Doug Song

Co-founder & CEO, Song United · 1 appearance on the record.

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founderexecutiveengineerinvestor@dugsong ↗LinkedIn ↗dugsong.com ↗

Dug Song is the co-founder and former CEO of Duo Security, which was acquired by Cisco in 2018 for $2.35 billion. He previously co-founded Arbor Networks and developed the foundational security tool dSniff.

5statements → 1claims → 1claims resolved → 4/5average certainty → 2/5average debate potential →

1 supported 0 partly supported 0 contradicted how the 1 claim stands · each chip opens the sources

1 assertion · 3 insights · 1 disclosure · every statement was checked. The predictions and assertion are the 1 claim: statements the public record can support or contradict. 1 is resolved. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how Doug argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

Their most notable supported claim

Assertion Supported

Song: Duo Security Scaled $10M-$73M By Hiring Zendesk's GTM Nucleus

“At about ten million, I brought on board, effectively, the nucleus of Zendesk's go-to-market engine. Okay. I brought on board JimSib Jeff Wiss and Zachary Locker, and we basically went from one to three to 10, from 10 to 30 to 73”

Doug Song Apr 6, 2020 ▶ 34:41 Founder Confidential: The Top Things No One Really Tells You About Scaling

What they said5 Episodes1

Everything Doug Song said on the Official SaaStr Podcast that made the record, most notable first. Filter by type, assessment or year in the ledger →

Insight

Song: Companies should hire for cultural contribution, not cultural fit

“What we were looking for was a cultural contribution they would bring to our company, not a cultural fit. You know, they need to share our values, but more than that, they need to bring something new, hopefully, that We didn't have already”

Doug Song Apr 6, 2020 ▶ 33:26 Founder Confidential: The Top Things No One Really Tells You About Scaling

Disclosure

Song: Still Personally Leads Founder Onboarding Sessions at 700+ Employees

“So, so that's something that I still do. Right. Over 700 employees. Right. We do an onboarding orientation, and there's always a founder session, right, where we catalog kind of all the decisions we've made and talk about that, that shared history and journey …”

Doug Song Apr 6, 2020 ▶ 10:07 Founder Confidential: The Top Things No One Really Tells You About Scaling

Insight

Song: Use The Hearts, Diamonds, Spades, Clubs Framework For Employee Feedback

“Hearts, diamonds, spades, clubs. Hearts are positive, but unspecific feedback. Diamonds are positive, specific feedback. Clubs are unspecific, critical feedback. And similarly, spades are specific, critical feedback. And spades you always give in private. But …”

Doug Song Apr 6, 2020 ▶ 14:27 Founder Confidential: The Top Things No One Really Tells You About Scaling

Insight

Song: Series A Is PMF, Series B Repeatability, Series C S-Curves

“In series A, product market fit. Series B, it's about making things repeatable, and sometimes with a foolish consistency, but in series C, where you're looking at kind of the larger strategic risk, right? You're big enough that people care about you, and you'v…”

Doug Song Apr 6, 2020 ▶ 35:19 Founder Confidential: The Top Things No One Really Tells You About Scaling

Assertion Supported

Song: Duo Security Scaled $10M-$73M By Hiring Zendesk's GTM Nucleus

Doug Song Apr 6, 2020 ▶ 34:41 Founder Confidential: The Top Things No One Really Tells You About Scaling

Appearances (1)

Episode	Date	Speaking time
Founder Confidential: The Top Things No One Really Tells You About Scaling	Apr 6, 2020	22m

Doug Song

The record, in short

Their most notable supported claim

Appearances (1)

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