SaaStr Europa, every mention
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every year anyone Jason Lemkin 18Amelia Ibarra 6Amelia LeRutte 4Sam Blond 1Edith Harbaugh 1Alex Ferrara 1
Verbatim, from the transcripts: the passages where SaaStr Europa comes up
Why Your Next Hire Should Report to an AI, Tragedy Apps, and Too Many AI SDRs? | The Agents #004
- ▶ 1:13:47 Amelia Ibarra Like, our media hasn't been tracked the same way over the years as consistently as the sales, uh, you know, for SAS for Annual or SAS for London.
Managing 20+ AI Agents: Lazy Agents, Our $500K AI Bill, Stealth Churn & the Death of 60% Solutions
- ▶ 31:23 Amelia LeRutte And we actually, it used to take us so long, two to three minutes per sponsor, we used to not load their logos in and we used to make the sponsors do it themselves, literally as recently as Sastra London, because we were like, this is…
10 Things to Know Before You Deploy Your First AI SDR
- ▶ 47:33 Amelia Ibarra That wasn't plus Saster plus Saster London.
- ▶ 48:49 Amelia Ibarra Sastra London, I think I turned off for now because we're not promoting that event at the moment.
The Present and Future of AI in Sales and GTM with SaaStr's CEO and Owner's CRO
- ▶ 24:30 Jason Lemkin They're better than humans and it generated 15% of the revenue for SaaS for London.
How We Use 20+ AI Agents for Marketing & Go-to-Market with SaaStr's CEO and Chief AI Officer
- ▶ 11:35 unnamed speaker Another one is just related to marketing, you know, we're doing all these assets for Sastor London in a 10 days or whatever this is.
6 Months Later, How Our AI SDRs Actually Work as AI Runs GTM with SaaStr's CEO and Chief AI Officer
- ▶ 12:20 Amelia Ibarra Like we get busy, we have SaaS or London coming up, so I can't always spend the amount of time I would like to with the agents, right?
- ▶ 1:17:33 Amelia Ibarra We've got 12 years of staffed re-annual data, like six Europas now.
- ▶ 1:21:36 Amelia Ibarra So if you guys go on Sastor London right now, you can talk to my Amelia AI.
SaaStr's Top 10+ AI Agents: AI SDR, AI BDR, AI RevOps + More: The How, The Who, The Why
- ▶ 28:23 Amelia LeRutte If you're, however, on one of our Saster events pages, so if you're on Saster London, Saster Annual, or you're on one of the sponsorship pages, media pages, basically anything that has to do with actual Saster revenue, this is where our… 3 times in the scene
AI, Sales + GTM in 2026: This Changes Everything with Jason Lemkin and Owner CRO Kyle Norton
- ▶ 35:41 Jason Lemkin The only real hallucination it did, and it is interesting, is for SaaS to Europe, it kept telling everybody the wrong date for this year. 2 times in the scene
9 Things You Can Do to Grow Faster This Year with SaaStr CEO and Founder Jason Lemkin
- ▶ 9:42 Jason Lemkin I was in Europe when we were at Sastry Europe in London.
- ▶ 32:15 Jason Lemkin You know, we, we did at SAS to Europa two years ago, we had the CEO of Braze there, which is great.
What Really Matters in SaaS in 2025 with Jason Lemkin and Dave Kellogg
- ▶ 31:59 Jason Lemkin When we were in SAS to Europa this year, I know you, you couldn't make it this year, but thanks for coming to even to Barcelona.
Top 10 Go To Market Mistakes Founders Make Again … and Again with SaaStr’s Jason Lemkin
- ▶ 29:32 Jason Lemkin I talked to a public company, the CRO CRO CMO doing multiple billions who called us a couple weeks ago saying, I can't do SAS Europa this year.
- ▶ 49:27 Jason Lemkin Coming into SAS Europa, they hired a new CRO and the CRO called us just right.
Why You're Unfundable Today: The Cold, Hard Truths About SaaS Part 2 with SaaStr CEO Jason Lemkin
- ▶ 21:23 Jason Lemkin Right now, the engagement for SAS Europa is higher on LinkedIn than Twitter.
- ▶ 39:34 Jason Lemkin When, when Tiago, who's the CEO of a ten-billion-dollar talk desk, came to SAS to Europa in 2018,
Scaling to $100M ARR: The Top 10 Mistakes to Avoid From LaunchDarkly Co-Founder Edith Harbaugh
- ▶ 0:00 Edith Harbaugh Ah, so I'm here today at Sastre Europa to talk about top 10 mistakes getting a hundred million.
Why The Era of Efficient Growth is Now: The State of the Market with SaaStr CEO Jason Lemkin
- ▶ 0:03 Jason Lemkin Eight annuals and three Europas.
- ▶ 1:23 Jason Lemkin How many folks were in Barcelona last year at Sastre Europa?
CRO Confidential: 3 Secrets For Early-Stage Startups To Acquire Customers | CoSell.io Co-Founder
SaaStr APAC AMA with Jason Lemkin, SaaStr CEO
- ▶ 14:01 Jason Lemkin In terms of number one, the most important thing, and we're a little bit behind on it, although I guess it's only February, is we, we have a bunch of ideas about how to, um, radically improve CEO and VP matchmaking, and CEO and VC…
- ▶ 40:46 Jason Lemkin They want to go to Sastra Europa. 2 times in the scene
The Answers To Scaling, Hiring, And Everything Else: An AMA With Saastr Founder & Ceo Jason Lemkin
- ▶ 41:31 unnamed speaker What is your vision for SASTR Europe, and how we as a community can help you in achieving your goals with this conference? 4 times in the scene
State of the Cloud 2019: Europa Edition | SaaStr Software Community
- ▶ 0:21 Alex Ferrara Um, and, uh, you know, we have participated in SASTR, uh, I think five times now, uh, and yet this is the first time we're doing SASTR Europa.
SaaStr Live with Jason Lemkin: Europa Edition!
- ▶ 0:31 Jason Lemkin Um, so we're excited for the first ever Sastra Europa. 2 times in the scene
- ▶ 9:14 Jason Lemkin Um, and we have some crazy goals here for the SASS January next February, and we're gonna, we're at least gonna try to hit a local maximum here for, for Europa.
- ▶ 11:52 unnamed speaker It's kind of like a lounge that'll be back for Sastor Europa.
- ▶ 13:54 unnamed speaker Just search for Sastr, and then you'll see this nice splash watercolor logo that we've got there that's a Sastr Europa. 3 times in the scene
- ▶ 15:06 unnamed speaker Alright, a few things to remember for when you guys come to Europa.