YouTube, every mention
474 scenes, the whole family · ← back to YouTube
tap a year for its mentions
every year anyone Guy Raz 556Marques Brownlee 23Dhar Mann 20Maya Miller 16Link Neal 15Jack Conte 13Rosanna Pansino 12Samir Chaudry 11Ben Francis 10Andrew Rea 10
Verbatim, from the transcripts: the passages where YouTube comes up
Bogg Bag: Kim Vaccarella. The $100 Million Business She Almost Abandoned
YETI: Roy and Ryan Seiders. How Two Brothers Turned a $400 Cooler Into a $2 Billion Brand
Advice Line with Carlton Calvin of Razor
- ▶ 23:39 Shereen Tippett And long story short, I took an Adobe course on YouTube and
Advice Line with Chris Riccobono of UNTUCKit
- ▶ 23:38 Preet Anand We are seeing some success on actually sponsoring YouTubers, uh, who are senior YouTubers, but we are constantly trying new things to try to find that channel that'll help us break out.
Advice Line with Curt Richardson of OtterBox
- ▶ 39:17 Curt Richardson Nowadays, I mean, you can learn so much on YouTube and podcasts.
Advice Line: New Offerings, Bigger Markets
- ▶ 25:05 Hernán López And what I was going to, uh, the reason why I asked you the question of if they look distinctive is I was going towards a marketing idea, which is how do you get the product in the hands of photographers who have a strong Instagram or…
- ▶ 37:04 David Neeleman But being on YouTube and video and, and having people just click through your videos and see all the things they could do in their house using your tools, and then you create that repeat business and word of mouth,
Advice Line with Hernan Lopez of Wondery
- ▶ 5:26 Hernán López YouTube most famously has 2 times in the scene
Advice Line with Miguel McKelvey of WeWork
- ▶ 23:33 Miguel McKelvey Can you make YouTube videos that answer these questions?
Kettle Chips: Cameron Healy. The Wild Bet That Made a Brand
Advice Line with Julia Hartz of Eventbrite
- ▶ 5:26 Maya Miller I make pottery educational videos on YouTube and sell pottery tools in my web shop, all under the brand name Pottery to the People. 16 times in the scene
Netflix: Reed Hastings. “We’re Not a Family.” The Provocative Idea That Helped Build a Streaming Giant
- ▶ 1:04:21 Reed Hastings Just a YouTube.
- ▶ 1:14:09 Reed Hastings YouTube is, this is combining linear and on demand. 7 times in the scene
Advice Line with Monica Nassif of Mrs. Meyer's
- ▶ 25:35 Nick Harmon If we were to be able to get anything like a TV show or just YouTube shorts, I think it would be a great way of telling the story and bringing that to life.
Dollar Shave Club: Michael Dubin, From Zero to a Billion Dollar Exit in Five Years (December 2018)
Advice Line: Tapping AI as a Resource for Your Business
- ▶ 10:59 Guy Raz right? 3 times in the scene
- ▶ 34:59 Avni Modi Sirkar Um, they're available on our YouTube channel completely for free. 2 times in the scene
93 Rejections, One Revolution: How Indiegogo Changed Crowdfunding Forever
- ▶ 18:28 Slava Rubin I actually, uh, talked about YouTube. 3 times in the scene
- ▶ 22:49 Slava Rubin You had YouTube, um, not YouTube specifically, but you had different potential advertising platforms, et cetera. 2 times in the scene
Khan Academy: Sal Khan. From Tutoring His Cousins to Teaching the World For Free (September 2020)
- ▶ 24:05 Guy Raz When we come back, Sal discovers that YouTube is not just for cat videos.
- ▶ 28:10 Guy Raz And somebody suggests that you make videos and you put it on YouTube. 5 times in the scene
- ▶ 34:31 Guy Raz When you started putting these videos on YouTube, on the internet, would you, like, wake up and see, like, 200 views, and then 600 views the next day, like? 3 times in the scene
Gymshark: Ben Francis. From pizza delivery to billion-dollar fitness brand.
- ▶ 2:39 Guy Raz Ben reached out directly to the powerlifters and bodybuilders who were shaping this new online culture on YouTube.
- ▶ 6:26 Ben Francis Just through YouTube.
- ▶ 21:25 Ben Francis And we, at the time, all of our fitness information, going back to sort of that web development era, all of the information that we learned was through YouTube. 6 times in the scene
- ▶ 26:02 Ben Francis In the days before this, the, you know, all the YouTubers had been posted on Facebook, on YouTube, letting everyone know that they would be there. 3 times in the scene
- ▶ 28:52 Guy Raz So, it's 2013, and with the help of some YouTube influencers, Gymshark sells a ton of tracksuits and t-shirts at the annual Body Power Expo.
- ▶ 44:07 Guy Raz Or, or because these YouTubers already had, let's say, a global appeal, or did, did people know who you were when you go to the shows? 2 times in the scene
Advice Line with Chet Pipkin of Belkin International
- ▶ 21:32 Meredith Hudson And then just from, you know, YouTube and her advice and talking to some other people, I kind of went down the route of turning that into
Backroads: Tom Hale. How a desk worker became a trailblazer in active travel
- ▶ 49:37 Stephen Davis And that YouTube video is actually what started driving ourselves.
Magnolia: Chip & Joanna Gaines. From House Flipping to Household Name
- ▶ 13:03 Chip Gaines Literally like this is like pre YouTube. 2 times in the scene
Advice Line with Bobbi Brown of Jones Road Beauty
- ▶ 22:22 Bobbi Brown Have you done YouTube? 2 times in the scene
Nirav Tolia: Nextdoor. How neighborhood chatter went global
- ▶ 26:53 Nirav Tolia So think about YouTube. 3 times in the scene
Advice Line with Tim Ferriss
- ▶ 41:40 Tim Ferriss Where you give them a peek behind the curtain using something that's off the shelf, like Patreon or private YouTube.
(July 2021) Ben Chestnut: From Side Business to $12 Billion – The Accidental Triumph of Mailchimp
- ▶ 1:10:48 Ben Chestnut We also started MailChimp Presents where we produce video content for people too, because YouTube is like, it's now like the world's number two search engine after Google.
Advice Line with Mei Xu of Chesapeake Bay Candle and Blueme
- ▶ 35:08 Lindsay Gallis They're looking up videos and YouTube, and so I really see long-term that the textbook companies are on the way out.
Simon Cowell: Music Mogul
- ▶ 25:50 Simon Cowell They'd be the kind of thing today that would just pop up on TikTok or YouTube and be huge.
Advice Line with Isaac Larian of MGA Entertainment
- ▶ 5:01 Isaac Larian It's on, it was YouTube, now YouTube has gone to TikTok. 2 times in the scene
- ▶ 34:26 Isaac Larian Have you considered maybe talking to some of the parents, et cetera, who use your product and videotaping for them to praise your product and then put it on YouTube or Facebook or other social media?
Advice Line with Troy Carter of Atom Factory
- ▶ 3:44 Guy Raz Um, you guys also at the time used social media, YouTube to kind of help launch your career.
- ▶ 21:18 Tyler Beck Uh, how should we think about working with micro influencers, particularly like we have a lot of people that, um, you know, YouTubers and people on Instagram that are doing like, we have people that drive from the north side of Alaska to… 2 times in the scene
Rick Steves' Europe: Rick Steves (2021)
- ▶ 48:04 Rick Steves In, uh, YouTube and other streaming ways, but, uh, yeah, over time that became more and more of a deal.
UNTUCKit: Chris Riccobono
- ▶ 10:49 Guy Raz I guess it's like YouTube was new, was very new, yeah.
- ▶ 51:25 Guy Raz Like, it was a YouTube ad.
- ▶ 1:12:46 Guy Raz He stopped doing it years ago, but the videos are still up on his YouTube channel, and in the last one he posted, way back in 2012, Chris is reviewing a Syrah from New Zealand, and what he's wearing?
Perfect Snacks: Bill and Leigh Keith
- ▶ 56:35 Leigh Keith And we weren't, we still didn't have anybody, like, now we understand you don't, you don't have any financing behind you, you don't have good credit as a business, um, you, you know, certainly our Dun & Bradstreet number wasn't, uh,… 2 times in the scene
Advice Line with Steve Holmes of goba Sports Group
- ▶ 10:53 Ikechukwu (Ike) Agwebu Now we, uh, kind of just, I've been using YouTube university and learning since I started the brand.
- ▶ 31:22 Guy Raz Like YouTube and stuff? 2 times in the scene
Calm: Alex Tew and Michael Acton Smith
- ▶ 56:44 Michael Acton Smith You know, you could get free meditations on YouTube.
Substack: Chris Best and Hamish McKenzie
- ▶ 1:44 Guy Raz And yet, there are 140,000 YouTubers with audiences at least as big. 2 times in the scene
- ▶ 34:40 Guy Raz It's an important point because this is 2017 when you're having the conversation, and it's even more of an acute issue now, which is that you might have a million subscribers on, on YouTube, but if YouTube changes the algorithm and stops… 3 times in the scene
Whisker/Litter-Robot: Brad Baxter
- ▶ 48:38 Brad Baxter YouTube, Instagram.
Advice Line with Jonathan Neman of Sweetgreen
- ▶ 11:37 Dini Makala Amosurrutia So I, um, having never been a chef or anything like that, I learned a lot on YouTube.
Vizio: William Wang
- ▶ 52:37 William Wang And we got Hulu, YouTube, and Netflix.
Advice Line with Peter Rahal of RXBAR
- ▶ 21:13 Eric Rukiski So my question here is, we've grown substantially through Amazon, um, but I don't love Amazon because I feel like it's limiting me in a way when it comes to talking to my customer and being able to potentially upsell them to our other good… 2 times in the scene
Advice Line with Jeff and Curran Dandurand of Jack Black Skin Care
- ▶ 32:58 Brent Fersker I actually started a YouTube channel a couple of years ago, a COVID project around teaching people who ride motorcycles, then go camping off their motorcycles, how to cook better. 2 times in the scene
Advice Line with Jeni Britton of Jeni's Splendid Ice Creams
- ▶ 36:14 Callie Seher I've done it, uh, just me and my husband learning from, like, YouTube and everything, and just launched the ads, and it didn't turn out so well.
Skype and Kazaa: Niklas Zennström
- ▶ 56:37 Niklas Zennström YouTube.
Advice Line with Jenn Hyman of Rent The Runway
- ▶ 18:45 Guy Raz So, there are YouTube channels and podcasts that don't have thousands or hundreds of thousands of viewers or listeners, but maybe have hundreds or a few thousand that focus on
- ▶ 41:30 Chabella Gomez Right, yes, and we have actually thought about starting and really amping up our content on YouTube as well, because we noticed that a lot of our customers go there for tutorials, and it lends really well for what we do, which is
Advice Line with Travis Boersma of Dutch Bros
- ▶ 12:27 Travis Boersma And of course, when I did it, it's gosh, 30 plus years ago, we didn't have the channels like YouTube and, and Instagram and Tik TOK.
Advice Line with Jack Conte of Patreon
- ▶ 5:57 Jack Conte What is my plan to sort of get people from that TikTok video to my website, or to my YouTube channel, or to my podcast?
- ▶ 26:11 Rowena Scherer I just started a YouTube live once a month where I do a live cooking show around the world, um, you know, small audience, but it's growing. 3 times in the scene
- ▶ 47:03 Jack Conte If they've heard of the brand, if they've seen it on YouTube, if they've heard it a couple times from parents who are using it, it kind of makes, it increases conversion in the sales pitch, and so, like, building a brand and investing in…
Advice Line with Steve Case of AOL
- ▶ 31:50 Jason Levi So, would have to go sit at the computer, or look at my phone, and I'd have to google image search for a reasonable picture of the instrument, and then try to find a kid-friendly YouTube video to show someone playing it, or how it works.
Advice Line with Chris Ruder of Spikeball
- ▶ 6:48 Jimmy Davidson So in high school, um, when I had first discovered parkour, this is right around when YouTube kind of first came out.
Athletic Brewing Company: Bill Shufelt
- ▶ 11:59 Bill Shufelt And all of a sudden, 12 years later, when I stopped drinking, I found myself watching YouTubes on different topics.
Advice Line with Angie Hicks of Angi
- ▶ 44:14 Angie Hicks I mean, it could be like, okay, now I'm going to try TikTok next, or I'm going to try YouTube or whatever.
Advice Line: Growing Beyond Your Niche
- ▶ 6:06 Fawn Weaver Is that I get 20 different options of WAMO, Urban Dictionary, radio stations, YouTube things.
Advice Line: Reaching New Customers
- ▶ 34:45 Dr. Eric Wolk Now there's, there's social, there's YouTube, there's Facebook, influencers, micro influencers.
Advice Line with Vicky Tsai of Tatcha
- ▶ 8:37 Jessica Liu And so I taught myself, I watched YouTube videos, I bought all the books, and pretty much after my kids would go down for the night, I would stay up late at night teaching myself. 2 times in the scene
Groupon and Descript: Andrew Mason
- ▶ 55:02 Andrew Mason Um, but it was just like something that I made for fun in my mid twenties on YouTube.
- ▶ 1:05:30 Andrew Mason YouTube content, and when we've really just been able to thrive off of reimagining the audio-video editor, the way you would build it if you were building it from scratch in, you know, twenty-twenty-four.
Thrive Market: Nick Green
- ▶ 35:13 Nick Green Pre-Instagram, pre-YouTube.
SmartSweets: Tara Bosch
- ▶ 3:42 Guy Raz And looking up recipe ideas on YouTube.
- ▶ 21:18 Guy Raz I think I've seen YouTube videos on this before, but like, you know, gummy bears are basically a form of jello, but like a hardened jello.
- ▶ 27:46 Tara Bosch Equally so, I became so aware from different podcasts, like Oprah's Super Soul Sunday on YouTube, How I Built This.
Advice Line with Brett Schulman of CAVA
- ▶ 6:40 Devin Strahan Of course, I, you know, YouTubed everything and, uh, read about it.
ECKO UNLTD and COMPLEX: Marc Ecko
Advice Line with Gary Erickson of Clif Bar
Twitter, Medium and Blogger: Ev Williams
- ▶ 1:01:19 Ev Williams Um, so there's famous cases, like, YouTube sold to Google. 3 times in the scene
Dhar Mann Studios: Dhar Mann
- ▶ 2:22 Guy Raz I'm Guy Raz, and on the show today, how Dar Mann went from completely broke and living in a studio apartment to five years later, racking up billions of views for his videos on Facebook and YouTube and building a powerhouse content studio. 3 times in the scene
- ▶ 40:20 Dhar Mann The best way to put the video on the website is to host it on YouTube, and then he'll pull the link to the site, which is exactly what I did. 4 times in the scene
- ▶ 1:00:24 Guy Raz When we come back in just a moment, how Dar starts to build a following on YouTube, and eventually expands his studio from one living room to 40,000 square feet. 8 times in the scene
- ▶ 1:06:59 Dhar Mann But as soon as it started hitting on YouTube, that's when I realized the next iteration has to be me writing scripts with YouTube in mind. 12 times in the scene
- ▶ 1:11:48 Guy Raz I mean, this is a production studio, like, and so what I wonder is, when did you start to sort of say, this isn't just me putting out YouTube videos every week. 8 times in the scene
- ▶ 1:21:38 Dhar Mann Yeah, we've had really interesting conversations with different streaming platforms, so I think a world in which you can see Darman content outside of YouTube and social media is gonna happen sooner than later. 4 times in the scene
YouTube Creator and Cookbook Author: Rosanna Pansino
- ▶ 1:32 Rosanna Pansino When I first started, the algorithm on YouTube was very light. 3 times in the scene
- ▶ 2:22 Guy Raz I'm Guy Raz, and on the show today, how Rosanna Pansino gave up her acting career to go all in on YouTube and built one of the platform's most popular cooking shows, Nerdy Nummies. 6 times in the scene
- ▶ 12:58 Guy Raz So, all right, so you're in LA, and you're, you're doing these, these parts, just sort of whatever part you could get, um, and I guess around, you decided to start a YouTube channel.
- ▶ 13:15 Rosanna Pansino So, I was encouraged to start YouTube, uh, from my now partner, uh, Mike Lamond. 7 times in the scene
- ▶ 19:23 Guy Raz Was like, hey, you really need to choose between YouTube and, and television. 6 times in the scene
- ▶ 21:43 Guy Raz So it's around 2012, 2013, and Rosanna has basically been fired by her Hollywood agent because she's not willing to walk away from her growing cooking channel on YouTube. 3 times in the scene
- ▶ 26:54 Guy Raz Rosanna, as you were putting all this time and effort into, into making the videos, I've seen, as I say, a lot of these early videos, uh, what was the first time that you got some kind of, some kind of partnership or sponsorship or, or… 3 times in the scene
- ▶ 40:48 Guy Raz And then you really grew this business around YouTube. 5 times in the scene
- ▶ 44:35 Guy Raz So it's around 2021, and Rosanna is getting a bit disillusioned with how YouTube and other platforms like Facebook keep changing their algorithms. 5 times in the scene
- ▶ 50:02 Guy Raz I think that the diversified model is really smart because, look, anyone's business, anyone who's in the public eye, you, me, anyone who's got a YouTube channel or a podcast, it's fleeting. 4 times in the scene
- ▶ 56:17 Rosanna Pansino I don't know, I just have all this new experience now, executive producing TV shows, and so I'm, I'm working with a bunch of really cool people to pitch and develop shows in a traditional space, and then on YouTube, I think I'm going to… 2 times in the scene
- ▶ 58:25 Guy Raz That's YouTube creator Rosanna Pansino.
CrunchLabs: Mark Rober
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