Jeff (Yosh)

Co-Founder & Chief Growth Officer, AnyTeam · 1 appearance on the record.

computed by AI from the episodes · how this works → · full disclaimer →

executivefounderoperatorinvestoranyteam.com ↗

Jeff Yoshimura is a SaaS marketing executive who helped scale Salesforce, Zuora, Elastic, and Snyk, participating in three IPOs. He currently serves as co-founder and Chief Growth Officer of AnyTeam, an AI-native sales operating system.

4statements → 2claims → 0claims resolved → 3.75/5average certainty → 1.75/5average debate potential →

2 not checkable as stated how the 2 claims stand · each chip opens the sources

2 assertions · 2 insights · every statement was checked. The predictions and assertions are the 2 claims: statements the public record can support or contradict. 0 are resolved, and 2 name no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

What they said4 Episodes1

Everything Jeff (Yosh) said on the Official SaaStr Podcast that made the record, most notable first. Filter by type, assessment or year in the ledger →

Insight

Founders should hire marketers with intense product and technology focus

“If you are a founder, a CEO, if you're trying to bootstrap your marketing it's really hard to find marketers today. So our advice is just look to the outside. Look at, you know, who are our people in your network or out of your network that, that you can find …”

Jeff (Yosh) Mar 1, 2022 ▶ 7:12 Marketing Secrets to Hypergrowth from Building Elastic, Zuora, and Segment

Assertion Not checkable as stated

Zuora's 'subscription economy' messaging took 10 years to reach mainstream adoption

“And today it's a fairly commonplace term. I can tell you that it took 10 years for that to hit mainstream though, right? We were saying this in the very early days of the company. Before it hit mainstream was 10 years later, so it is exceptionally hard to go o…”

Jeff (Yosh) Mar 1, 2022 ▶ 11:01 Marketing Secrets to Hypergrowth from Building Elastic, Zuora, and Segment

Insight

B2B customers touch 20 to 50 distinct marketing campaigns before converting

“If you think about a campaign today, you probably find that a user who then converts to a customer over that one year span, 18 months span, 24 months span, may have participated in 20 to 30 to 50 different campaigns over that life span.”

Jeff (Yosh) Mar 1, 2022 ▶ 34:44 Marketing Secrets to Hypergrowth from Building Elastic, Zuora, and Segment

Assertion Not checkable as stated

Elastic originally housed its developer relations team in engineering, not marketing

“At Elastic, the community team did start in engineering, did sit in product, and then eventually moved over to marketing”

Jeff (Yosh) Mar 1, 2022 ▶ 22:54 Marketing Secrets to Hypergrowth from Building Elastic, Zuora, and Segment

Appearances (1)

Episode	Date	Speaking time
Marketing Secrets to Hypergrowth from Building Elastic, Zuora, and Segment	Mar 1, 2022	18m

Jeff (Yosh)

Appearances (1)

Turn any episode into a week of clips.