The Ledger

Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.

clear all ✕

why aren't all 230 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 3 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable

Assertion Not checkable as stated
Warner: AI agency StealthX closes $80,000 engagements from how-to trainings
“This is a company called StealthX.co. He's closing, I think, 80,000 dollar deals, engagements, after one of these types of how-to things.”
Andrew Warner Sep 10, 2025 ▶ 33:23 #2279 How are there so many AI agencies?
Assertion Supported
Czech PE group bought Groupon and redesigned its data using Keboola
“Groupon as an original Groupon is now run by Czechs as well. You know, some of our friends and client, and it's our client actually have bought in as a private equity. Yeah. Yeah. I have redesigned the whole coupon and data using Kabula.”
Pavel Dolezal Sep 3, 2025 ▶ 17:04 #2278 How to build a $15M/year AI company.
Assertion Not checkable as stated
Keboola is approaching $15M in ARR
“We are approaching fifteen million ARR.”
Pavel Dolezal Sep 3, 2025 ▶ 33:27 #2278 How to build a $15M/year AI company.
Assertion Not checkable as stated
Herold: A legitimate Chief Operating Officer earns $300,000 to $400,000 annually
“A true COO, you're usually three to 400,000 a year. You know, I was three 2010 years ago. It got junk.”
Cameron Herold Feb 14, 2018 ▶ 35:01 #1559 Cameron Herold coaches me on hiring (so I don’t collapse at my desk)
Assertion Not checkable as stated
Herold: Kolbe index profiles show CEOs are 'Quick Starts', COOs 'Fact Finders'
“In fact, we use some profiles at the COO Alliance where we profile all the CEOs and the COOs that are members and everyone's Colby profile that is the entrepreneur or high quick starts. All the COOs are very high fact finders and follow throughs. They're just …”
Cameron Herold Nov 22, 2017 ▶ 7:06 #1524 When does a startup founder need a COO?
Assertion Not publicly verifiable
Herold: Hired Kimbal Musk and Peter Rive as painting franchisees in 1993
“I hired Kimball Musk to be a franchisee for mine. I hired his cousin. No, Elon's brother. Brother. Okay. And then I also hired his cousin, Peter Reeve, who built solar city. They both were franchisees for me in 1993.”
Cameron Herold Nov 22, 2017 ▶ 12:40 #1524 When does a startup founder need a COO?
Assertion Not checkable as stated
Yang: Messenger bot multi-step micro-interactions achieve 95% to 98% CTR
“It's 95 to 98%, and it doesn't get lower.”
Mikael Yang May 26, 2017 ▶ 8:48 #1453 The future of chat (and interacting with your customers)
Assertion Not checkable as stated
Yang: 10K-user health bot achieved 80% opens sending 14 messages weekly
“So we had one bot that had over 10,000 subscribers, and they messaged, like in the span of a week, they messaged their audience 14 times. And? And they got 80% open rates and 10%, 10% CTR on each one of those messages.”
Mikael Yang May 26, 2017 ▶ 14:02 #1453 The future of chat (and interacting with your customers)
Assertion Not checkable as stated
Sam Ovens paid between $300,000 and $1M for Consulting.com
“It was in between a 1,300,000, somewhere in there.”
Sam Ovens Mar 3, 2017 ▶ 49:28 #1417 How Sam Ovens is helping everyday people start their own consulting businesses
Assertion Not checkable as stated
Consulting.com has logged over 700,000 Facebook conversion pixel fires
“So I've put Over 700,000 fires on my conversion pixel, so it is so smart that I can target America, and I do.”
Sam Ovens Mar 3, 2017 ▶ 59:40 #1417 How Sam Ovens is helping everyday people start their own consulting businesses
Assertion Not checkable as stated
Harbinger: The Art of Charm invested $30,000 into stolen digital IP
“Oh, the guys stole it for, and it was worth that much. We had invested 30 grand.”
Jordan Harbinger Aug 13, 2014 ▶ 49:47 #1050 How a former lawyer built a multi-million dollar company that teaches social skills – with Jordan Harbinger
Assertion Not checkable as stated
Warner: Most people in 2014 do not know how to access podcasts
“Go through the streets of San Francisco, ask someone to show you how they install a podcast on their phone. Most people don't freaking understand what it is. Yes, there are programs like Stitcher that make it more accessible. Ask someone about Stitcher, and th…”
Andrew Warner Aug 13, 2014 ▶ 54:26 #1050 How a former lawyer built a multi-million dollar company that teaches social skills – with Jordan Harbinger
Assertion Not checkable as stated
Kagan: AppSumo generates over $100,000 in monthly revenue
“AppSumo as a business is above a 100,000.”
Noah Kagan Apr 9, 2014 ▶ 1:18:12 #1001 The 1,000 interview celebration
Assertion Supported
Suster: Upfront Ventures sold Maker Studios to Disney for nearly $1B
“We just agreed to sell Maker Studios to Disney for almost a billion dollars.”
Mark Suster Apr 9, 2014 ▶ 2:11:43 #1001 The 1,000 interview celebration
Assertion Supported
Huffman: Paul Graham asked Reddit to build Hacker News first
“Paul, Paul had approached us before building Hacker News and said, Hey, can you guys make me my own Reddit where people can only upvote and I can have like supreme control over the content? And then we were like, no, that's not, You know, that's not really on …”
Steve Huffman Oct 20, 2010 ▶ 13:43 #400 Reddit Founder: “I Wish I Still Owned Reddit Now” – with Steve Huffman
Assertion Not checkable as stated
Huffman: Startups get tons of press just for joining Y Combinator
“Whether or not you build a good product, you're going to get a ton of press just being a part of Y Combinator.”
Steve Huffman Oct 20, 2010 ▶ 31:13 #400 Reddit Founder: “I Wish I Still Owned Reddit Now” – with Steve Huffman
Assertion Supported
Huffman: All travel search sites access the same flight data
“All the travel sites have access to the same data, effectively, including us.”
Steve Huffman Oct 20, 2010 ▶ 44:40 #400 Reddit Founder: “I Wish I Still Owned Reddit Now” – with Steve Huffman
Assertion Contradicted
Chesky: Airbnb was the first to combine host and space photos
“On couch surfing, you saw the photo of the person. On Craigslist, you saw the photo of the place, but on no website did you see both, like, the person and their place. I think that was one really important ingredient that made it really compelling.”
Brian Chesky Jan 28, 2010 ▶ 16:20 #216 How Clever Entrepreneurs Turned 3 Air Mattresses Into Airbnb, The Site That Makes Any Home A Bed And Breakfast – with Brian and Joe
Assertion Supported
Gebbia: Airbnb sold out of Obama O's cereal at $40 per box
“So we did a limited production run to make it a collectible item, and we actually sold these through the website. It just so happens that We ended up selling out of the Obama hose. Each box sold for 40 dollars.”
Joe Gebbia Jan 28, 2010 ▶ 37:33 #216 How Clever Entrepreneurs Turned 3 Air Mattresses Into Airbnb, The Site That Makes Any Home A Bed And Breakfast – with Brian and Joe
Assertion Not checkable as stated
Chesky: Meeting Barry Manilow's drummer inspired Airbnb's whole-home listings
“Barry Manilow's drummer changed the course of our company forever because we met Barry Manilow's drummer. He, we realized that he didn't want to just list his bedroom. He wanted to list his entire apartment. Why? Because he goes on tour with Barry. And they go…”
Brian Chesky Jan 28, 2010 ▶ 54:04 #216 How Clever Entrepreneurs Turned 3 Air Mattresses Into Airbnb, The Site That Makes Any Home A Bed And Breakfast – with Brian and Joe
Assertion Not checkable as stated
Airbnb became profitable during its winter 2009 Y Combinator batch
“All of a sudden, we actually became profitable over the course of Y Combinator. You know, our, the revenue we're making was then funding our operations.”
Brian Chesky Jan 28, 2010 ▶ 59:14 #216 How Clever Entrepreneurs Turned 3 Air Mattresses Into Airbnb, The Site That Makes Any Home A Bed And Breakfast – with Brian and Joe
Assertion Not checkable as stated
Godin started over 100 businesses and faced bankruptcy for six years
“I started more than a hundred businesses before I had one. That really worked. I was three weeks away from bankruptcy for six years in a row.”
Seth Godin Jan 25, 2010 ▶ 16:22 #214 How To Produce Like A Linchpin By Understanding Your Lizard Brain – with Seth Godin
Assertion Not checkable as stated
Godin: Shepard Fairey earns over $1M yearly by distributing free art
“How did Shepard Fairey make it so that he's making over a million dollars a year? What's his strategy exactly? Right? His strategy is posters everywhere, free art everywhere, here, go, take it.”
Seth Godin Jan 25, 2010 ▶ 38:18 #214 How To Produce Like A Linchpin By Understanding Your Lizard Brain – with Seth Godin
Assertion Partly supported
Godin: Untrained worker wages remained completely flat from 1960 to 2009
“In my presentation last week, I showed a chart. Hourly wage adjusted for inflation from 1960 to present. For untrained workers, you know, burger flippers. 1960, they made 15 dollars an hour. Now, they make 15 dollars an hour. Zero change in 49 years.”
Seth Godin Jan 25, 2010 ▶ 40:03 #214 How To Produce Like A Linchpin By Understanding Your Lizard Brain – with Seth Godin
Assertion Supported
Ries: Activist Campaigns Repeatedly Attacked Costco Over Governance
“Costco was repeatedly attacked over its decades of life by activist campaigns that have accused them of having bad governance.”
Eric Ries May 30, 2026 ▶ 12:26 #2307 Eric Ries: Why Anthropic Won and How To Build Incurruptible companies
Assertion Not checkable as stated
Cheney scaled his AI agency to $110,000 per month solo before hiring
“At one point we hit the million dollars and by we, I mean, me, I hit this million dollars. And it was fun. It was fun. It was, you know, that was about 80,090 thousand a month. And it was actually, I got to a 110,000 a month. So it's a little bit over that mil…”
Jon Cheney Apr 23, 2026 ▶ 1:06 #2304 “I make $4.5 million implementing AI”
Assertion Not checkable as stated
Cheney: First AI training customer was a $15,000 contract closed on LinkedIn
“And eventually, you know, that, that same day had a CEO, local CEO that I didn't know really well, but we kind of had crossed paths a couple of times. So it was, I would call it a, Lukewarm lead. And I said, hey, I want to help your company figure out, you kno…”
Jon Cheney Apr 23, 2026 ▶ 12:37 #2304 “I make $4.5 million implementing AI”
Assertion Not checkable as stated
Cheney: General AI Proficiency Institute website is built and hosted entirely on Replit
“That site is completely designed in Replit. It is hosted by Replit. Like I, I'm using nothing else outside of that to make that happen.”
Jon Cheney Apr 23, 2026 ▶ 22:46 #2304 “I make $4.5 million implementing AI”
Assertion Not checkable as stated
Cheney: Closed first $15,000/month fractional Chief AI Officer contract in one day
“I said, yeah, we've got this fractional chief AI officer model. It's about the same price. It's 15 grand a month. And but then you get me ongoing. And so, yeah, we'll do some trainings. You won't get as much training in this first one, but I'll help you build …”
Jon Cheney Apr 23, 2026 ▶ 29:10 #2304 “I make $4.5 million implementing AI”
Assertion Not checkable as stated
Cheney: The AI implementation agency averages $17,000 per month per client
“Our average customer at this point is 17,000. But monthly.”
Jon Cheney Apr 23, 2026 ▶ 38:20 #2304 “I make $4.5 million implementing AI”
Assertion Not checkable as stated
Cheney: AI implementation business grew from $1M to $4.5M ARR in nine months
“We're sitting at about four and a half million in annual recurring. And by the way, for reference sake, I hit a million. Let's see, we're in April. So I hit a million in September. What is that? Eight, nine months. So I went one to four in nine months.”
Jon Cheney Apr 23, 2026 ▶ 48:51 #2304 “I make $4.5 million implementing AI”
Assertion Supported
Shane Mac: Convos lets users launch OpenClaw and Hermes agents on mobile
“Convos is an app that allows you to launch OpenClaw and Hermes agents on your phone.”
Shane Mac Apr 20, 2026 ▶ 0:24 #2303 Convos: Instant OpenClaw on your phone
Assertion Supported
Mac: Convos provisions email, phone number, and browsing for agents
“It goes and builds everything in the background. So it's provisioning an email address for this, a phone number, web browsing capabilities, everything.”
Shane Mac Apr 20, 2026 ▶ 0:58 #2303 Convos: Instant OpenClaw on your phone
Assertion Supported
Shane Mac: Convos is backed by a16z, USV, and Fred Wilson
“Like Andreessen Horowitz, USV, Fred Wilson is on our board and a lot of other, like, really, you know, awesome investors.”
Shane Mac Apr 20, 2026 ▶ 5:24 #2303 Convos: Instant OpenClaw on your phone
Assertion Supported
Zapier SDK allows AI agents to make arbitrary API requests
“What the SDK can do, especially when you're using an agent harness, is it can run arbitrary API requests. So whereas the MCP has all the Zapier trigger and action library predefined out of the box, the SDK can say, hey, I have access to Slack's API docs. I can…”
Wade Foster Apr 7, 2026 ▶ 4:28 #2302 Superpowering Claude with 10,000 apps
Assertion Not checkable as stated
AI agents reduced Foster's candidate review time from 30 to five minutes
“And that was a task that used to take me You know, 30 minutes per every candidate. And now it's down to like five.”
Wade Foster Apr 7, 2026 ▶ 14:53 #2302 Superpowering Claude with 10,000 apps
Assertion Not checkable as stated
Eliason: Felix's Info Product Did Over $1,000 in Day-One Sales
“And I think it did like over a thousand dollars in sales that first day, which was pretty cool.”
Nat Eliason Mar 27, 2026 ▶ 6:36 #2301 How Nat Eliason’s OpenClaw earned $177,417
Assertion Not checkable as stated
Eliason: Felix Expanded His PDF Guide from 29 to 66 Pages via Feedback
“And so I think the first version was 29 pages or something. And now it's up to 66 because whenever somebody complains about something or you know, wants something else added to it, he just goes in and adds it and then republishes it and emails the new version …”
Nat Eliason Mar 27, 2026 ▶ 7:49 #2301 How Nat Eliason’s OpenClaw earned $177,417
Assertion Not checkable as stated
Eliason: Claw sourcing has made roughly $12,000 in revenue
“So I think Claw sourcing has made about 12 grand at this point.”
Nat Eliason Mar 27, 2026 ▶ 11:48 #2301 How Nat Eliason’s OpenClaw earned $177,417
Assertion Not checkable as stated
Eliason: Support sub-agent Iris handles 80-90% of customer emails
“And so an email comes in to our support email and 80, 90% of the time Iris can just handle it and respond.”
Nat Eliason Mar 27, 2026 ▶ 18:14 #2301 How Nat Eliason’s OpenClaw earned $177,417
Assertion Not checkable as stated
David: Posties hit $20K MRR before the OpenClaw launch
“And then we got here, you can see that we got into 17 K MRR. I think it's, you don't see it in the graph, we even stretch it a little bit, 20 K and so on, and then boom, OpenClaw came out.”
Nevo David Mar 11, 2026 ▶ 3:51 #2300 Revenue jumped when he sold to AI agents
Assertion Not checkable as stated
Cera: Pulsia conversion to paid is high due to low-friction onboarding
“It ended up being the right direction decision because I can see the onboarding and the conversion to paid is really high because it's so much easier.”
Ben Cera Mar 2, 2026 ▶ 22:14 #2298 This AI generates $689K
Assertion Not checkable as stated
Cera: Around 20% of Pulsia users adopt the automated ads feature
“Around 20% of users use the ad feature which means that like there is more traffic going to the websites”
Ben Cera Mar 2, 2026 ▶ 27:58 #2298 This AI generates $689K
Assertion Not checkable as stated
Cera: 30% to 40% of Pulsia users choose 'Surprise Me' onboarding
“There's around like, you know, around 30% of the 30, 40% of people that use, that do surprise me.”
Ben Cera Mar 2, 2026 ▶ 38:38 #2298 This AI generates $689K
Assertion Not checkable as stated
Wave AI processes 9,000 hours of audio daily
“So like, I'll do like 9000 hours a day of just generic audio.”
Josh Mohrer Feb 3, 2026 ▶ 10:21 #2296 The $7 Million Vibe Coded App
Assertion Not checkable as stated
Subscribers are evenly split across weekly, monthly, and annual plans
“It's where the most of the revenue is in terms of, like, I just looked at this, it's actually split a third, weekly, monthly, and annual in terms of people, but in terms of dollars, it's obviously way more unannual.”
Josh Mohrer Feb 3, 2026 ▶ 44:12 #2296 The $7 Million Vibe Coded App
Assertion Not checkable as stated
Matze: Rezora kept $34K to $35K profit on $40K agency revenue
“I want to say we kept Straight profit. Around 34,000 dollars. 35,000 dollars.”
Evgeny Matze Jan 8, 2026 ▶ 32:50 #2292 AI Automation that makes cold calls
Assertion Not checkable as stated
Apfelbaum: 100 clients paid for his done-for-you AI headshot service
“And we had a hundred people raise their hand and pay and say that they are interested in this”
Joe Apfelbaum Dec 30, 2025 ▶ 1:42 #2291 He keeps launching AI businesses
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