Revenue Operations

“The strongest people I have seen in this role, even people who eventually become go deep in systems or enablement are generalists.”

“And then finally, I would be remiss not to mention enablement. And this is something that I have seen come in and out of sometimes like a rev ops function. However, I believe enablement is an integral part of revenue operations. Because it has not just like th…”

“That said, I think it's also important to call out that this is incremental to what is, what a traditional sales ops or marketing ops function looks like because revenue operations essentially touches multiple functions across the sales cycle, right? All the w…”

“Oftentimes what happens is when certain things get embedded in the org, changing them becomes much harder, right? And also not just an intensive, right? Resource intensive, right?”

“In revenue operations, we now have two go-to-market engineers. We have those since a couple of months.”