at Segment, we use something called Command of the Message, but the, the main premise is, you paint the as-is picture, right, a world, um, a circumstance, uh, the problem you're looking to solve…
Acquiring 10,000 SMB Customers Solely from Data with Gorgias' CEO Romain Lapeyre
- ▶ 15:50 Romain Lapeyre So you push everything, uh, to, uh, in our case of segments. 2 times in the scene
Adding Outbound Sales & Marketing to a Product-Led Growth Engine Freshworks, Twilio, 1Password, Coda
- ▶ 1:14 Carrie-Lou Dietrich These days I'm an advisor to companies including One Password, Segment, Miro, and other hypergrowth companies.
Lessons from Gorgias: How to Close your First 1000 Customers Based Solely on Data
- ▶ 18:33 Romain Lapeyre A simple example is like, we're going to connect our application, our calendar, our payment app, which is Stripe, Datanize that enriches data, and we're going to send all this data to a tool called Segment. 3 times in the scene