Steve Jobs

38 statements across 23 episodes · 12 bullish · 8 bearish · 20 people on the record · first statement Sep 18, 2015 by Sanjay Bakshi · said 717 times in 53 episodes since 2015 · across every show →

Mentions by year

brought up most by Shane Parrish (414), Naval Ravikant (18), Ravi Gupta (17), Walter Isaacson (10), Mark Pincus (8), Mike Maples Jr. (7), John Mackey (6), Chamath Palihapitiya (6)

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0815201520162017201820192020202120222023202420252026episodes it came up in
00407.58015201520162017201820192020202120222023202420252026episodesmentions per episode
2026 354 mentions in 5 episodes 71 per episode
2025 149 mentions in 15 episodes 10 per episode
2024 26 mentions in 5 episodes 5 per episode
2023 32 mentions in 7 episodes 5 per episode
2022 8 mentions in 3 episodes 3 per episode
2021 62 mentions in 4 episodes 16 per episode
2020 18 mentions in 3 episodes 6 per episode
2019 37 mentions in 3 episodes 12 per episode
2018 6 mentions in 4 episodes 2 per episode
2017 22 mentions in 3 episodes 7 per episode
2015 3 mentions in 1 episode

every mention, scene by scene, with the transcript →

Everything said about Steve Jobs, oldest first

Sep 18, 2015
Insight
Bakshi: Intuitive, Design-Driven Founders Require a Proven Track Record to Spot
“You can't spot these people at the beginning of their careers. You can spot them maybe in the middle of their careers. So there has to be past track record of somebody who's intuitive and right over and over again. Once you found that, that's based, based on a…”
Sanjay Bakshi Sep 18, 2015 ▶ 48:11 #3 Sanjay Bakshi: Why Mental Models
Jun 27, 2018 negative
Opinion
Greene: Walter Isaacson's biography of Steve Jobs was rushed and shallow.
“You know, I like Walter Isaacson. I think he's a very fine biographer, but You know, even like the Steve jobs that he's rushed, he's got to write it because she just died. And like, I don't really feel like when I read that book, I understand the man, Steve jo…”
Robert Greene Jun 27, 2018 ▶ 14:11 #35 Robert Greene: Alive Time vs. Dead Time
Oct 1, 2019 positive
Insight
Collins: Founders must become clock builders, not time tellers
“To build the last means at some point you have to stop being the time telling entrepreneur and become the one who can build the clock that doesn't depend on you anymore. That's what Steve Jobs did.”
Jim Collins Oct 1, 2019 ▶ 1:19:20 #67 Jim Collins: Keeping the Flywheel in Motion
Oct 1, 2019 positive
Insight
Collins: Early Steve Jobs could not have achieved Apple's second-era success
“And one of the things that I think is a great message of Steve Jobs' life, if you watch the arc, is there was a Steve Jobs, one point O and a Steve Jobs, two point O. And most people only know the one point O because all the sort of immature behavior from when…”
Jim Collins Oct 1, 2019 ▶ 7:57 #67 Jim Collins: Keeping the Flywheel in Motion
Oct 1, 2019 positive
Assertion Not checkable as stated
Collins: Jobs wanted Apple's greatness proven by not needing him
“He wanted Apple to be a great and lasting company that its ultimate proof would be that it didn't need him.”
Jim Collins Oct 1, 2019 ▶ 11:22 #67 Jim Collins: Keeping the Flywheel in Motion
Mar 3, 2020
Insight
Maples: Compelling vision matters far more than personal charisma for founders
“I think charisma helps, but I think it's more about the power of the vision. So, you know, Steve Jobs, super charismatic, obviously, but Bill Gates and Mark Zuckerberg, I wouldn't say are, you know, a standard deviation, more charismatic than most people. But …”
Mike Maples Jr. Mar 3, 2020 ▶ 35:10 #77 Mike Maples: Living in the Future
Jun 9, 2020 negative
Opinion
McLean: Silicon Valley mistakenly excuses executive character flaws as Steve Jobs-like genius
“Part of what's gone wrong in modern Silicon Valley is that everybody believes he's the rule, right? So all sorts of character flaws have become forgivable, because hey, look at Steve Jobs, and look what he did. And flaws have almost become a good thing, becaus…”
Bethany McLean Jun 9, 2020 ▶ 48:41 #85 Bethany McLean: Crafting a Narrative
Oct 5, 2021 positive
Insight
Isaacson: Brutal intellectual honesty prevents teams from accumulating B players
“I know that being really brutal and intellectually honest is important. First of all, you motivate them, you drive them, you let them know where they're not performing and how they can, and you make sure that you don't have a team, as Steve Jobs said, that's f…”
Walter Isaacson Oct 5, 2021 ▶ 14:59 #121 Walter Isaacson: Curiosity Fuels Creativity
Oct 5, 2021
Insight
Isaacson: Obsessive passion for details is a foundational key to creativity
“These type of people who realize that God is in the details, those are the people who make great advances, and I put Leonardo in that category. I put Ben Franklin, Steve Jobs in that category, Jennifer Doudna, as she's trying to understand the inner workings o…”
Walter Isaacson Oct 5, 2021 ▶ 9:37 #121 Walter Isaacson: Curiosity Fuels Creativity
Oct 5, 2021
Assertion Partly supported
Isaacson: Steve Jobs engraved 30 engineers' signatures inside Macintosh case
“He asked the 30 engineers on the team to sign their names onto a whiteboard that they engraved on the inside of the case, where nobody would ever see it, nobody would ever know, but their signatures were on the inside of the case.”
Walter Isaacson Oct 5, 2021 ▶ 11:41 #121 Walter Isaacson: Curiosity Fuels Creativity
Oct 5, 2021 positive
Insight
Isaacson: Focusing on product over profit is what makes profits follow
“He said, if you make a real, if you really focus on making profit, you're going to cut corners. You're going to do things. You'll juice up your revenues. You'll cut your costs a little bit. You'll make a profit, but that way is a path to a disaster. He said, i…”
Walter Isaacson Oct 5, 2021 ▶ 6:44 #121 Walter Isaacson: Curiosity Fuels Creativity
Oct 5, 2021 neutral
Assertion Contradicted
Isaacson: Steve Jobs delayed original Mac launch over circuit board aesthetics
“Something that he shared with Steve jobs who would hold up shipping the original Macintosh because the circuit board inside was not beautiful enough.”
Walter Isaacson Oct 5, 2021 ▶ 35:30 #121 Walter Isaacson: Curiosity Fuels Creativity
Oct 5, 2021 positive
Assertion Supported
Isaacson: Jobs designed Pixar and Apple headquarters to force serendipitous encounters
“Steve Jobs who designed the Pixar headquarters to make sure Everybody had to walk through the atrium and pump into people and exchange ideas to the Apple headquarters.”
Walter Isaacson Oct 5, 2021 ▶ 18:49 #121 Walter Isaacson: Curiosity Fuels Creativity
Oct 5, 2021
Assertion Not checkable as stated
Elizabeth Holmes told Isaacson she used his Steve Jobs biography as a how-to book
“In fact, when people would come up to me, and they'd say, I used your Steve Jobs book, like Elizabeth Holmes would, the person who invented Theranos launch Theranos. Say, oh, I use your Steve Jobs as a how-to book.”
Walter Isaacson Oct 5, 2021 ▶ 7:41 #121 Walter Isaacson: Curiosity Fuels Creativity
Oct 5, 2021 positive
Opinion
Isaacson: Da Vinci and Franklin Succeeded Through Curiosity, Not Peerless Intellectual Power
“Leonardo da Vinci, and Ben Franklin for that matter, were not necessarily the highest powered Intellectual firepower people of their time. Leonardo. Probably not as great of a, you know, intellectual as Luca Pacioli, his friend who was a mathematician. But wha…”
Walter Isaacson Oct 5, 2021 ▶ 29:15 #121 Walter Isaacson: Curiosity Fuels Creativity
Oct 5, 2021 positive
Insight
Isaacson: Smart People Are Common and Usually Do Not Amount to Much
“Smart people are a dime a dozen, and they don't usually amount to much. The real key was being creative, to be able, as Steve Jobs would say, to think different and to be innovative”
Walter Isaacson Oct 5, 2021 ▶ 2:30 #121 Walter Isaacson: Curiosity Fuels Creativity
Jun 28, 2022
Insight
Kunal Shah: People mistakenly copy successful figures' end states instead of journeys
“And I think that's where the disconnect comes that we love to copy end states And never copy journeys.”
Kunal Shah Jun 28, 2022 ▶ 1:30:52 Kunal Shah: Core Human Motivations
Oct 4, 2022
Insight
Stanley: True visionaries spot when stepping stones snap into place
“I think a visionary is somebody, in contrast, who has recognized when the stepping stones actually have snapped into place. Now, that's a person you should follow, and that's a very interesting and unique kind of person. It's a different kind of a person, and …”
Ken Stanley Oct 4, 2022 ▶ 36:11 Kenneth Stanley: Set The Right Objectives
Apr 18, 2023 negative
Opinion
Gupta: Jobs's reality distortion field concept has harmed the startup ecosystem
“There are some who I think I'm sure you've heard about the Steve jobs reality distortion field, right? I think that's actually been pretty negative overall to the like startup ecosystem, because I think that people have heard that as Steve jobs, didn't embrace…”
Ravi Gupta Apr 18, 2023 ▶ 20:45 Ravi Gupta: The Realities of Success
Aug 8, 2023 positive
Insight
Demanding 'insanely great' standards naturally restricts organizations to few priorities
“So it's really applying that filter rather than I got too many things going on. There just aren't too many insanely great things. So it will naturally sort itself to a small set, you know.”
Frank Slootman Aug 8, 2023 ▶ 13:12 Frank Slootman: Doing Less, Doing Better
Dec 26, 2023 negative
Opinion
Gupta: The Steve Jobs reality distortion field narrative harmed founders
“I'm sure you've heard about the Steve Jobs reality distortion field, right? I think that's actually been pretty negative overall to the like startup ecosystem, because I think that people have heard that as Steve Jobs didn't embrace reality and Steve Jobs I ac…”
Ravi Gupta Dec 26, 2023 ▶ 49:15 Best of 2023: Conversations of the Year
Jan 9, 2024 negative
Insight
Eastman: Emulating norm violations by Musk or Jobs fails without authority
“Or really successful people who violate those norms get modeled. And it's like, whoa, like Elon Musk could violate all the norms he wants. Steve Jobs can too. But like, you can't, you don't have that authority. You don't have that, that contextual understandin…”
Blake Eastman Jan 9, 2024 ▶ 38:05 Blake Eastman: Learn to Read Anyone
Mar 5, 2024 negative
Assertion Not checkable as stated
Davis's father refused to invest in Apple because Steve Jobs wore sandals
“I remember my father telling the story about these hippies in his office at fiduciary trust company, you know, in, in downtown New York, respectable trust bank. And he said, this guy shows up in sandals. In sandals. He couldn't believe it. He said, how can a g…”
Christopher Davis Mar 5, 2024 ▶ 20:34 Chris Davis: Three Generations of Wealth
Aug 6, 2024
Disclosure
Halligan: HubSpot was modeled on Steve Jobs's integrated iPod strategy
“And then HubSpot a lot is based on his work. We started the company out of Sloan while we were a business school and it's Sloan, they did field trips and we did a field trip to the West coast... And then he talked about how we came up with the iPod and kernels…”
Brian Halligan Aug 6, 2024 ▶ 22:02 Brian Halligan: Building HubSpot into a Multi-Billion Dollar Company
Sep 3, 2024 neutral
Assertion Partly supported
Dicks: Steve Jobs opened the 2007 iPhone keynote citing a 2.5-year wait
“When Jobs introduces the iPhone in 2007, his first sentence on stage is, I've been waiting two and a half years to share this with you today.”
Matthew Dicks Sep 3, 2024 ▶ 24:04 Matthew Dicks: The Storytelling Expert
Feb 4, 2025
Assertion Partly supported
Drexler advised Steve Jobs to build a prototype Apple Store warehouse
“Well, you know, I designed the first store with him, because he designed an ugly store, and I, we went in, and I told him, get a warehouse. Build a store so we can design it together.”
Mickey Drexler Feb 4, 2025 ▶ 31:53 Mickey Drexler: The Art of Selling with Retail's Merchant Prince
Feb 4, 2025
Assertion Not checkable as stated
Drexler: Steve Jobs traded a Gap board seat for Apple board membership
“And he called me one day, and he said, I'll join the Gap Board if you join my board. Deal.”
Mickey Drexler Feb 4, 2025 ▶ 27:47 Mickey Drexler: The Art of Selling with Retail's Merchant Prince
May 13, 2025
Insight
Gil: Early tech startups need the 'Jobs, Wozniak, and Cook' archetype framework
“For an early tech team, I almost used, like, this Apple framework of Jobs, Wozniak, and Cook, right? Steve Jobs and Steve Wozniak started Apple together. Steve Jobs was known as somebody who really was great at setting the vision and direction, but also was ju…”
Elad Gil May 13, 2025 ▶ 5:38 Elad Gil: How to Spot a Billion-Dollar Startup Before the Rest of the World
Jun 17, 2025 positive
Insight
Setting unreasonable standards compels teams to produce their best work
“Standards were standards, and Anna's standards to nearly everyone appeared unreasonable. And also, just like Steve Jobs, that made everyone work harder, and be better, and pulled out the best version of themselves.”
Shane Parrish Jun 17, 2025 ▶ 25:08 Anna Wintour: Vogue [Outliers]
Jun 17, 2025 negative
Insight
Exceptional high-performers do not maintain a work-life balance
“Outliers don't have work-life balance. They have standards that follow them everywhere.”
Shane Parrish Jun 17, 2025 ▶ 11:07 Anna Wintour: Vogue [Outliers]
Jun 24, 2025 positive
Assertion Not checkable as stated
Nooyi: PepsiCo shifted design from shelf appearance to full consumer lifecycle
“We started to move from what's the color of the package on the shelf to how is this product going to be consumed? How is it going to be used? How is it going to be carried? How is it going to be stored on the shelf? How is it going to be stored in the pantry a…”
Indra Nooyi Jun 24, 2025 ▶ 1:12:45 Former PepsiCo CEO Indra Nooyi: Lessons from the Top
Aug 5, 2025
Assertion Not checkable as stated
Steve Jobs complained to U.S. Customs over ImportGenius data leak
“And I got a call from U.S. Customs saying, hey, we just talked to Steve Jobs and he's really pissed about this. You need to explain where you got this data. Sort of like threatening to show us out.”
Ryan Petersen Aug 5, 2025 ▶ 12:54 Ryan Petersen: Building Flexport
Nov 4, 2025 negative
Assertion Supported
Wozniak: Jobs hid thousands in Atari bonus money for Breakout design
“Woz writes, the whole thing used 45 chips, and Steve paid me half the 700 bucks he said they paid him. They were paying us based on how few chips I could do it in. Later I found out he got paid a bit more for it. Like a few thousand dollars than he said at the…”
Shane Parrish Nov 4, 2025 ▶ 17:25 Steve Wozniak: The Engineer Who Built Apple [Outliers]
Nov 4, 2025 neutral
Assertion Supported
Jobs and Wozniak Started Their First Business Selling $150 Blue Boxes
“So they started selling these little blue boxes for 150 dollars each, splitting the revenue. It was their first business together.”
Shane Parrish Nov 4, 2025 ▶ 14:31 Steve Wozniak: The Engineer Who Built Apple [Outliers]
Nov 4, 2025 positive
Insight
Parrish: Jobs's closed system only succeeded because Wozniak's open system funded it
“Job's closed system only worked because Wozniak's open system funded them. The Apple II kept the company alive for years. Its profits bankrolled everything that came after. Those eight expansion slots Wozniak fought for Became the financial engine that allowed…”
Shane Parrish Nov 4, 2025 ▶ 49:05 Steve Wozniak: The Engineer Who Built Apple [Outliers]
Dec 9, 2025 neutral
Insight
Tech competitors battle on specs until someone builds a UI that wins
“The lesson of all tech is that loads and loads of geeks compete through, for technological numerical superiority by some measure or other, And then someone else comes along with a cute user interface and makes all the money. It's basically Steve Jobs. Yeah. No…”
Rory Sutherland Dec 9, 2025 ▶ 1:50:12 How to Think Like a World-Class Marketer | Rory Sutherland
Sep 1, 2026
Assertion Supported
Steve Jobs Held Over $100 Million When Forced Out of Apple
“He's got over a hundred million, I think.”
Shane Parrish Sep 1, 2026 ▶ 5:59 What 12 Years of Failure Taught Steve Jobs About Success
Sep 1, 2026
Assertion Supported
Wozniak's Open Systems Sustained Apple While Jobs's Closed Models Initially Struggled
“Yeah, so the open one that Wozniak had created where people could put their own components in, take it apart, that was keeping them afloat. And Steve's version of the computer, which was closed and sort of more controlled, which is a theme I think we're gonna …”
Shane Parrish Sep 1, 2026 ▶ 4:44 What 12 Years of Failure Taught Steve Jobs About Success
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