David Cummings

12 statements across 1 episodes · 4 bullish · 1 bearish · 1 people on the record · first statement Nov 11, 2019 by David Cummings · said 4 times in 3 episodes since 2020 · across every show →

On the record as a speaker too: David Cummings's record, appearances and statements → this page counts the times other people say the name.

Mentions by year

brought up most by Kyle Porter (3), Doug Song (1)

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Everything said about David Cummings, oldest first

Nov 11, 2019
Disclosure
Cummings: Pardot gave free house cleaning and in-house massages to all employees
“So at Pardot, we provided free house cleaning to all 100 plus employees. So company administered house cleaning. We took our central conference room, turned it into a spa, hired a masseuse on staff as a W-II employee. We followed the results only work envir…”
David Cummings Nov 11, 2019 ▶ 24:08 7 Lessons Helping Start Pardot, SalesLoft, and Calendly
Nov 11, 2019
Assertion Supported
Cummings: Pardot sold at $13M revenue without a CFO
“Now, we sold the business at thirteen million of revenue. We had no CFO.”
David Cummings Nov 11, 2019 ▶ 17:39 7 Lessons Helping Start Pardot, SalesLoft, and Calendly
Nov 11, 2019 neutral
Disclosure
SalesLoft's early prospector tool suffered high churn from one-time data scraping
“What we quickly found with the prospector tool is that it was a sugar high. People would come in, they would go get 5000 contacts, and then they wouldn't renew. We knew we wanted to build something that had sustainable recurring value.”
David Cummings Nov 11, 2019 ▶ 7:10 7 Lessons Helping Start Pardot, SalesLoft, and Calendly
Nov 11, 2019 positive
Assertion Not checkable as stated
Pardot grew to $13M ARR and sold for $100M without board meetings
“We raised zero dollars of venture capital. We sold the business for a hundred million dollars, and we had never held a single board meeting. So think about that. We sold Pardot. We had thirteen million of recurring revenue. Hundred percent year-over-year growt…”
David Cummings Nov 11, 2019 ▶ 2:44 7 Lessons Helping Start Pardot, SalesLoft, and Calendly
Nov 11, 2019 negative
Assertion Not checkable as stated
Cummings: Pardot Needed Wholesale Leadership Overhaul to Scale Beyond $13M ARR
“Our senior talent wasn't going to be able to make the next leap to go from thirteen million of recurring to 20 to 50 and beyond. We knew that we were gonna have to do a wholesale change Of our senior team at time of sale.”
David Cummings Nov 11, 2019 ▶ 19:56 7 Lessons Helping Start Pardot, SalesLoft, and Calendly
Nov 11, 2019 positive
Insight
Cummings: Top Interview Indicator Is Whether Candidates Were Pulled into Roles
“And what you want to listen for, whether they have two years of experience or 22 years of experience, you want to listen to the fact that they were pulled from their position into the next role. You want to hear that somebody somewhere saw something in them an…”
David Cummings Nov 11, 2019 ▶ 21:30 7 Lessons Helping Start Pardot, SalesLoft, and Calendly
Nov 11, 2019 positive
Disclosure
Cummings: Invested $350K as sole pre-revenue investor in Calendly on the spot
“And right there on the spot, I wrote him a check for 350,000 dollars as the sole pre-revenue investor, and today Calendly is used by millions and millions of people around the world.”
David Cummings Nov 11, 2019 ▶ 5:19 7 Lessons Helping Start Pardot, SalesLoft, and Calendly
Nov 11, 2019
Insight
Cummings: Never Give a SaaS Discount Without Receiving Value in Return
“And when people ask for those discounts, have a consistent discount policy, 1015, 20% off, but never give a discount without asking for something in return. Always get something in return. Get them to commit to doing a press release, to be a testimonial, to do…”
David Cummings Nov 11, 2019 ▶ 15:25 7 Lessons Helping Start Pardot, SalesLoft, and Calendly
Nov 11, 2019
Assertion Partly supported
Cummings: Pardot Raised Monthly Pricing from $65 to $1,500
“At Pardot, we started our product, we charged 65 dollars a month, and then six months later we went to a 125 dollars a month, and then six months later we went to 325 dollars a month, six months later 500 dollars a month, then seven 50, then a thousand, then 1…”
David Cummings Nov 11, 2019 ▶ 13:58 7 Lessons Helping Start Pardot, SalesLoft, and Calendly
Nov 11, 2019
Insight
Cummings: Double SaaS Prices Until 25% to 50% Ask for Discounts
“And then raise your prices every six months. Go ahead and double them until you're at the upper end of reasonable. You'll know you're at the upper end of reasonable when people on the phone Start asking for discounts, 25 to 50% of the time, right?”
David Cummings Nov 11, 2019 ▶ 14:58 7 Lessons Helping Start Pardot, SalesLoft, and Calendly
Nov 11, 2019 positive
Insight
Cummings: Segment SaaS metrics across three buckets at $10M ARR
“Once you hit ten million in recurring, my recommendation is to take all your generic metrics, CAC to LTV, magic number, all your generic metrics, and then break them out by the three most important segments of your business.”
David Cummings Nov 11, 2019 ▶ 18:12 7 Lessons Helping Start Pardot, SalesLoft, and Calendly
Nov 11, 2019 neutral
Disclosure
Cummings: SalesLoft's first product was an InsideView clone that failed
“Day one with SalesLoft, with Kyle, the first idea that we had was to be a knockoff of InsideView. So InsideView shows a newspaper of sorts of your contacts. So you want to know as a salesperson when a contact of yours changes jobs, like a job change alerts. An…”
David Cummings Nov 11, 2019 ▶ 6:33 7 Lessons Helping Start Pardot, SalesLoft, and Calendly
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